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Top five: holiday retail trends to the fore

Sherrilynne Starkie

This week’s top five social media must-know news stories feature important retail trends for the run up to the holidays. Google My Business, Snapchat, blended retail, Facebook and Google Assistant all feature. Retailers that blend online and in person shopping experiences will be this holiday season’s sales winners.

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Pinterest leads Facebook in retail customer aquisition

Sherrilynne Starkie

In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found that Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content. Click here to start to receive my newsletter. Related articles.

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4 Retailer Tips for Marketing to Consumers

Convince & Convert

In an era where customer service is so important, retailers and business owners must always remember to keep this in mind. Yet, how can retailers make sure that their consumers are not only getting the message they want to send, but also getting a message the consumer actually wants to hear? Get our Definitive email newsletter.

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6 Tips to Measure the Effectiveness of Social Media

Ignite Social Media

Common KPI’s for Retail Brands. If we’re looking at retail and driving awareness, you want to look at impressions and reach and therefore frequency to make sure that you’re hitting the audience with the appropriate message enough times, but not too many times. Subscribe to Social You Should Know.

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Top Five Social Media News: Instagram native scheduling is here!

Sherrilynne Starkie

Pinterest improves organic reach for retailers. Pinterest has launched a personalized “ shopping hub” that displays at the top of users’ feeds with product recommendations pulled from retailers’ organic ProductPins and Catalog feeds. This lets retailers expand their organic reach. Subscribe by clicking here. .

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Hunting for Social Media at the OSRM09 (Outdoor Retailer Summer.

Josh S Peters

The ORSM ( Outdoor Retailer Summer Market ) is a yearly event here in Salt Lake City and is a huge draw for outdoor enthusiasts and retailers alike. Get to see the newest, latest and greatest from tiny startups to mega corps like Columbia.

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February 24: this week in social media

Sherrilynne Starkie

Pinterest leads Facebook in retail sales acquisition. Click here to start to receive my newsletter. February 24: this week in social media. View more lists from Sherrilynne Starkie. Related posts: Study shows social media drives sales. Facebook advertising facts. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Pinterest for Business.