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Social media and journalism: how to effectively reach the public

Sprout Social

Social media and journalism are one and the same these days. Perhaps that’s because over 50% of people rely on social as a news source. That said, social media for journalists can be tricky. 9 best practices of social media and journalism. Journalists represent a community.

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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good.

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Social media and Montreal’s student protests

Sherrilynne Starkie

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. It was chosen for its simplicity as a communications tool.

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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team.

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

hours on social media. In a world where 82% of consumers say they prefer a brand’s values to align with their own , it’s only natural for marketers to join conversations around events like Black History Month. They don’t just want you to mention these events; they expect action. Image source. Enter brand storytelling.

Campaign 304
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Brands, Marketing, Diversity and Equity- A #MindfulSocial panel

Janet Fouts

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!). Have a listen to the podcast and be sure to reach out to our panelists through their information below. About our panel.

Brands 226
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Media140 Sydney: Social Media Twitter & Journalism

Laurel Papworth

I spoke at Media140 Sydney – I want to highlight some of the “arguments&# used against social media by the panels, also focus on Everybody co-creating The Human Narrative and the diminishing role of journalists who take news from one part of the community and deliver it to another part: It’s not YOUR content.

Journal 102