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Search Traffic Declining? You’re Not Alone (and What to Do About It)

Webbiquity SMM

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.”

Directory 196
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84
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New at Hootsuite: Customer Care, Inbox, and Amplify Updates

Hootsuite

Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Automatically log social tickets to CRM systems for a 360-degree view of customer interactions.

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How to Create the Best Google My Business Posts

Hootsuite

Is it worth the time and effort to include your Google My Business profile in your social media calendar and social customer service strategy ? The rewards are high, but the time, know-how and costs involved are all low. In Hootsuite’s App Directory, install Google My Business. The short answer is: probably.

Google 145
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What Is KakaoTalk? The Mobile Messaging App on the Rise

Hootsuite

When it comes to social media platforms, it can be tempting to just stick with the big names you already know, but no one wants to miss out on the next big thing. Whether you’re familiar with this hot social messaging app or not, there’s a good chance you should start paying attention to it. What is KakaoTalk?

Mobile 83
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Why I’m Not Renewing My PRWeek Subscription

Waxing UnLyrical

The annual PRWeek Contact directory, the ultimate resource for finding the perfect agency, in-house PR contact, or services provider. That is, how much would it cost me to renew my subscription? So in one sense, PRWeek is doing exactly what it should do: publish for, and publicize, those who butter its bread. Do I want this?

Directory 180
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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

In fact, a blog is just a tool for publishing and conversing online. Every opportunity to enhance communication and reach out through various media should not be taken lightly. A blog is no longer used to merely publish blog type content. Quick advice: combine web publishing and other media to reach your audience.