Social Media Horror Story With A Happy Ending
NOVEMBER 15, 2012
Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Consider yours and see if this helps you out the next time you’re in a jam. No exceptions, she said.
2013: The Year For Women Business Owners
FEBRUARY 13, 2013
Specifically social media marketing was at the top of the list, a close second was search engine optimization (SEO). If you are a woman business owner, you’re going to love to hear this news! The next obvious question would be who should become an entrepreneur? Their biggest motivation for starting their own business? With any business there are going to be challenges.
Alan K’necht: Über Thinker & SEO Brainiac: An Interview
DECEMBER 4, 2011
Social has always been a critical part of SEO but up until recently it didn’t form part of the various search engine algorithms. This impact is only going to be further improved upon by the leading search engines. This is in some ways a step back in time before search engines existed and people search for product information, product or service recommendations etc.
Repeat Your Blog Topics for Better Performance
AUGUST 7, 2012
Blog Blogging Content Marketing content marketing Google personal branding Search Engine Optimization SEOA lot of bloggers worry about the problem with repeating their blog topics. They think they’re going to bore readers or keep them from coming back. But that’s actually the opposite of what’s going to happen. Here are three reasons you should repeat your blog topics: 1. You need to teach Google. When you first start a blog, Google has no idea what you’re going to write about on a regular basis, so you have to teach it. You don’t have regular readers.
Insider Interview: 3 Critical Things You Must Know About Conversion
OCTOBER 22, 2015
Put another way, I can’t tell you exactly what my cost per click is going to be, or how much a search engine will like my new content pages, but I can make my landing page perform better tomorrow. I caught up with Jesse Laffen, our principal consultant on all things conversion. The man has been there and done it – and burned the t-shirt. It doesn’t make any sense to me!
Facebook Graph Search: 5 Must-Reads
JANUARY 16, 2013
That reason is a search engine, which Facebook is calling Graph Search. Yesterday, Facebook announced Graph Search – a new type of search where “the objects we search for aren’t web pages but instead virtual representations of real world objects: people, places and things.” ” Learn all about it in today’s roundup. How do you use it? Let me explain.
Klout’s Effect On The Classroom, Your Career & More
OCTOBER 9, 2012
It comes as part of a deal that now plugs Klout into Microsoft’s search engine, Bing, as part of its social search algorithm. A Klout score, while controversial to many, is becoming more mainstream and carrying more weight in the real world. For those who care, my own score is currently 56.) Klout Would Like Potential Employers To Consider Your Score Before Hiring You. And That’s Stupid.
You Ruined the Internet for the Rest of Us. Thank You.
AUGUST 28, 2012
” This is the poorly-written crap that’s thrown together with an article spinner and an infinite number of monkeys, trying to trick search engines into ranking their stuff higher than it should have been. With the Google Panda and Google Penguin updates, content marketing just got harder for everyone else. The problem was, people were creating “thin content.”
How To Write The Perfect Twitter Bio
DECEMBER 18, 2013
On top of that, remember that people can see your Twitter bio through search engines, so do not be fooled that only your followers are seeing this! Writing your Twitter bio may be the most complicated thing about Twitter. Well that, and trying to figure out how to contain all your thoughts in just 140 characters. It may be time to rethink what you currently have. Sorority Girl. SPELL CHECK!
Twitter’s Simpler Search: 5 Must-Reads
JULY 9, 2012
By Carl Franzen Tech bloggers have noted that Twitter’s recent moves betray ambitions to become a more comprehensive search engine, or at least add the capabilities of a search engine to its existing website, so whether this is just the beginning of a sea change in Twitter search remains to be seen. Simpler search. Twitter patches up its search interface.
5 Things Google+ Pages for Brands Are Missing
NOVEMBER 8, 2011
Many people have been boasting the potential search engine optimization advantages these Google+ Pages will have, but there are 5 important things Facebook Pages have that Google+ Pages currently do not. 1. Google+ Pages for brands have launched; let the comparisons to Facebook brand pages begin! Vanity URLs. Find us at facebook.com/firebellysocial is a lot easier to remember (and takes up a lot less space) than find us at [link]. 2. Multiple Admins. Contests & Promotions. ” That’s really unfortunate. Analytics. Custom Tabs.
How Google’s Newest Announcements Will Affect SEO
JUNE 17, 2011
Currently, the changes just appear to be on the user end, and not change search engine optimization in any way. On Tuesday, Google let loose on to the world a slew of new announcements , all changing the way users can search the web. First and foremost is Search by Image, a new feature that opens desktop searching up to the features of Google Goggles for Android phones.
Content Marketing is More Than Just Blogging
AUGUST 23, 2012
So if you’re looking for content other than blog posts — and it’s still going to be one of the most effective and powerful channels you can take advantage of, all in terms of gaining readers, boosting web traffic, and improving search engine optimization, try photos, videos, and audio content. Content marketing is about more than just blogging. Basically anything you can read.
Apple and Firebelly: How These Two Opposites Go Hand In Hand
NOVEMBER 4, 2013
Apple retail stores around the world are known for their sophisticated glass engineering, internally stamped concrete floors, custom-made wooden tables, and sleekly focused graphics. One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. Blog Apple Social Media Marketing
Monday’s 5 Social Media Must-Reads
JANUARY 17, 2011
By Jennita As the lines of SEO and Social Media continue to be blurred, it’s becoming very clear that getting a page to rank highly in the search engines takes a combination of the two disciplines. Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 26 Facebook Advertising Tips. Social Media Is Free: Social Media Marketing Is Not.
Monday’s 5 Social Media Must-Reads
JUNE 6, 2011
With a little bit of time and effort, the following guide can help you turn LinkedIn into a lead generation engine and give you the inside track to generating more business with LinkedIn. Below are 5 social media must-reads that we wouldn’t want you to miss. must know tips on how to run a quality Facebook Page. By Clay McDaniel Social media marketing has entered a new era. Now what?
Bing Adds Facebook Integration
MAY 20, 2011
Enter Bing , Microsoft’s search engine (or “decision engine, ) that just added a whole slew of Facebook integration features. As Facebook is growing from just being a social network to almost being a lifestyle, a lot of websites are starting to develop around it. The search results will now be annotated with how many friends have “Liked each result.
Three Most Important Content Marketing Lessons of 2012
NOVEMBER 27, 2012
We’ve had our tried-and-true algorithms and techniques busted by Google, we’ve had new algorithms and measurements introduced, which actually sent some search engine optimization professionals out of business. Google isn’t letting us get away with putting out schlocky content and cramming it full of keywords to trick the search engine spiders. Boom , co-cited.
Is Jeremy Epstein The Yoda Of Community Marketing?
FEBRUARY 5, 2012
He’s a former Microsoft executive who use to help partner companies improve their marketing engines and operations. What Henry Ford, Espresso, And Community Have In Common. little over two years ago, I spoke on a panel with Jason Falls and Jeremy Epstein at GrowSmartBiz Conference in Washington D.C. Thanks to Shashi Bellamkonda for making that happen). Would you stop innovating? Prius.
Stop Link Building, Write Good Content
AUGUST 14, 2012
” If you’re not a search engine optimization wonk, I’ll explain it this way: Two years ago, you could win Google searches if you had more links pointing back to your site than anyone else for those same keywords. And if they read it for a while, Google will pronounce it good, and your content will rise to the top of the search engine rankings. Blog Blogging Content Marketing Social Media content marketing Search Engine Optimization SEOGive us the good stuff.” Two years ago, having a lot of links, no matter what or where, was important. Content.
3 Great Weekly Social Media Podcasts
APRIL 22, 2011
Lastly, I’ve found Six Pixels of Separation , a weekly podcast that covers “blogs, podcasts, viral marketing, consumer generated content, search engine marketing and anything related to digital marketing. Many of them have now bit the dust. In fact, when researching podcasts for this article, it was tough to find quality podcasts that have an episode more recent than 2008.
7+ WordPress Plugins For Every Website
APRIL 15, 2011
All In One SEO Pack – Search Engine Optimization is necessary to make sure your website ranks among the top results when somebody searches for something relating to your website. WordPress is one of the best website content management systems out there – and not just for blogs. What makes it work so well is the versatility it provides through plugins. The Absolutely Necessary.
How To Build Your Own Social Network On WordPress
MARCH 18, 2011
No, you’re not going to create the next Facebook or MySpace on a simple WordPress website, but it’s a great (and cheap) alternative to social network creation engines such as Ning or Grouply. I’ve touted before all of the different things WordPress can do as a content management system. It’s no secret that I’m a WordPress advocate, but I’ve just recently discovered one of the project’s most impressive features– running a social network. With the help of the BuddyPress plugin , you can turn your website in to the perfect hub for a group of people.
Is Google Losing Focus?
JULY 8, 2011
It’s safe to say that nearly everybody knows Google as a search engine. Essentially, the target is to get people to view Google as more than just a search engine. It’s true, Google isn’t a search engine, it’s a brand. But the strength of Google as a search engine is what led to the success in the first place. Google IS search.
The Best Content Marketer? An Orange Cone
OCTOBER 23, 2012
You’re not rocketing to the top of the search engines, landing big speaking and book deals. When I played college soccer, my coach, Larry, said something that has stuck with me for the last 25 years: the best defender a forward will ever face is an orange cone. ” Larry’s point was that when it comes to defense, the forward is the one under all the pressure. Orange cone.
Monday’s 5 Social Media Must-Reads
APRIL 18, 2011
Your LinkedIn company page gets listed in Google’s and LinkedIn’s search engines, allows others to follow your company’s updates, gives you a place to promote services and products and even reports analytics. Below are 5 social media must-reads from last week that we wouldn’t want you to miss. HOW TO: Get the Most Out of Advanced Social Media Search. Alas, so was 2010.
SEO Isn’t Dead. The New SEO
NOVEMBER 13, 2012
Many people think that’s what it means, but remember, Google is an information engine. People who are aware of what’s going on with Google, but aren’t mired in the details of SEO every day may have heard the oft-used-but-incorrect phrase, “SEO is dead.” Humboldt penguins mate for life. As far as I know. These things all look the same to me. Far from it.
The Social Media News We’re Linking About
OCTOBER 16, 2013
Most of Snapchat’s infrastructure is hosted on Google’s cloud computing service, App Engine. Most of our data, including unopened Snaps, are kept in App Engine’s datastore until they are deleted.”. It’s only hump day and already this week has brought some big news from some of our favorite social media platforms. Twitter now lets you receive direct messages from any follower. teens.
Monday’s 5 Social Media Must-Reads
JANUARY 31, 2011
PageRank, Meet SocialRank: How Does Going Social Help Your Search Engine Rankings? Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 9 New Rules For YouTube Marketing. By Greg Jarboe YouTube has changed dramatically over the last five years, and the rules of video marketing are now radically different too. Let’s take a look. Probably not.
How One Unhappy Customer Multiplies Across Social Media
JULY 22, 2010
Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Main | Jakes Take: Facebook Hits The Big 5-0-0 » July 22, 2010 How One Unhappy Customer Multiplies Across Social Media While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument. " Todd's response?
Interview with Chanelle Schneider, Millennial Specialist
MAY 24, 2013
Today, I ask a search engine. With all the studying being done on Millennials, Firebelly decided to interview one of the top Millennial specialist, Chanelle Schneider. Chanelle is a freelance social media manager, the founder of #GenYChat , and currently works as the community director at My Rising Tide. 1. What do you think makes Millennials different? Can you elaborate on these?
Jake's Take: A Slew of Social Network Ideas
JUNE 24, 2010
Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: What The HELL Is Social Media? Main | Are We Addicted To Social Media? » June 24, 2010 Jakes Take: A Slew of Social Network Ideas Almost everyone is aware of the major social networkingwebsites in existence. MySpace, Facebook, and Twitter together dominate theweb. Or people who sky dive? Would it work for yours?
Social Media Marketing POV: What’s Your Blogging Motive?
NOVEMBER 22, 2011
Is it purely for Search Engine Optimization ( SEO )? Certainly the best response includes a “yes” to all of these questions. I am sure we have all searched the web on a specific topic and the search engines have produced less than favorable or relevant results. Have you set goals? Do you know what your audience wants? Source: Wikipedia. Are you trying to increase web traffic?
YouTube Tuesday: Digital Ethnography
MARCH 2, 2010
Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read This Week | Main | Social Media Bootcamp: Facebook For Business » March 02, 2010 YouTube Tuesday: Digital Ethnography A few years back, Dr. Michael Wesch, of Kansas State University,and his class decided to make the subject of their anthropology class for thesemester a study with ethnography.
TAKING A LOOK AT OUR TOOLKIT
NOVEMBER 3, 2014
Firebelly Work: JC Hart "Show The Love" Facebook Sweepstakes
FEBRUARY 25, 2010
Digitalia | Indianapolis Social Media Marketing « Twitter is top social media channel among Fortune 500 | Main | 5 Social Marketing Stories You Need To Read This Week » February 25, 2010 Firebelly Work: J.C. Hart "Show The Love" Facebook Sweepstakes Firebelly recently helped client J.C. Hart - builders, developers and managers of distinctive apartments communities in the Indianapolis area, Bloomington, IN and Dayton, OH - launch the Show The Love sweepstakes for both their residents and non-residents alike. Hart has truly embraced social marketing. Hart in 2010. Good luck!
5 Helpful Social Search Articles
SEPTEMBER 3, 2010
Social Search Optimization A search engines ultimate mission is to serve the most relevant information it can. Steps to Social Search Engine Optimization Success There are a lot of models and approaches to leveraging optimized content for discovery through search and how to develop social networks to engage customers and promote content. Your comment has not yet been posted.
Social Media Weekly: 5 Stories You Need to Read
JUNE 18, 2010
Digitalia | Indianapolis Social Media Marketing « Wendys "Treat it Forward" on Facebook, Twitter & Foursquare for Fathers Day Frosty Weekend | Main | YouTube Tuesday: What The HELL Is Social Media? » June 18, 2010 Social Media Weekly: 5 Stories You Need to Read Has your business turned into a free clinic? Does Twitter search really suck? If people "Like" it, will they come?
Interview with Danny Sullivan Part 3: Real-Time Search
MAY 19, 2010
Watch Part 1 of their interview about The Essence of Search and Part 2 about Vertical Search & Video. Chad Richards is the Social Program Manager at Firebelly Marketing. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. Comments are moderated and will not appear until approved by the author. Please try again. View an alternate.
Interview with Danny Sullivan Part 2: Vertical Search & Video
MAY 18, 2010
Watch Part 1 of their interview about The Essence of Search. Well post Part 3 about Local Search tomorrow. Chad Richards is the Social Program Manager at Firebelly Marketing. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved. Comments are moderated and will not appear until approved by the author. Please try again. View an alternate.
The New Dork - Entrepreneur State of Mind
MARCH 9, 2010
Digitalia | Indianapolis Social Media Marketing « 5 Social Marketing Stories You Need To Read This Week | Main | Fans With Benefits: Add Value On Your Facebook Page » March 09, 2010 The New Dork - Entrepreneur State of Mind “Yeah, Now I’m in the Blogosphere. Now I’m in the Twitterverse. Fans get so immersed. But I’m a nerd forever.” Your comment has not yet been posted.
Flickr Friday: The Content Grid
SEPTEMBER 10, 2010
Digitalia | Indianapolis Social Media Marketing « 5 Helpful Social Search Articles | Main | Twitter announces #NewTwitter » September 10, 2010 Flickr Friday: The Content Grid A content marketing framework that plots type and channel across two dimensions: who should create it (a single owner or the entire staff) and how it should be distributed for maximum impact on the sales funnel.
Greenpeace's Unfriend Coal Campaign Calls Facebook A "So Coal" Network
SEPTEMBER 17, 2010
Digitalia | Indianapolis Social Media Marketing « Branding Outside The Box | Main September 17, 2010 Greenpeaces Unfriend Coal Campaign Calls Facebook A "So Coal" Network Greenpeace rolled out the Unfriend Coal Campaign after Facebook chose coal to power its data center in Oregon. Greenpeace is also asking Facebook to share its carbon footprint publicly. What do you think?