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The Complete Guide to LinkedIn Events

Oktopost

Stating that now is a tough time to be planning events would be a wild understatement. In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. How can LinkedIn Events help you connect with them?

Eventful 128
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Carlsberg Launches Crowdit: A Non-Branded Mobile App

Mindjumpers

We frequently see companies making use of mobile apps to promote their brand. Today, Carlsberg launches a different kind of branded mobile app: a non-branded app. From a branding perspective, it is very interesting how this app is an expression of a company taking part in activities similar to those of a media company.

Mobile 272
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Mobile Positioning: A Business Must

Webbiquity SMM

Mobile access to the web has surpassed browser usage. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Click-through rates on search result ads are higher on mobile, according to a Marin Software study. What Can A Mobile Strategy Do For Me? Still not convinced?

Mobile 180
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With IGTV, Instagram is Becoming Television for the Mobile Generation

Buffer Social

Following this, the percentage of people that went to the cinema each week took a steep decline: And now, as traditional TV viewership declines , the next-generation television and entertainment product will almost certainly be in your pocket. But as video content gets longer, production values and time investment increase.

Mobile 110
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Must-Try Digital Marketing Strategies

The Realtime Report

To prevent having to make a long-term decision about your job, have a backup/contingency strategy in place in the event of a mid-crisis need for something more extensive. Every company marketing plan now requires the use of digital marketing, whether done in-house or with help from an agency like Bulldog SEO London.

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How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Google is placing more and more emphasis on speed and mobile friendliness.

Mobile 60
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

SMS marketing (or “text marketing”) is a form of mobile marketing that allows businesses to send text messages to customers and prospects. Marketing by SMS has several advantages over other mobile marketing strategies like email marketing and push notifications. They can include discounts, coupons and other special offers.

SMS 109