Mindjumpers

MAY 13, 2011

Hence, you get a better return on investment than cost per click because: The cost of using ‘connections’ is low. On launching the ad campaign (after running a test on connections) you would attract more ‘qualified clicks ‘so the conversion cost is low. Run a more targeted campaign, based on responder data.

Features 173

Features Facebook Library Campaign 173

Mindjumpers

JUNE 20, 2019

They came to us asking for a campaign that could span six markets, essentially creating a diverse eco-system of quality content in a cost efficient way. Challenge: OtterBox is a company who produces stylish phone cases, protecting the key creative tool of a modern generation.

Banking 100

Banking Influencer Travel System 100

Mindjumpers

NOVEMBER 26, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Throughout most social media networks, content is king.

Marketing 256

Marketing How To Communities Guidelines 256

Mindjumpers

MAY 9, 2011

A simple, no cost option, is easy to implement, just involves a survey questionnaire. I believe that the tool could be far more beneficial to small businesses and non profit organisations than any applications so far because: There is no cost involved. Questions work on simple voting formula based on individual choices and opinions.

Research 219

Research Questions Tools Facebook 219

Mindjumpers

DECEMBER 5, 2011

Many global companies like Ebay have used it and have voted it as more cost effective and an easier recruitment option. This is the best fit for companies who are in need to recruit for niche profiles, people who do not usually apply actively on job boards and adverts.

LinkedIn 170

LinkedIn Skills Engineering Cost 170

Mindjumpers

NOVEMBER 3, 2011

So it costs less and has better a ROI. This content is interesting, informative and adds value, creating a positive connection in the eyes of the consumer, thus making him more likely to engage your brand and buy the product.

Web 2.0 227

Web 2.0 Marketing Survey ROI 227

Mindjumpers

JULY 10, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. A central hub is also a cost efficient way to use your recourses.

Activities 235

Activities Social Media Brands Guidelines 235

Mindjumpers

NOVEMBER 24, 2010

Cover all transport costs – blogging for many is a hobby and therefore any costs incurred are not tax deductable. If you are expecting a blogger to travel to an event, you must expect to cover these costs.

Blogger 212

Blogger Eventful Transportation Tips 212

Mindjumpers

AUGUST 27, 2010

The basic idea behind social media monitoring is that it can provide a cost efficient means to find out, just what exactly are the consumers’ needs and wants. Pay per click “An effective way to lower your pay per click costs is to create landing pages. Another effective feature of SMM is geo-targeting.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

AUGUST 27, 2010

The basic idea behind social media monitoring is that it can provide a cost efficient means to find out, just what exactly are the consumers’ needs and wants. Pay per click “An effective way to lower your pay per click costs is to create landing pages. Another effective feature of SMM is geo-targeting.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

The basic idea behind social media monitoring is that it can provide a cost efficient means to find out, just what exactly are the consumers’ needs and wants. Pay per click “An effective way to lower your pay per click costs is to create landing pages. Another effective feature of SMM is geo-targeting.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

JUNE 13, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value.

Report 274

Report Brands Facebook Nielsen 274

Mindjumpers

AUGUST 26, 2010

However, choosing the right medium is the one that communicates your message in the best way: - With accuracy - With the largest likelihood of audience comprehension - At the lowest fiscal cost - At the lowest time cost However, you have to remember that the one you choose must meet all of your criteria.

Microblogging 212

Microblogging Policies Disqus Newsletter 212

Mindjumpers

SEPTEMBER 5, 2012

Social media is great – it gives you great potential of reaching many people at lower cost. In this article, I’m going to elaborate further on the importance of a policy and point out the main reasons why it’s crucial for you as an employer, for your employees and for your brand to have such a policy. Protecting your brand and business.

Policies 245

Policies Organization Social Media Reputation 245

Mindjumpers

DECEMBER 11, 2012

This gives users the option to have a low-cost way of communicating to strangers. On Chinese social networks though, it is not uncommon to accept friend request from strangers. On your profile, you even have a list of the latest visitors to your profile. Fragmentation. Facebook is a “one size fits all social network” for much of the world.

Social Media 254

Social Media Privacy Nielsen Social Networking 254

Mindjumpers

NOVEMBER 21, 2012

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value.

Communities 236

Communities Brands Activities Platform 236

Mindjumpers

NOVEMBER 28, 2011

Through LinkedIn, this can be done in a cost effective way. The network for professionals can be seen as a good place to highlight the USPs of your company, attract the right talent and probably recruit the biggest and the brightest in the industry. Last week, we wrote about how to set up a presence on LinkedIn.

LinkedIn 241

LinkedIn Brands How To Overview 241

Mindjumpers

MAY 30, 2011

So a lot of opportunity cost was lost. To do this, first the company started out with traditional model of cold calling, but this did not prove very fruitful. Whenever the sales force from Ecycler called, people were either busy or uninterested. Gradually, owners Laurent and Robertson started using social media to their advantage.

Social Media 180

Social Media API Blogger YouTube 180

Mindjumpers

MARCH 5, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals.

Social Media 200

Social Media Mobile MySpace Trends 200

Mindjumpers

OCTOBER 12, 2010

This new feature enables business and marketers to analyse and improve marketing efforts, making Twitter a highly effective marketing tool that is feasible and usable for businesses, free of cost.

Analytics 188

Analytics API Twitter Applications 188

Mindjumpers

SEPTEMBER 29, 2010

It is free, it doesn’t cost anything but that isn’t true – it is just the currency that is different – time. Not the best thing to do in a recession according to me personally, but most understandable according to the auditor probably. Almost every company has done so. An effect of that has been an increase of social media demand.

Social Media 207

Social Media Disqus Fashion Education 207

Mindjumpers

OCTOBER 5, 2012

Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value.

Activities 256

Activities Social Media Communities Study 256

Mindjumpers

JULY 26, 2010

This shows that social media is a cost effective channel for creating brand awareness. Finally, Dumin got a place in a TV commercial – Dumins commercial, and the brand awareness of Dumin was a fact. Dumin received US $ 58,000 worth of media coverage, with less than US $ 2,000 campaign budget.

Brands 208

Brands Disqus YouTube Campaign 208

Mindjumpers

AUGUST 17, 2011

Acquisition cost. And I think these are some very essential points to take into account in order to understand a pattern of behaviour of Facebook brand fans: Product spending. Propensity to recommend. Brand affinity. Media value.

Hitwise 255

Hitwise Study Facebook Patterns 255

Mindjumpers

FEBRUARY 26, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. Mindjumpers’ global network consists of local country community managers, creating a platform of multinational professionals.

Social Media 113

Social Media MySpace Trends Energy 113

Mindjumpers

AUGUST 12, 2010

These are just some tips to get you started, but if you really practice the concept of e-mail marketing, it can be a very cost-effective way to communicate to benefit your business. Relevancy is critical to maintaining subscribers – and expanding your current network. Can you think of other points to add to help others? Let us know!

Tips 206

Tips Marketing Authentication Disqus 206

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. It all happened in less than 12 months, so the intensity in the story speaks for itself.

Social Networking 176

Social Networking Nielsen Film Facebook 176

Mindjumpers

JULY 1, 2010

Businesses need to know what their customers and prospective customers want and which channels they prefer, draft a plan, determine the costs and revenues, decide what content they need to provide and what information is relevant to the customer in that particular point in his lifecycle.

B2B 189

B2B Strategy Content Marketing 189

Mindjumpers

JULY 27, 2010

Online business platforms, traffic tracking and business intelligence make it possible to employ fluid segmentation in a cost-efficient manner. It keeps us focused on the various ways in which the company’s products, services and brands may be relevant to individual customers at different times.

Engagement 198

Engagement Policies Groups Groups 198

Mindjumpers

SEPTEMBER 19, 2011

With increasing competition in social media, almost everyone wants to grab a share of the “social&# pie. Since almost all brands have taken the first step and made an online presence, it’s very effective if we analyse the benefits of it. An important part of social media is about building valuable and sustainable relations.

ROI 264

ROI Social Media How To Campaign 264

Mindjumpers

AUGUST 24, 2012

Promoted Tweets are priced on a cost-per-engagement (CPE) basis, meaning that a brand will only pay when someone re-tweets, replies to, clicks or favours the Promoted Tweet. Impressions on re-tweets are free, which can contribute to extending the reach and not least cost-effectiveness of a given campaign. Foursquare.

Tumblr 191

Tumblr Foursquare Twitter Trends 191

Mindjumpers

JANUARY 25, 2013

Another very important metric of social media ROI is the percentage of cut costs from companies’ R&D (Research and Development) and Innovation activities due to crowdsourcing. It can also open doors for crowdsourcing: the next metric in our list. Crowdsourcing. Business intelligence.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Mindjumpers

APRIL 5, 2013

A central hub is also a cost efficient way to use your recourses. We enable agencies and international brands to do local social media management in a quality assured and cost efficient way across markets and countries through native Local Community Managers situated in the specific markets. Develop a universal editorial strength.

Facebook 162

Facebook Communities Activities Guidelines 162

Mindjumpers

SEPTEMBER 10, 2010

And how about making 50 million people see and share your runway for a cost of 50,000 USD instead of an audience of 700 people for a cost of 1,5 million USD? The mysterious and exclusive fashion industry has opened the doors and made people feel connected. People want to feel connected. People are connected.

Fashion 251

Fashion Industry Social Media Blogger 251

Mindjumpers

NOVEMBER 26, 2015

Content marketing costs 62% less than traditional marketing and generates about three times as many leads. Did You Know: 4.6 billion pieces of content are produced daily. 72% of marketers think that branded content is more effective than magazine advertisements. In two years, online video will make up 69% of consumer Internet traffic.

Marketing 100

Marketing Compete Engagement Cost 100

Mindjumpers

MARCH 21, 2014

Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value.

Social Media 221

Social Media Class Trends Tumblr 221

Mindjumpers

AUGUST 28, 2012

Social media marketing: Inarguably cost-effective. Social media marketing is also cost-effective. Furthermore, social media marketing is in any company’s best interest simply because, chances are, their competition has already beaten them to it. “If

Strategy 228

Strategy Facebook Metrics Advertising 228