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Digital PR: Finding Brand Ambassadors

Proactive Report

But in most cases a brand ambassador is likely to be someone with a decent following online, either on their blog, Facebook, Twitter or other social news sites like Digg , Reddit or StumbleUpon. Do a social audit and locate everyone who speaks positively about your brand. The next step is to use ranking and influence tools.

Brands 101
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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

One of the most common questions in social media is – “is it worth it?”. Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Every industry can benefit from social media. To determine returns, we’re forced to think in industries.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social media gives businesses on small budgets the ability to find out what people are saying about them (and others) in their industry, without paying large sums on market research. With your ear to the ground on social media, you’ll be the first to know if your product is working or if changes need to be made.

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This Week in Social Media – 4/3/2013

Social Media Marketing

A roundup of relevant links affecting our industry. One particular favorite was YouTube, which announced that as of this month, they had received the maximum number of submissions and would be shutting down for a decade , after which time they would reopen and announce the best video on YouTube. We're not alone out there.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Do you realize how valuable it is to monitor and track conversations online? Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse.

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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

He also posts on their blog where he focusses on covering new hardware releases in the print industry. Reply Cijo Abraham Mani October 7, 2010 at 11:15 am I like your point about Social Media Advertising. Social Media is all about how effectively you build conversation and become part of an ongoing conversation.

Brands 236
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5 Things True Social Media Experts Do Online

Techipedia: Tamar Weinberg

There are a few jokes going around the blogosphere right now regarding what it means to be a social media expert. Because of this, I believe the influencers in any niche should be the people who are the most passionate about their industry doing well. Follow him on Twitter. Shaw, 1856-1950 Jose G. Answers Yahoo!