Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Social media copywriting varies greatly by industry and brand.

Social Media 126

Social Media Template Templates Skills 126

Convince & Convert

AUGUST 3, 2012

I was especially interested in Steve’s question, because I ponder it a lot myself, and regularly get asked variations of it by our consulting clients. Also, Steve is a revenue consultant for early-stage technology companies , and a trustworthy Canadian. download the most recent version of The Social Habit for free here ).

Brands 114

Brands Twitter Facebook Research 114

Waxing UnLyrical

JULY 15, 2017

It’s *the* business social network to have a presence on, right? Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™.

LinkedIn 206

LinkedIn Banking Reddit Social Networking 206

Waxing UnLyrical

JUNE 15, 2015

Valuing quality journalism in corporate publishing. If it is going to be compelling, there needs to be a population of quality content creators like journalists and photographers and designers,” says Paul Edwards as he explores journalism in corporate publishing. Measurement in #PR – Social Network Analysis.

Conference 100

Conference Diagrams Journal Consultant 100

Adam Sherk

DECEMBER 1, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? That may be getting carried away but the new format does have some advantages for publishers, although they are not being fully utilized by Google News yet.

News 104

News Publishing Google Press Release 104

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. Regardless of whether you have a team of 25 or are a team of one, these resources might include: 1) Time allocated to social media listening, community engagement, content creation, and customer service.

Blogger 266

Blogger Company Social Media Curata 266

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. 1 Social Media Tool Create. Free 30-Day Trial Why is dark social so important?

HootSuite 120

HootSuite URL Analytics Forums 120

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Adam Sherk

JUNE 5, 2009

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Related posts: Does Google News Sitemaps New Format Help Publishers? Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

SEPTEMBER 15, 2010

The usual caveats: Social media isn’t a popularity contest and reach does not equal influence, engagement or action These figures will quickly be out-of-date (they probably were before I could hit the “publish” button) But those things aside, it is interesting to take a snapshot at various times for the purposes of comparison.

Team 188

Team Twitter Facebook Comparison 188

Adam Sherk

APRIL 30, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Publishers: Solve Tracking Code, Duplicate Content Issues with the Canonical URL Tag by Adam Sherk on April 30, 2009 Really you shouldn’t need it. What you should be doing is avoiding duplicate content altogether.

Issues 100

Issues Publishing URL Syndication 100

Adam Sherk

NOVEMBER 18, 2009

Despite this, fans are passionately supporting and discussing their teams through a range of social media outlets, in particular Twitter and Facebook. In the table below the 32 NFL teams are ranked by the total number of followers/fans on their official Twitter accounts and Facebook pages.

Team 209

Team Twitter Facebook Sports 209

Adam Sherk

JUNE 15, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk News Sites on Twitter: Who is Making the Most Impact? by Adam Sherk on June 15, 2010 I have done several posts on news organizations and Facebook recently so I thought it was time to switch things up and look at Twitter again. 2,461,060 2 @cnnbrk 77.3%

News 165

News Sites Twitter Digg 165

Adam Sherk

AUGUST 11, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pro PR Tips: 100 PR Tips from Rafe Needleman Published as a Book by Adam Sherk on August 11, 2009 Yesterday I received a copy of Rafe Needleman ’s Pro PR Tips in the mail from ITDatabase. What Horrible Things Did Time Magazine Do in 1964?

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

APRIL 5, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular MLB Teams on Twitter and Facebook by Adam Sherk on April 5, 2010 A new baseball season is underway and we are in that wonderfully brief period when fans all over the country still believe this could actually be the year for their team.

Team 204

Team Twitter Facebook Comparison 204

Pam Moore

FEBRUARY 24, 2018

Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. They have an audience, fan base, community and customers who enjoy communicating on platforms such as Facebook, Snapchat, Twitter, LinkedIn or Instagram with and about the brand. Who is your target audience?

Feed 167

Feed Feedly Metrics News 167

Adam Sherk

JANUARY 12, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Popular NBA Teams on Twitter and Facebook by Adam Sherk on January 12, 2010 NBA players, like many professional athletes, have taken social media by storm, but what about their teams? So what should NBA teams be doing on Twitter and Facebook?

Team 179

Team Twitter Facebook Press Release 179

Waxing UnLyrical

JULY 24, 2015

Just yesterday, my colleague Geoff Livingston published a very interesting Q&A with Andy Gilman of CommCore Consulting. For example, in 1982 they could hold a press conference and get three networks to cover it. Now you would have to be able to communicate through Twitter, through a blog, through Pinterest, through Facebook.”

Consultant 100

Consultant Case Study Course Conference 100

Buffer Social

JANUARY 23, 2024

To put that into perspective, that’s a little over a third of X’s (formerly Twitter) monthly active users of 550 million — and X has a good 16 years on Threads.  The ability to publish to Threads with Buffer is one of our most requested features to date, with more than 1,600 upvotes.

Team 103

Team How To Instagram Authentication 103

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Serious disconnect there.).

List 155

List Twitter Brands Microsoft 155

The Marketing Blog

SEPTEMBER 16, 2010

Hindustan Times has published a story today which features our recent research on Facebook fan pages in India. Iffort recently conducted a similar study on brands, using Twitter, another popular social networking site. NOTE: Cross-posted from Iffort’s Blog.

Research 138

Research Web 2.0 Features News 138

Adam Sherk

NOVEMBER 3, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk An Early Look at News Media Twitter Lists: Not Much Traction by Adam Sherk on November 3, 2009 With all the buzz about Twitter Lists I thought I’d take a look at how some major news sites are doing so far with their own Lists.

News 136

News List Twitter Sites 136

Webbiquity SMM

JULY 9, 2012

But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. For example, every bank hires security consultants to test its systems. One method is to periodically publish news releases with high-level details of recent customer wins. Image credit: Carla Zanoni.

B2B 189

B2B Case Study Telecommunications Study 189

Hootsuite

JANUARY 4, 2023

This is the most visible component of social media marketing. Content scheduling and publishing. Social media analytics. Using analytics tools to track how content performs, report on progress towards social media goals, and plan ways to improve overall response. Social media advertising.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Adam Sherk

JULY 17, 2009

It’s not the same 20 every time – Twitter randomly shuffles in 20 profiles from the group it has deemed worthy of recommendation. Since new users aren’t always sure exactly how to use Twitter, this starter group can be quite helpful, so the profiles that are featured do end up getting a steady stream of new followers.

Twitter 100

Twitter Press Release Syndication Blogroll 100

Waxing UnLyrical

FEBRUARY 27, 2015

Which is why I thought Luke O’Neill ‘s recent Daily Beast article as to why the powerful self-destruct on Twitter was such a good read. It’s hard to resist the lure of being a pseudo-celebrity on Twitter (or any social network), as Geoff Livingston wrote the other day. Based in the Washington, D.C.,

Social Media 100

Social Media How To Consultant Fashion 100

Waxing UnLyrical

MAY 2, 2014

It’s an acknowledgement of the ties social networks help us build, if we show our humanity and use them for what they truly are – ways to bridge the gaps between us… to really build, and be a part of, a community. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. We are a community.

Communities 262

Communities Community building Insurance Consultant 262

Adam Sherk

AUGUST 7, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day.

Sites 105

Sites News Strategy Twitter 105

Waxing UnLyrical

DECEMBER 4, 2015

Are you getting ready to head into 2016 like a Social PR Superhero? You know you’re a Social PR Superhero if …. In this digital age, everyone has the potential to be a publisher… which means there’s a lot of noise out there as they “contribute to the conversation.” And in the social space, that is often easier said than done.

Consultant 100

Consultant Conversation Publishing Activities 100

Waxing UnLyrical

AUGUST 24, 2015

If you want to compete in today’s fast paced business environment, you have to be social. But just simply being active on Twitter, Facebook, and all the rest is never enough. How can you track your social media efforts to ensure that your strategy is up to par? 5 Social Media Metrics You Can Stop Tracking Yesterday.

Metrics 100

Metrics Social Media B2B Consultant 100

Bill Hartzer

MARCH 4, 2010

Written for corporate managers and consultants, students and professionals, Millennials and Baby Boomers, THE AMA HANDBOOK OF PUBLIC RELATIONS offers guidance on combining both the right digital and traditional communication approaches with the means necessary for protecting a company or client from harmful attention online and off.

Handbook 100

Handbook Publishing Joomla Committee 100

Pam Moore

OCTOBER 8, 2020

Your audience is first in everything you create, publish and execution. Social Profit Factor Training Academy and Marketing Nutz Can Help! Our agency, Marketing Nutz, our training and consulting agency can help! This means nothing comes before your audience. What is a Buyer Persona? .

Template 78

Template Templates How To Training 78

Waxing UnLyrical

MARCH 31, 2019

In fact, I have seen brands like BMW parse their social advertising by zip code and optimize content and channel (Pinterest or Instagram or Twitter or Facebook). I think anyone who has had any experiences in social PR has had their own personal mini Fyre Island incidents. Can AI Improve PR?

Analytics 164

Analytics Influencer Issues Metrics 164

Adam Sherk

OCTOBER 20, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

Press Release 145

Press Release Twitter URL RSS 145

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. How to Subscribe to Social Zoom Factor Podcast .

ROI 78

ROI Strategy How To Marketing 78

Mindjumpers

SEPTEMBER 17, 2012

As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Interesting is that for next year, 66% of survey respondents are planning to invest in increasing presence across all social media platforms. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles.

Survey 225

Survey Report Social Media ROI 225

Waxing UnLyrical

JULY 31, 2015

No wonder there’s such a huge emphasis on social advertising these days; day before yesterday Facebook posted a 39% jump in quarterly revenue , three-quarters of which came from advertising on mobile devices. The Changing Face of Authoritative Content is a post from: Shonali Burke Consulting, Inc. Based in the Washington, D.C.,

Content 100

Content Consultant Mobile News 100