August, 2016

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Duet, the Multitasking App That Will Make You Sing

Waxing UnLyrical

Guest Post by Emma Hawes. The most annoying thing while multitasking across devices and programs is trying to remember which program you are running where. This can quickly become confusing. Well, those days are over with Duet , a program that allows your iPad to function as a computer monitor. What makes this cool? Duet allows for perfect harmony between all the programs you have to run.

iPad 162
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How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work)

The Social Media Hat

Social Media How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work). Social media marketers know that curating, creating and posting social content can take a lot of time. In fact, many freelancers and agencies stay away from offering social media services because it's so time-consuming. However, this is a field that is growing exponentially, and you don't want to miss out just because of the time crunch.

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Drug Research Barrier Set To Be Removed

The Realtime Report

Drug Research Barrier Set To Be Removed. According to officials, the Obama administration has plans to do away with a big roadblock that has been hindering marijuana research. This could potentially spur broader scientific study of marijuana and its use in treating a wide array of diseases and medical conditions across many states in the country. It is expected that this new policy by the administration will also increase the available supply of marijuana dramatically so that researchers can get

Research 115
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My Proust Questionnaire

Direct Marketing Observations

In the back of every Vanity Fair edition is the Proust Questionnaire which is devoted to the answers of someone who is fairly well known. The answers never cease to make me think about my own mortality and legacy. The questionnaire has its origins in a parlor game popularized by Marcel Proust, the French essayist and novelist, who believed that, in answering these questions, an individual reveals his or her true nature.

Travel 100
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Blockchain – governance, regulation and security

Buzz Marketing for Technology

Recently I had the pleasure to chat with Alex Tapscott, founder and CEO of Northwest Passage Ventures and coauthor—with his dad, the famed business theorist Don Tapscott— of the new book, “The Trust Protocol: How Blockchain Technology Will Change Money, Business and the World,” just published by Penguin’s Portfolio imprint. Together, Alex and I delved into the thorny issue of virtual currency, the uses of blockchain to make financial transactions, and what’s to come.

Issues 116
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Permanently Set Your Facebook Feed To Show Most Recent Instead Of Top Stories

SocMed Sean

Sometimes the big social networks roll out features (or forget to roll them out) that work for the majority of the users, but just don’t make sense to some of us. For example, I’m still trying to figure out why Instagram doesn’t have a good way to upload photos from the desktop or why Twitter makes it so hard to switch to desktop view on an iPad or tablet.

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Why Your Online Friends Are Not Friends

Ari Herzog

Every story about social media eventually mentions Dunbar’s number , a theory popularized by psychologist Robin Dunbar about the relationship between the size of your brain and the size of your average social group. He proposed that 150 friends is the average cognitive limit that our brains allow for stable relationships. It is therefore irrelevant how many friends you claim to have on Facebook, Twitter, Instagram, Snapchat, and other social media sites.

Proposal 110
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Ignite Social Media Promotes Bounds to President, Announces Other Management Changes

Ignite Social Media

Social Agency Bucks Industry Diversity Trend and Taps Three for All Female Leadership Team. CARY , NORTH CAROLINA August 30 , 2016. Bucking the ‘lack of representation’ trend in the advertising business, Ignite Social Media today announced several management changes. The agency, recently named the Social Agency of the Year Worldwide in the Corporate Social Media Awards, named its current Chief Operating Officer Deidre Bounds as President of the agency, effective 9/1.

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My Proust Questionnaire

Direct Marketing Observations

In the back of every Vanity Fair edition is the Proust Questionnaire which is devoted to the answers of someone who is fairly well known. The answers never cease to make me think about my own mortality and legacy. The questionnaire has its origins in a parlor game popularized by Marcel Proust, the French essayist and novelist, who believed that, in answering these questions, an individual reveals his or her true nature.

Travel 100
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Athletes Are The Stars Of The Week In Rio 2016 Olympic Games

Audiense

That’s it, here we go! The world’s biggest sporting competition has finally started and it has dominated the conversation across all social networks. Brands everywhere are sharing their support for the athletes, who are by far the stars of the show. Keep reading to find out how Nissan pranked Team GB with #DoItForUs, get inspired with #DeffyLabels from Mini and watch as Adidas put the focus back on the game with #FirstNeverFollows.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Takeaways From Disney’s Social Media Moms Conference

Jenn's Trends

Yes, I was invited to a social media conference at Disneyland, and yes, it was awesome. I will share all of my takeaways from the Social Media Moms conference here with you, but first I want to share how/why I was invited – because I’ve been asked this dozens of time! So, first of all,… The post Takeaways From Disney’s Social Media Moms Conference appeared first on Jenn's Trends.

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#SocialPR Spotlight: Angie Jeffrey

Waxing UnLyrical

In this week’s #SocialPR Spotlight, I’m absolutely stoked and HONORED (and you know I don’t use that word lightly!) to feature the VERY FIRST Social PR Virtuoso EVER – who is a dear friend to boot – Angela Jeffrey. . Angie is no stranger to the PR field. She’s a true pioneer and thought leader for the PR field, as the founder of PRTrak™ , which ultimately ended up becoming VMS… and if you’re in PR, you’ll know what VMS was to our business.

Hubspot 159
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Why I Never Appreciated WiFi Data Until Now

Ari Herzog

This shows the past three days of total data usage. Click to zoom. Days after installing Data Usage Monitor on my phone (and that’s a link for Android phones), I started to understand my data dependency. The app teaches me the benefit of connecting to wifi hotspots instead of relying on my phone provider’s wifi. I never thought about connecting my phone to my apartment’s wifi.

Data 79
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4 Brand Opportunities for Instagram Stories

Ignite Social Media

Instagram Stories is only a few weeks old but brands have already leaped at this new opportunity to engage with their fans. In this blog, we’ll be highlighting some of the opportunities that brands have identified and which brands are successfully achieving results. Behind-the-Scenes Content. Instagram Stories offers brands even more opportunity to create behind-the-scenes content that really shows off their culture.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Leverage Newsjacking Without Being a Jerk

Convince & Convert

Tapping into trending news is part of what keeps web content relevant and real for readers. Newsjacking is simply taking newsworthy events and piggybacking your content to capture (hopefully) some of the search traffic. Ultimately, this can help increase your site views, as well as sales or profits. However, when done poorly, newsjacking can make you a jerk.

How To 84
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4 Questions Sports Marketers Need To Answer About New Markets

Audiense

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. With the Olympics on the horizon, the new Premier League season kicking off, and Twitter broadcasting major US sports , the importance of strong global social analysis remains paramount for sports marketers who want to capture this revenue.

Sports 100
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Analyze Page Performance With the New LinkedIn Company Pages Report

Sprout Social

As an official LinkedIn® Certified Company Page Partner, analytics are a key component of Sprout’s integration. We’re excited to announce that we’ve added the LinkedIn® Company Pages Report to our suite of network reports. The new report provides comprehensive Page level data to help social businesses make strategic decisions. A Closer Look at LinkedIn® Analytics.

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Why You Should Be Investing In Visual Content for Social Channels

Waxing UnLyrical

Guest Post by Denise Chan. This past year, we saw Buzzfeed’s exploding watermelon blow up the internet, becoming the largest Facebook Live stream to date, with over 800,000 live viewers. On Cinco de Mayo, Snapchatters hopped on the app to turn their faces into giant tacos using Taco Bell’s taco face Lens, which later became the top campaign in the app’s history with 224 million views.

Content 119
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Stop Producing Noise

Ari Herzog

We spend too much time producing and consuming noise because we assume that people want to read everything we write. How vain of us. We don’t think about the stuff that everyone else is writing. We know we need to focus on finding the signals hidden inside the noise. We know it’s a difficult task. Mike Beauchamp elaborated this in 2011 : I think a major issue going forward for Facebook, and other social sites, will be finding a better way to sift out relevant posts from noise.

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You’re Too Old for Facebook’s New App | Social You Should Know

Ignite Social Media

Facebook this week introduced Lifestage, a new app only available to people in the “high school” life stage. I’ll discuss that, plus improvements that make Facebook video ads much easier and Twitter notifications much cleaner, in this week’s Social You Should Know. Lifestage is Facebook’s New High School Only App. If you’re 22 or older, you can download Lifestage, but you’ll be blocked from seeing any content.

ROI 87
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Social media brings back old-school marketing

Janet Fouts

With social media marketing, we are still trying to be heard above the competition and we do repeat ourselves a lot to ensure that, but the content of the message has changed.

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Why Social Data Is The Way Forward To Win New Business Pitch And Retain Customers

Audiense

Marketers all over are harnessing the power of data to derive meaningful insights, and rightly so. But how much of those insights are from social data? “Social media” might be just one factor in the world of marketing – both digital and offline – but it’s a powerhouse of information waiting to be decoded, analysed and used in a manner that will bring unparalleled results.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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How To Create A Work Environment That’s Rewarding and Productive For Your Employees

The Realtime Report

How To Create A Work Environment That’s Rewarding and Productive For Your Employees By Eli Russell. A poorly designed workplace environment can have a potentially profound impact on the mood and productivity of employees, and it can also be harmful to your bottom line. Finding a commercial property to run your business should be a productive exercise when you look at the choices available on sites like www.jgmproperties.com.

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#SocialPR Spotlight: Greg Rokisky

Waxing UnLyrical

You know how some people are constantly complaining, to the point you really don’t want to be around them? And just as you prepare to slink off into the distance, you come across someone who’s just so full of life, enthusiasm and SMARTS you stop and say, “Whoa. I want to know more about this dude!” That’s Greg Rokisky. I can’t remember where/when we first interacted… it’s been a while!

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Happy Belated 9th Birthday to My Blog

Ari Herzog

May 2016 marked the ninth birthday of my blog! It’s seen three URLs and numerous designs. You can visit the archive and read my initial blog posts about apartment life, later posts about digital marketing, and ultimately about minimalism and productivity. For instance, here’s a piece from May 2007 critiquing a website. Today, I’d write that much differently with screenshots and an accompanying video.

URL 93
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Use Statistics for a Smart Marketing Plan

Meltwater

In today’s digital workplace, the explosion of data and the introduction of better work tools… Read More.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Free images for your content marketing

Janet Fouts

Looking for free or close-to-free images to use in your blog posts and social content? Here ya go! These are not like your ordinary stock images either. Enjoy.

Content 77
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Get The Perfect Tan With KFC And Celebrate Bank Holiday With #TryMeFree from Coca Cola

Audiense

Summer mode is still on and we can feel it in the social trends , such as the new KFC campaign that has launched a surprisingly unexpected product, or the one from Coca Cola that celebrates holidays by giving free Zero Cokes with #TryMeFree. Also, what if we tell you that Little Mix performed in a McDonald’s? Yup! Keep reading to find out more! Summer gets yummy with KFC.

Banking 84
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Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

10 billion. That’s the number of videos people watch on Snapchat every day. The same potential consumption (maybe more) exists for Instagram Stories — quick videos and photos that disappear after 24 hours, just like Snapchat, but with an audience of 500 million users. Does that sound like a channel worth exploring? We believe so! Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our

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An Olympic Experience Like Never Before

Waxing UnLyrical

Do you know what you’re going to be doing at 8 pm ET tonight? I know what I’ll be doing. Watching the opening ceremony of the 2016 Summer Olympics on NBC, broadcast live from Rio de Janeiro (I mean, Zika can’t get me through an LCD screen, can it?). But you know what’s really interesting about the 2016 Olympics? Yes , it’s one of those unique events that brings people together from all over the world.

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WhatsApp’s Privacy Policy Change & What It Means For Brands

Unmetric

If you’ve not gotten the notification yet or simply clicked Agree without reading, here’s some news, WhatsApp is changing its terms and privacy policy. Don’t panic, your messages are still fully encrypted and no one will be able to read them. However, this new update answers a lot of questions and speculations we had when Facebook bought WhatsApp for $19 Billion.