The benefits of influencer marketing (+ what the C-Suite cares about)
Sprout Social
FEBRUARY 12, 2024
Tina Lee, for example, is a travel influencer who creates visually captivating travel content and partners with Adobe to create and enhance her visually stunning travel content. This boosts a brand’s visibility and strengthens brand connection, leading to improved loyalty. Here are five benefits execs want to see.
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