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10 Higher Ed Marketers You Should Follow

Social Media Strategies Summit

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. Fortunately, plenty of smart folks can provide the answers: higher ed thought leaders who regularly post about what’s happening in the industry (and what it means for people like you).

Marketing 240
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Your Annual Social Media Conferences Guide: 20+ Top Conferences to Attend in 2018

Buffer Social

Social media conferences are one of the best ways to learn from top practitioners in the field , connect with fellow social media marketers , and be inspired to do more great things on social media. We hope to make things easier for you with this go-to guide for social media conferences in 2018. But how do you know which one to attend?

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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. For her dissertation, Dr. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. What Is the Enrollment Cliff?

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How to Find Your Audience on Social Media

Social Media Strategies Summit

Specifically, think about things like: Where they live What job they do How old they are How much they earn Their education level You should get much of this from your social media analytics platform or from analyzing your existing customer base. Use a little educated guesswork, too. Start with the basic stuff: demographic information.

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Youth Square’s Free Program Propels Young Creatives into the World of Micro-Influence

Bill Hartzer

The curriculum was designed not just to educate but to empower, with each of the thirteen meticulously planned lessons offering a deep dive into the intricacies of online marketing, mobile short video production, and the nuanced skills required for proficient use of Adobe Premiere Pro.

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SMI Heads to Duluth for the Zenith Social Media Marketing Conference

The Social Media Incubator

The Social Media Incubator prepares for Zenith Social Media Conference in Duluth this upcoming Wednesday, May 23. The conference will feature speaker from national and internationally known speakers including Rand Fishkin, Marty Weintraub, Laura Weintraub, Greg Jarboe, Merry Morud, Ric Dragon and many others.

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What is Earned Media?

Sherrilynne Starkie

Just two years ago the news media industry looked bleak with almost half, 44 per cent, of people checking the news less than once a week. It confers powerful third-party endorsement for a company, a product or even an idea. Here’s a media article which examines the Canadian Cannabis industry and includes a key CEO interview.

Fashion 409