article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

Examples include: Synthesia : This platform lets you turn text into studio-quality video content in minutes using AI voiceovers and avatars. Shift Toward Vertical Video Over the past five years, mobile devices have accounted for more than half of global internet traffic , peaking at almost three-fifths of traffic in mid-2022.

Video 229
article thumbnail

What Is KakaoTalk? The Mobile Messaging App on the Rise

Hootsuite

When it comes to social media platforms, it can be tempting to just stick with the big names you already know, but no one wants to miss out on the next big thing. It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. What is KakaoTalk? You just need the app and an internet connection.

Mobile 84
article thumbnail

14 best shopping apps of 2022

Sprout Social

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 125
article thumbnail

How to Effectively Use Digital Marketing for Real Estate

Socialmedia.biz

Therefore, it would be best to ensure that your business’s website is compatible with mobile phones. Once you have the list, share relevant news, special offers, and discounts. Use the platform to shed light on clients’ questions. To increase the visibility of these blogs, you can even share a link on social media platforms.

article thumbnail

A marketers’ guide to TikTok analytics

Sprout Social

While TikTok seems to be the hub for young Millennials and Gen Zers, that doesn’t mean your business should discount this platform. However, as it goes with any social media platform, you need to have clear insight into whether your efforts are paying off or not. You can access this from both mobile and desktop.

Analytics 131
article thumbnail

SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. These messages can be anything from promotional offers and discounts, to appointment reminders and shipping notifications. They can include discounts, coupons and other special offers.

SMS 104
article thumbnail

Ecommerce Guide to Black Friday and Cyber Monday Success 2021

Pixlee

The bargain-hunter : Shoppers who look for big fat discounts and spend accordingly. In addition to prioritizing post-purchase communications and offering incentives to existing customers, your brand should be using a review platform with the most advanced collection technologies. Optimize Your Online Store for Mobile Users.

UGC 52