Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. We’re starting to use search — and social media — as our recommendation engines. I am a huge advocate of stellar customer service.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

JANUARY 25, 2008

If you use Twitter regularly, you’d see that it wins as a social news site that provides instantaneous news — at least of that caliber. As Chris Garrett explains in his post, if you follow numerous feed bots, you can get the news all the time. The right news will hit the front page of Digg quickly.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Techipedia: Tamar Weinberg

JULY 15, 2009

Access to these social media communities is free. The only substantial cost for you is time. The best part? We’re seeing an incredible paradigm shift from a paid model to a virtually free model. How many of you would really want to ignore such a viable source of business that comes at such an affordable price?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). Social media is exactly that: “social.&# If you don’t buy the extended warranty it costs you just to call and try to get help.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Since the organization’s mission relies on storytelling, Stacey says, “social media represented a way for us to share those stories with the broadest possible audience for the lowest possible cost.&# Epic Change brought social media into the mix for other reasons as well.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Your responsibility as a marketer is to understand that permission marketing might actually take work, but the other extreme is to choose an easy way out that will likely have a cost that may be hard (or impossible) to recover from. What do you choose?

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

MAY 19, 2008

Here’s what Sprint is thinking: you’re wasting our valuable customer service dollars and our errors are costing us too much money, so we’ll drop you and we’ll save big. But boy, that’s really convenient.

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

10 Ways to Be a Great Social Media User (Search Engine Journal): Vince Blackham writes a great post on Search Engine Journal about how to be a great social media user, with tips such as contributing, diversifying your efforts, being real, being meaningful, and more. No, it’s not about the tools!)

Marketing 265

Marketing SEO Journal Engineering 265

Social Media Network Marketing

AUGUST 19, 2010

Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Gain understanding of the relationship between user generated content and traditional forms of online media, e.g. news, print, etc. The various points of influence are: Traditional/mainstream websites.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

MARCH 4, 2010

youtube Portfolio Lateral Action Lifehacker Macgasm Mashable Pistachio: Touchbase Blog Ramblings of a Sysadmin Real Simple Schwag Addict Search Engine Roundtable Professional Bio Spammr from Tumblr Home About Consulting Contact Sitemap Policy Site design by The Other Ben Rudnick. That’s gotta be more luck than skill no?

Hotels 245

Hotels Social Media Communities Discount 245

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. So, it is inexpensive.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Keyhole.co

OCTOBER 7, 2020

It automatically tracks sentiment across social, news, blogs, videos, forums, and reviews, with the option to manually change the sentiment score. Pro: The sentiment analysis engine combines lexical and grammatical approaches to offer an 11-point sentiment scale that is more nuanced than the majority of the tools on this list.

Sentiment 59

Sentiment Analysis Tools Price 59

Webbiquity SMM

SEPTEMBER 15, 2010

You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. Social Mention. ** 5 stars. A quick and handy way to get a snapshot of the “social media rank&# of any website. Cool Web Tools.

Tools 188

Tools Social Media Radian6 CoTweet 188

Techipedia: Tamar Weinberg

AUGUST 26, 2009

Ultimately, there will be overhead “costs,&# such as monitoring your evangelists’ representation of your brand. Reply Yuval Kaplan August 27, 2009 at 12:25 am I think that the bottom line is that marketing via social networks is not as free as it seems. What do you have to lose? Systems evolve in unpredictable ways.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Top 29 Niche Social Media Sites (That Actually Send Traffic) : Andy Hagans consistently updates this list with some great resources that aren’t necessarily being tapped into by many folks, but maybe it’s time for things to change. Reddit Tips from the Top Dog on Reddit (Social News Watch): How do you become a top user on Reddit?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

MARCH 10, 2010

Anyone who knows a good search engine optimization expert knows that keyword stuffing is not an approved tactic. Even though there is a cost for entry for some of the best resources, the solutions were highly worthwhile, I explained. What was she doing? Her answer surprised me.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

If we sell out we might make money but the cost is way to high. If we allow ourselves to continue without correcting the problem, sooner or later that internal conflict will undermine our efforts and we will be forced to compensate. Moral of the story: We need to be true to what we know to be right.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

JULY 8, 2008

What Traits Define a Social Media Marketer? What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer? Doesn’t cost them much to assist others, and they reap many return benefits.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

MARCH 17, 2010

Mark Thompson of Search Engine Journal has a great article entitled How To Find Industry Influencers. Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. Check it out!

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JULY 29, 2010

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. Chris puts it really nicely when he says, “But free is a choice, and it’s not your buyers who decide this, no matter what we like to think in social media kumbaya-ville.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Want the trends, news, and findings too? Sign up right now at a totally reduced cost for 2012 for a limited time. User Friendly SEO : These are the tactics that search engine optimizers should use to optimize for search engines and user experience. Wouldn’t you want your image to be associated with local places?

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

MAY 19, 2008

On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. I was 12 at the time, it was 1993, and AOL cost $5.95/hour Social media was always social , just not with that funny name. Email is still email (but doesn’t cost $0.25

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social Media is Not Free When you were a kid, you probably wondered why road infrastructure projects cost in the billions or that nature preservation programs cost millions. Heck, the real question you probably had was “why does everything cost so much money? It’s not cheap in your time investment.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

JUNE 30, 2008

The simple fact remains that Twitter is taking a pounding on traffic and spam, raking up more and more costs with no revenue model. I do not think your name is “ Engine Optimization Software &# and have edited your comment and URL as explained in the blog policy. Thanks for the article! Oh, and I stole your link.

Twitter 199

Twitter Microblogging MySpace Comparison 199

Techipedia: Tamar Weinberg

MAY 5, 2010

There’s a cost to this, though. In both cases, you can build an app on your Facebook wall that will let you estimate your monthly renter’s/homeowner’s insurance costs or your mortgage. Let’s say you did something along the lines of what I do — social media consulting and strategy.

Facebook 279

Facebook How To Marketing URL 279

Viper Chill

NOVEMBER 29, 2011

For example there are a lot more people talking about search engine optimi z ation than there are search engine optimi s ation (which is how I would usually write it). Board Reader is simply a specialised search engine for finding posts about different topics on forums. He went on to make over £36m for his efforts.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

Does the fact that their costs come in the form of materials and mine in the form of time make theirs any more ‘real’? I’ve written 1886 blog posts for Search Engine Roundtable and a couple dozen for Macgasm. Excuse me, but did you bother to read the portfolio on my blog (one of the widgets in the footer)?

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Write Your Social Media Plan in 8 Steps (Skyline Trade Show Tips): Need inspiration to get your social media plan in play? 5 Ways Companies are Using Social Media to Lower Costs (Mack Collier): Just what are the benefits of social media? These 8 steps are clear-cut and will guide you through the process.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JULY 29, 2008

I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : How much (approximately) did the whole project cost? Dave : Well, it’s hard to say!

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

My tech-friends seem to be mostly agnostic liberals, and my views – though wonderful once you hear them in detail – would cost me a solid fourth at least of my current followers. I have another account that is faith-based. And that’s a shame, you know? I’m not just a business person.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Search Engine Optimization (SEO) : The SEO Success Pyramid : Matt McGee talks about the process of making great websites. Online SEO Tools: The Ultimate Collection : At Search Engine Journal, Ann Smarty has compiled a list of the most valuable tools to perform SEO analysis. Every post is a winner! What is the Definition of SEO?

SEO 162

SEO Social Media Marketing Reputation 162

Techipedia: Tamar Weinberg

MARCH 24, 2010

Matt Cutts Matt Cutts is a blogger and Principal Engineer at Google, where he heads Google’s Webspam team. Danny Sullivan Danny Sullivan is the Editor-in-Chief of Search Engine Land. He also founded Search Engine Watch. He also co-founded Weblogs Inc. and the Silicon Alley Reporter. Do something epic. And do it often.

Influencer 278

Influencer How To Press Release Blogger 278

Viper Chill

APRIL 25, 2012

Don’t let its lack of cost make you doubt the value here though. As Ruud Hein points out over at Search Engine People, their homepage is also huge. That’s more than five times the length of the New York Times homepage at 3,900 pixels. This is the not only an important post, but also the longest I have ever written.

Sites 96

Sites Industry Blogger News 96

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

Tagging individuals in unflattering pictures that may end up costing your friends their jobs. Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites. Social news is about reciprocal relationships.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Techipedia: Tamar Weinberg

JULY 2, 2010

The first image is free, but each gift thereafter costs $1. youtube Portfolio Lateral Action Lifehacker Macgasm Mashable Pistachio: Touchbase Blog Ramblings of a Sysadmin Real Simple Schwag Addict Search Engine Roundtable Professional Bio Spammr from Tumblr Home About Consulting Contact Sitemap Policy Site design by The Other Ben Rudnick.

Facebook 111

Facebook Web 2.0 MySpace API 111

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Despite this, social media marketing is much more difficult than search engine optimization. The Quest for Knowledge What exactly does it take to become a search engine optimization expert or a social media marketing expert? In both of these aspects of search engine marketing, you begin by learning.

SEO 178

SEO Social Media Marketing Digg 178

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. As a blogger, you have the potential to reach a tremendous audience.

Blogger 103

Blogger Yahoo Buy Twitter 103