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Compete Responds To Criticism

Dave Fleet

I was pleased to see that Compete responded, multiple times — in a comment on my post; via a tweet and then subsequently in email. Given the interest I saw from other people, I obtained Compete’s permission to publish our exchange. Compete is based on a sample of 2 million, US based panelists.

Compete 277
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Things to Do When Establishing a Company Brand

The Realtime Report

Establishing a Company Brand. Determining your company’s brand isn’t a walk in the park. Analyze your intentions and decide how to create an appropriate image for your company. Research Other Brands. It also helps to understand what other companies offer. It will be the face of your company.

Company 91
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

When researching a product, customers are likely to purchase one that has positive reviews posted across the Internet. Through produced by companies, case studies are built on verifiable customer experiences and direct quotes from business buyers. Product research can take a long time. Reassures Prospects with Testimonials.

comScore 299
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What is Market Research?

Idaconcpts

Market research supports marketing in creating a deeper understanding of the marketplace, competitive environment, organization’s image and competencies, and customer needs and wants. There are two main types of market research: quantitative and qualitative. Qualitative Market Research. Quantitative Market Research.

Research 149
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How to gain a competitive advantage by analyzing marketing initiatives by competitors

Sprout Social

There are probably other companies that do the same thing. Marketing competitor analysis is the process of researching and analyzing your competitors’ marketing strategies and tactics to identify their strengths and weaknesses. For example, a Google search for “makeup brands” highlights a few of the world’s leading makeup companies.

Analysis 106
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Facebook Plans To Double Size Of AI Research Unit By 2020

Forbes Social Media

The Facebook AI Research group is hiring as many leading research scientists as it can. But it's competing with DeepMind, and many other companies.

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CFA Institute Proposes Policy Guidelines for Social Media Content by Financial Influencers

Bill Hartzer

The revelations from their latest research, titled “Finfluencer Appeal: Investing in the Age of Social Media,” shed light on the challenges and pitfalls surrounding financial influencers and call for urgent action from regulators and industry players. .”