Oktopost

MAY 23, 2023

While content duplication remains something of an SEO-no-no, there’s a lot to be gained from a solid content repurposing strategy. The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. This difference is key.

Social Media 91

Social Media Content Marketing ROI 91

Hootsuite

JUNE 5, 2023

Overwhelmed by choice, she decided to spare her audience (that’s you) from her subpar dad humor and simply introduce the piece on Twitter Blue. Hello, fellow tweeters, creators, and marketers! It pleases me to introduce a guide to Twitter Blue. What is Twitter Blue? Twitter Blue is Twitter’s paid subscription service.

Badge 84

Badge Twitter Cost Price 84

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. But they would be mistaken in following that line of thinking because SEO isn’t dead, or even dying.

Marketing 181

Marketing Influencer SEO Adwords 181

Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. In other words, they’re an ideal market for a brand like Tylenol. Business is booming!

Social Media 147

Social Media Strategy Sentiment Marketing 147

Keyhole.co

MARCH 6, 2024

I guess we can all agree that marketing goes far beyond the numbers. Marketing is about feelings, opinions, and emotions (in the end, 95% of all purchases are emotional; it’s no secret). But you also need to be able to turn all that into meaningful information that you can use to power up your marketing strategy.

Sentiment 52

Sentiment Analysis Marketing Press Release 52

Keyhole.co

NOVEMBER 7, 2023

The challenge to engage effectively on Twitter goes beyond wit. This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. However, this analytical approach is not merely about data aggregation.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Firebelly

SEPTEMBER 28, 2015

Twitter chats can be a great way to solicit (and share) social media marketing advice. What: Business professionals from around the world gather each week to discuss tools and methods for effective content marketing. What: In-depth discussion on social business, marketing, media, leadership, ROI, and relationships.

Social Media 100

Social Media Sample Samples Twitter 100

Ignite Social Media

JUNE 14, 2023

Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content. Here is how search tactics are making their way into the world of social media marketing and the benefits they bring to the table. What are Search Tactics in social media? Not sure what we’re talking about?

Hashtag 152

Hashtag Social Media Strategy UGC 152

Techipedia: Tamar Weinberg

NOVEMBER 29, 2011

Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. Lawyers pass the bar, doctors have diplomas, but SEOs have nothing of the sort to give you confidence in their level of training and talent. Are they are using today’s SEO best practices or yesterday’s?

SEO 176

SEO How To GPS Case Study 176

Harp Interactive

JANUARY 12, 2010

BlogPulse Conversation Tracker. Twitter Search. The RSS reader will allow you to easily subscribe to most types of content on the web that include the one’s listed below. Monitoring Tools For: Blogs. Blogdigger. Google Blog search. Technorati. Blogpulse Trends. Ubervu (beta). Web Page Changes. WatchThatPage.com. UberTwitter.

Trendrr 267

Trendrr TweetBeep Radian6 Conversation 267

Sprout Social

SEPTEMBER 17, 2019

Keywords are most commonly used in SEO, where website owners optimize their content using a specific target keyword. While keyword research is a necessary part of every SEO strategy, it has many other uses besides SEO. For instance, if you’re a digital marketer, your topics will include things like: SEO.

Research 103

Research SEO How To CPC 103

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. Some key conversations may even slip through the cracks. What do you need for better customer retention? Customer-centric strategies.

Sentiment 142

Sentiment How To Analysis Trends 142

Webbiquity SMM

JUNE 7, 2018

In fact, according to the 2017 State of Inbound report , lead generation is the biggest challenge for 63% of marketers. Before we jump into exploring the nuances of the lead generation game, let’s take a look at some of the proven methods of acquiring leads tried and tested by B2B marketers. Email Marketing. Content Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Waxing UnLyrical

SEPTEMBER 4, 2013

The use of anthropomorphism in brand identity and marketing, whether to describe consumer characteristics (e.g. ” So #4 got me thinking about #3 – how “Twitter,” as an anthropomorphic name, perfectly describes that chaotic, disparate, competitive, showboating raucousness of #1. You probably can, too. A Finch-Pie.

Twitter 202

Twitter Groups Groups Feed 202

Keyhole.co

MAY 12, 2023

It can help you figure out which keywords to target in your ads to get the most clicks and conversions. SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? Social media marketing Get more out of your social media campaigns to promote your brand.

Tools 52

Tools Strategy Marketing Analysis 52

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 94

Analysis Report Examples Tools 94

Buzz Marketing for Technology

OCTOBER 19, 2011

One area that few people have written about is how to use social media for solution marketing. 1) Is there a market for your solution? – With one-twelfth of the world connected through social media there is bound to be a conversation underway about your specific solution. So there you have it.

Social Media 230

Social Media Jive Marketing B2B 230

agora pulse

MARCH 8, 2017

Twitter is an awesome place to follow the latest trends, network with influencers and even tweet the odd celebrity (@jk_rowling for me). If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to your blog, website or landing page. Data shows that the average Twitter CTR is 1.64%.

Twitter 153

Twitter How To Hashtag Domain Name 153

Sprout Social

FEBRUARY 8, 2024

By visualizing opportunities, businesses can make strategic decisions when launching a new product/service or new social media marketing strategy. Competitor mapping is the process of identifying competitors and analyzing their market position to visualize the overall competitive landscape. What is competitor mapping?

Comparison 110

Comparison Analysis How To Sentiment 110

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Pixlee

JULY 10, 2017

Yet what many marketers don’t know is that it’s also good for SEO. As a result, integrating user-generated content into your SEO strategy is an effective way to boost your brand’s search rankings and to build social proof for your products. How Does UGC Influence SEO? Social Media and SEO.

SEO 47

SEO UGC Content Curation 47

Viper Chill

AUGUST 27, 2014

As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. Matt has managed to build a 7-figure yearly revenue stream running his SEO business by targeting two specialist niches in the medical field.

SEO 79

SEO Company Hotels Marketing 79

Bill Hartzer

DECEMBER 11, 2012

Anyone who has been bewildered by a backlink profile or who has had a difficult conversation with a client about why a competitor is outranking them, knows that the delineations between white, black and gray hats are not as clear as they seem. Why I’m a Horrible SEO” is not the type of title that’s guaranteed to keep the clients coming.

SEO 117

SEO Types Conversation Sites 117

Convince & Convert

NOVEMBER 16, 2016

But the experience of industry professionals has been universal—highly engaged content has much greater SEO value than do less popular pages. This means that social media marketing and search engine optimization work in tandem; what works well for one works for the other. Get conversations started. And that makes sense.

SEO 60

SEO Social Media Engineering Hashtag 60

Kikolani

MARCH 11, 2013

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Premium SEO Tools with Free Account Options. MajesticSEO.

SEO 167

SEO Tools Analysis CPC 167

Firebelly

JULY 9, 2010

Digitalia | Indianapolis Social Media Marketing « Fridays Fun Online Finds | Main | Coleman Campsite: The Original Social Networking Site » July 09, 2010 5 Fun Twitter Quizzes Its Friday and todays fun finds are 5 Twitter quizzes that are sure to entertain you, enlighten you, and help you unwind after a busy work week.

Twitter 172

Twitter Paid Search SMS Syndication 172

Webbiquity SMM

OCTOBER 25, 2016

But though the practice of influencer marketing —driving content by leveraging influencers—has been around for awhile, you may not have fully capitalized on this powerfully effective way to increase your website’s social media traffic, links, and search visibility. Or perhaps you’re looking for new ways to get influencers engaged.

Influencer 100

Influencer Marketing SEO Class 100

Kikolani

MARCH 18, 2013

This week, I had the privilege of taking a new Twitter tool for a spin. Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Benefits for Bloggers.

Engagement 167

Engagement Twitter Klout How To 167

Direct Marketing Observations

MAY 7, 2010

Yesterday I threw out a tweet about 125 twitter chats worth checking out on Google Docs. I thought I might condense it a bit and focus not only on Tweetchats that I was familiar with, but also those that would benefit the Social Media, Marketing and PR folks out there, and which also had solid participation as well. 10) #pr20chat PR 2.0

Social Media 214

Social Media Health Care Pharmaceuticals Social Entrepreneurship 214

Sprout Social

SEPTEMBER 2, 2022

As social media has become more advanced and more important, so too has the demand on marketing and social media team. According to the Sprout Social Index™ , in the next two years 88% of marketers expect to hire a new team member. Org-wide social media marketing training. Free social media marketing training and resources.

Training 118

Training Course Resources Social Media 118

Webbiquity SMM

SEPTEMBER 16, 2013

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195

Metrics Marketing Class ROI 195

Kikolani

NOVEMBER 3, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! 50+ Awesome Posts on Conversions – Catch up on the latest and greatest information in this list of over 50 awesome posts on conversions from 2011. Related Posts.

Analytics 105

Analytics Conversation Social Media Google 105

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Knowing where you stand exposes market gaps and opportunities. Are you the go-to choice or do you need to do more to climb the ranks?

Brands 110

Brands How To Sentiment Metrics 110

Buffer Social

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Make your sale invite-only For certain target markets, exclusivity makes sense. Happy BGCM planning! 

Examples 92

Examples Campaign Discount Marketing 92

Oktopost

MARCH 31, 2021

Still not sure if your business should employ video marketing? And with the growth in video consumption has come an accompanying increase in video marketing. . 71% of B2B marketers said they used video content in their strategy. Why Video Marketing. Why Video Marketing. Video Marketing Tips & Trends for 2021.

Video 69

Video Marketing B2B Eventful 69

Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? NFO is the new SEO – that’s News Feed Optimization on Facebook.

B2B 279

B2B Marketing Mobile CPM 279