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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

Sadly, it also proved to be one of the shortest-lived social media moments of 2023: It is with deep sadness that we must report the #MetGala cockroach was stepped on. The “Kevin James smirking” meme is a classic example of the latter. RIP pic.twitter.com/cqtmfFNaKV — Variety (@Variety) May 2, 2023 RIP, Met Gala cockroach.

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Influencer marketing trends across industries

Sprout Social

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Influencer marketing trends shaping 2024 Let’s explore five influencer marketing trends, based on data from The Influencer Marketing Report and other sources.

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Best Practices for Going Dark on Social Media

Ignite Social Media

It can be difficult to decide whether the event or situation warrants your brand going dark, but this is when having a plan in place can help. At Ignite, we have a team, from different disciplines, who proactively seek out dates or events that we should prepare for when it comes to going dark. Reporting During Dark Periods.

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17 Pop Culture Moments That Blew Up on Social Media in 2023

Buffer Social

This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. So many memes.    Oh, and a new meme was born.  But not every trend was a welcome one.

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

For example, they tether their content to specific events — a basketball game or Monday Night Football. Brainstorming is so important for calendar events and holidays,” she points out. The event leads meet with Mitchell to decide on their favorite ideas and whether they can create them in-house.

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Instagram eCommerce: 5 Tips To Leverage Instagram To Market A New Online Store

Keyhole.co

Given the informal nature of Instagram, feel free to add an element of humor and fun with memes and reels that people would be inclined to share (more on these in the next sections). Create original memes Everyone loves memes. But as a marketing medium, memes are a medium-effort, high-risk, high-reward strategy.

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Must-Try Digital Marketing Strategies

The Realtime Report

To prevent having to make a long-term decision about your job, have a backup/contingency strategy in place in the event of a mid-crisis need for something more extensive. Memes are a great way to show that you’re up to date with current events and aware of your market and clients. Memes are quite popular, after all.