Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Soundcloud.

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Industry Real Estate Content Insurance 60

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

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Statistics B2B Content Marketing 207

Hootsuite

MAY 29, 2020

If you’ve been using Elevate, you realize what a pivotal role employee advocacy now plays in marketing. Consequently, many marketers and organizations are actively looking for a new solution to manage employee advocacy once Elevate shuts down. Enable your company to be social, while staying fully compliant in your regulated industry.

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LinkedIn HootSuite Skills News 140

Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. So what is evergreen content marketing and how can it help you achieve your business and marketing goals?

Content 60

Content How To Marketing Analysis 60

Sprout Social

FEBRUARY 6, 2023

Here’s an example of an interactive bio from Semrush’s Twitter account : Lead generation Social has features dedicated to generating leads, like mobile-optimized ads that capture customers details while offering a lead magnet. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

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Dave Fleet

FEBRUARY 7, 2011

As part of my new approach to creating content , I’m going to begin curating the best for you. Also: interactive marketing trends and how social media may break down gender stereotypes. Forrester: Actual Interactive Marketer Predictions For 2011. Marketing will blend promotion and content. Netflix pulls out of mail.

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Trends Facebook Sports Blogosphere 258

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. Waiting to see how this changes things for marketers.

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Marketing YouTube Overview Instagram 110

Sprout Social

APRIL 3, 2024

Through influencer marketing , these digital trendsetters captivate the target audiences brands look to connect with. In our Q1 2024 Pulse Survey, Sprout reached out to over 2,000 consumers and 300 influencers to get their take on what makes influencer marketing successful, and predict how the landscape will evolve in the future.

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Fashion Influencer Ensembli Instagram 96

Writtent Blog

MARCH 7, 2014

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Optimize it for search engines!

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Syndication Content Marketing Alltop 95

Waxing UnLyrical

APRIL 13, 2016

What captured their attention decades ago via billboards will not even make them sit up and notice in this digital era , where everyone is glued to their mobile devices. This is where influencer marketing comes to the rescue. ” Often, marketers equate influencers with celebrities. in revenue per $1 spent.

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Influencer Campaign Marketing Fashion 100

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

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Tools Social Media Curata Price 52

Keyhole.co

DECEMBER 15, 2023

There are many online platforms and mobile-toting people. This alternative to Mentionlytics helps businesses understand what their audiences care about and curate online content accordingly using social listening. The use cases for this platform apply to social marketing leaders, commerce leaders, and customer care leaders.

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Sentiment Price Analysis HootSuite 52

SocialFish

JANUARY 13, 2011

Here are the headlines from David Armano’s post about the slides on Logic+Emotion , followed by my personal interpretation from the association industry standpoint: Attentionomics - Marketers begin to realize the value of attention and not just reach in driving conversion. Mobile, mobile, mobile.

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Twist Image

FEBRUARY 13, 2012

It feels like over the past six months that DigiDay has really found both a groove and unique voice in the marketing industry by churning out some great content coupled with killer headlines (you just know I'm going to click on articles with titles like, Should Agencies Act Like Software Startups? future of marketing.

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Marketing Startup Curation Advertising 98

Sprout Social

MAY 2, 2018

By 2021 the dental industry is projected to be worth around $36.8 But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. Why Does Social Media Marketing Matter For Dentists? Let’s get started!

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Social Media Marketing Industry Instagram 111

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Let’s dive into the advantages in detail.

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Brands Sentiment How To Analysis 113

Writtent Blog

APRIL 5, 2013

Content curation is a lot about being useful and serving as an inspiration to you all! Let’s find out what has been written this week by the marketing industry leaders in order to use this information for our business advantage in the nearest future. Transform Your Team into Epic Content Creators: 6 Steps.

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News Team Content Marketing 80

Pixlee

MARCH 15, 2021

One of the most important parts of starting a new year, new job, or even a new quarter is to conduct an email audit as an email marketer. It refers to a full assessment of previous (and ongoing) email marketing efforts using various KPIs and determines what’s being done, what isn’t, and how to execute campaigns better. Image Credits ).

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Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Waxing UnLyrical

FEBRUARY 5, 2013

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Image: goiabarea via Flickr, CC 2.0.

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B2B Communities Facebook How To 230

Pixlee

DECEMBER 15, 2017

We wanted to present the top 10 must-attend Digital Marketing conferences of 2018, but there are simply too many to list. Digital Marketing Innovation Summit. Focusing your Brand Communication to Improve your Consumer Reach & Return” is the theme of the 2018 Digital Marketing Innovation Summit. Social Media Marketing World.

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Conference Marketing Case Study Banking 40

Keyhole.co

NOVEMBER 29, 2023

In the ever-evolving world of online content curation, uploading your video at the perfect time has become the key to increasing views, engagement, and subscribers. The only time they watch mobile is in the morning before leaving for school and after returning from school in the evening. Is your video lengthy or short? to 4:00 p.m.

YouTube 59

YouTube Analytics Analysis Engagement 59

Pixlee

DECEMBER 5, 2019

The mobile game took everyone by storm, becoming the most popular and profitable mobile app of all time. For example, Ikea’s mobile app allows customers to superimpose products into their homes. . Allowing users to play with an AR mascot and create a curated feed of their experiences. .

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Keyhole.co

NOVEMBER 21, 2023

And their slightly regal but warm approach extends to their online presence and marketing. Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. And this also helps aid Apple’s marketing strategy. million TikTok: 3.1

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Social Media Strategy Apple iPhone 59

Twist Image

JUNE 24, 2013

Following are some of the richest and deepest places to grab a master''s level education in marketing. One of the marketing industry''s premiere trade magazines offers up a slew of free e-newsletters that are chock full of information and insight. Marketing Charts. Interested in marketing to moms? Media ReDEFined.

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MySpace Marketing Digg Education 110

Pixlee

DECEMBER 7, 2017

User-generated content marketing has been on a growth trajectory within digital marketing in recent years. As more and more brands realize that their core market is more likely to respond to social and digital messaging over more traditional means, more attention is being given to UGC marketing. Influencer Marketing.

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UGC Trends Marketing Curation 41

Hootsuite

APRIL 29, 2020

A social media posting schedule is a lifesaver for busy social marketers. Use social listening to understand industry norms. Using social listening and social media monitoring tools , you can start to understand how other businesses in your industry approach social media scheduling. Enter social listening. 10:45 a.m.,

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Template Templates Social Media Tools 145

Convince & Convert

MARCH 2, 2015

Social media has gone from, “I’ll never get on the Twitter,” to businesses in every industry around the globe trying to figure out how to best use it successfully as a marketing tool. At this point, you can benefit from curating content from your employees and customers. ” (highlight to tweet).

Content 60

Content Marketing B2B Journal 60

Ignite Social Media

APRIL 13, 2017

The social media industry changes rapidly and if you don’t keep up with the latest trends, you may be left in the dust by your competitors. At the start of the year, we wrote about the four trends social media marketers should expect in 2017. Here’s an update on social media trends to bring you up to speed. Trending Storylines.

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Trends Social Media Apparel Compete 120

Social Media Marketing

AUGUST 16, 2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared and ignorant of social media, Twitter use rises, the social networks that help search engine optimization and more, it''s This Week in Social Media. A roundup of relevant links affecting our industry.

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Social Media Flipboard Press Release Trends 167

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make Mobile Your Top Channel Strategy. eBay is betting its entire future on mobile, and it’s winning.

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Crowdsourcing Curata Mobile Content management systems 131

Writtent Blog

MARCH 4, 2014

What if a marketer was only as good as their content marketing tools? The brands that succeed at content marketing are those that take an agile stance. While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. Image credit: evernote.

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Tools Content Marketing WordPress 111

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. The tool helps you manage your social media accounts with the help of market insights. Quicktrends: This feature helps you monitor the latest trends and conduct market research. Managing your brand’s online presence and reach can be a challenging task.

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HootSuite Price Sentiment Social Media Management 52

Later

FEBRUARY 14, 2019

Believe it or not, it’s totally possible to save your marketing budget and grow your account by only using free Instagram marketing tools and techniques! Free Instagram Marketing Tip #1: Curate Your Feed to Create a Balance Between Product & Lifestyle Shots. It’s subtle marketing that really works on their grid!

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Instagram Marketing Hashtag Template 51

Buffer Social

AUGUST 10, 2017

We’ve used Instagram Stories to share how to curate content , set benchmarks , and much more. Surprising stats and facts about your industry. You can also try fun and entertaining lists such as “top books for marketers” or “top things we learned in social media this month.” Mobile apps: Storeo.

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Template Templates Instagram How To 112

Buffer Social

OCTOBER 23, 2023

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Community Membership Qualification Entry questions rollout on Twitter/X aims at qualifying users for community membership, fostering a more curated community experience.

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News Social Media Airlines Collaboration 71