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| Page 1 of 5 | Previous | Next | TRADESMEN INSIGHTS JANUARY 25, 2011 Overview of the Construction Market We recently completed a market overview on the construction industry. To sign up to receive a copy of the Construction Market Overview, click here. Marketing Tools Marketing Trends Social Marketing Traditional Marketing construction market industry trends white paper white paper construction industrySonnhalter is deeply involved with the professional tradesmen. The purpose of this document is to give the reader a quick snapshot of the industry, its players and trends. Highlights include interviews with editors of top trade publications. | TRADESMEN INSIGHTS NOVEMBER 17, 2010 Are You Marketing to the Construction Industry? If you are, there’s a new association that started in 2009 (good timing isn’t it) that deals with the construction industry and best practices to market to them. It’s called Construction Marketing Association (CMA) and they are out of Chicago. The founder, Neil Brown, has been in the construction industry on both the client and agency side for the past 15 years. Tags: Marketing Tools Social Marketing Traditional Marketing construction marketing association marketing to the construction industry neil brown | | | | | | | ALMOST SAVVY JUNE 5, 2009 The Re-Branding of Me: Website Under Construction | Almost Savvy 14 Responses to “The Re-Branding of Me: Website Under Construction Silouan says: June 6, 2009 at 9:30 am Site looks nice and crisp. If we are not going to put our best selves out there, why bother showing up at all? It takes hard work to stand out from the crowd. If we are lucky enough to be noticed, we have only a brief opportunity to make an impression. Confused yet? Bring it on! | WAXING UNLYRICAL MARCH 26, 2013 4 Free Tools to Measure Your Instagram Success My photographer ( Andi Grant ) and wedding planner ( Jamie Howell ) post fun photos of their office construction, clients, DIY projects, and their everyday life. Immediately intrigued, I sought out to find some Instagram measurement tools and, of course, they do exist. Here are four free tools small businesses can use to keep track of their Instagram success: 1. Please share! | | TRADESMEN INSIGHTS MARCH 18, 2010 LinkedIn: Great Tool to Drive Traffic to Your Blog Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services LinkedIn: Great Tool to Drive Traffic to Your Blog I’m an Evangelist when it comes to using LinkedIn as a networking tool in the B-to-B arena, and I try to get all my clients to see the benefit. take my survey [link]. | | | | | | | | | -
PROBLOGGER | FRIDAY, MAY 20, 2011 7 Valuable Lessons Bloggers Can Learn from Construction Workers Did you know there are similarities between blogging and construction work? also took notes about how the construction lessons I was learning applied to blogging. This post is a collection of those notes and reveals valuable lessons that bloggers can learn from construction workers to become better bloggers. Construction workers aren’t typically reading types. Lesson #2: Learn how to use your tools. On a construction site, tools are a worker’s best friend. In blogging, you also want to know how to use your tools. It’s true. lot faster. MORE >> -
THE RELATIONSHIP ECONOMY | SATURDAY, JANUARY 22, 2011 The New Value Movement The New Value Movement: From yesterday’s pos t: I have encountered hundreds of people developing social currencies with increasingly creative and constructive methods because their community is important to them. The Internet and emerging social media technologies have finally integrated the tools that people need to organize themselves into New Value economic developers. I believe that it is important to make a distinction between New Currency and New Value. The potential for confusion is high but the implications of getting this wrong could be catastrophic. MORE >> -
WEBBIQUITY SMM | WEDNESDAY, DECEMBER 12, 2012 24 of the Best Google+ Guides, Tips, Rants and Raves of 2012 Plant +1 badges on all your assets to take advantage of the Direct Connect tool that automatically brings customers and prospects searching in your category to your page.” That means a well- constructed G+ post (with a main keyword in the first sentence/title and a good amount of engagement) can rank well in Google search and, unlike other social media status posts, actually stay ranked for a long time,” and explains why Google authorship is important and how to set it up. He writes, “Google tools used to enhance the Internet. So what makes Google+ special? MORE >> -
TRADESMEN INSIGHTS | TUESDAY, FEBRUARY 9, 2010 Why Manufacturers Should Use Blogs as a Brand Building Tool to. Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services Why Manufacturers Should Use Blogs as a Brand Building Tool to Reach the Professional Tradesmen Manufacturers are missing an opportunity to build brand awareness and thought leadership if they don’t consider using a blog as part of their marketing mix. This entry was posted on Tuesday, February 9th, 2010 at 9:09 am and is filed under Marketing Tips , Marketing Tools , Social Marketing. take my survey [link]. MORE >> -
TRENDS SPOTTING | FRIDAY, OCTOBER 8, 2010 Twitter can predict earthquakes, typhoons and rainbows too. As a pilot application, the researchers constructed an earthquake reporting system in Japan. Tags: Trend Spots Trend Spotting Behavior Trend Spotting Tools Trends Review Twitter buzz google internet behavior location prediction search volume semantic trends twitter We have already discussed Google’s ability to predict the spread of epidemics as the flu. Simply by measuring the surge in search by different locations – Google can trace and predict future occurrences and their spread. Semantic. analyses were applied to tweets to classify them into a. MORE >> -
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