Bill Hartzer

OCTOBER 5, 2023

Personal connections on social media drive more consumer purchases than influencers. Mintel’s latest research reveals that Indian consumers are more likely to be influenced by individuals they know personally on social media when making purchasing decisions compared to online influencers.

Research 149

Research Influencer Social Media Sports 149

Audiense

SEPTEMBER 26, 2023

According to Statista , 65% of the world’s population fall under the category of internet users. This is where social media comes into play. Daily tasks, from checking the news to communicating with friends and family to making an income, are increasingly accomplished online.

How To 100

How To Privacy News Social Media 100

Sprout Social

OCTOBER 26, 2023

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing. It hit $15.2 billion in 2023 and is projected to reach $22.2

Statistics 128

Statistics Influencer Strategy Marketing 128

Audiense

MARCH 24, 2021

G2 Crowd has just released the G2 Spring 2021 Reports and thanks to your kind reviews and continued support Audiense has kept its lead in the newly launched Audience Intelligence category as well as Influencer Marketing, Social Media Analytics and Social Media Monitoring. Social Media Analytics. Social Media Monitoring.

Analytics 148

Analytics Influencer Report Review 148

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. But, not just any social media scheduling tool will do. Content categories, which are a life-saver for those who, like me, tweet a lot on a daily basis.

Social Media 217

Social Media Tools Marketing Collaboration 217

Ignite Social Media

APRIL 22, 2021

As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. Community Tab.

YouTube 154

YouTube Social Media Notification Film 154

Sprout Social

JUNE 22, 2022

Sprout Social , an industry-leading provider of cloud-based social media management software, has been recognized by G2 ’s 2022 Summer Reports as a leader across six award categories: Social Media Monitoring, Social Media Management, Social Media Suites, Social Media Analytics, Social Customer Service and Hashtag Monitoring.

Report 98

Report Social Media Management Small Business Hashtag 98

Buffer Social

OCTOBER 16, 2023

Thanks to ever-changing social media algorithms and the ever-growing list of platforms that make them, it’s easier than ever to become a creator. A content pillar is a key theme or topic you want to focus on in your content and become known to your audience on social media. Why are content pillars important for social media?

Template 102

Template Templates Social Media Content 102

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. Create internal benchmarks by platform and across all media channels to identify areas of investment that are not worth continuing. Here’s an article where you can learn more about social media budgeting.

Marketing 132

Marketing How To Sample Samples 132

Audiense

JUNE 28, 2021

G2 has just released the Summer 2021 Reports and thanks to your great reviews and continued support Audiense has kept its lead in Audience Intelligence , a category that we proudly helped create. We also remain the leaders in Influencer Marketing and Social Media Analytics.

Analytics 148

Analytics Influencer Social Media Marketing 148

Social Media Strategies Summit

FEBRUARY 1, 2024

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

Analysis 184

Analysis Social Media How To Hashtag 184

Oktopost

MAY 11, 2022

He even opens up about the multiple challenges of category creation, and some of the biggest obstacles he’s facing today as he creates a new category while trying to align everything together. How to get your competitors to speak the same language as you, so your audience understands and sees value in both you and your category.

Brands 144

Brands Content B2B Apple 144

Jon Loomer

APRIL 20, 2022

Then, select Settings & Privacy… Then Settings… Then Ads… Then Ad Settings… Then “Categories used to reach you”… And then, finally, “Interest Categories”… That’s six clicks. Some examples: Social Media Examiner. Social Media Marketing. Small Business.

Advertising 199

Advertising Facebook Privacy UGC 199

The Realtime Report

MAY 13, 2020

David is the first internet-based content creator to join the global ranking of Top 10 Most Valuable Influencers across all influencer categories. Celebrity social media valuations drop 37% in May 2020 due to COVID19.

Influencer 127

Influencer Upcoming Analytics Authentication 127

Firebelly

APRIL 8, 2019

We are excited to announced that Firebelly Marketing has been selected as a Shorty Awards finalist in the Best in Restaurants category for our work with Noble Roman’s Craft Pizza & Pub. Widely recognized as the “Oscars of social media,” this is the 11th year the Shorty Awards will be […]. What are the Shorty Awards?

Marketing 189

Marketing Social Media News 189

Sprout Social

MARCH 12, 2021

Social media and digital channels often became brands’ only options for connection and conversation during a time when many were feeling isolated. Published on Categories. Published on Categories. One of the biggest takeaways from 2020 was the power of social media to keep doors open (figuratively) during a crisis.

Resources 99

Resources Social Media Management Publishing Social Media 99

Firebelly

JULY 30, 2019

We’re excited to announce that Firebelly was named a platinum winner in the Social Branding Campaign category during the 2019 dotCOMM Awards competition. The post Firebelly Wins Platinum In The 2019 dotCOMM Awards Competition appeared first on Social Media Marketing Agency | Firebelly Marketing. What are the dotCOMM Awards?

Campaign 189

Campaign Social Media Brands Marketing 189

Oktopost

JUNE 6, 2023

So how can social media marketers effectively maintain brand awareness and establish themselves as thought leaders in their field? Enter Clare Cavenagh , Communications and Social Media Executive at Singletrack. Her expertise encompasses social media management as well as broader content strategy and writing.

Engagement 118

Engagement Apple How To Startup 118

Sprout Social

OCTOBER 5, 2023

Is managing multiple social media accounts becoming too tedious? This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram. The four categories are just the tip of the iceberg.

Instagram 107

Instagram Facebook Marketing Features 107

Sprout Social

FEBRUARY 6, 2024

That’s the number one spot when compared across products in every software category! When I think about social media’s evolution over that timeframe alone, this award underscores the growing value of our product and the essential role social media management plays in businesses today.

Software 116

Software Products Team One Spot 116

Mindjumpers

SEPTEMBER 16, 2011

The infographic has eight different categories with 64 marketing techniques in total. From each category, you can choose a tactic and then maybe combine it with one from each of the other categories in order to create something innovative.

Facebook 277

Facebook Marketing Team Strategy 277

Ignite Social Media

APRIL 6, 2020

Please see prior posts: Changing Consumer Behavior and How to Adjust Your Strategy (March 16 th ) Organic vs Paid Social Media Marketing Before and After the Virus (March 23 rd ) Top Questions Brands Have About Their Social Media Strategy During COVID-19 (March 30 th ). Social Media Usage During Covid-19.

Social Media 159

Social Media Marketing Sports YouTube 159

Webbiquity SMM

JULY 24, 2018

But that first impression may instead come from the company’s social media presence (and if not the first, very often the second). That fact alone shows the importance of building a solid social media as well as website presence. Social media is actually even bigger than that, though. Social Media Monitoring Tools.

Tools 170

Tools Social Media Netvibes Lithium 170

Jon Loomer

APRIL 18, 2022

But, from the desktop app, go to… Settings & Privacy > Settings > Ads > Ad Settings > Categories used to reach you > Interest categories. Social media marketing. Social media strategist. It’s actually really hard to find now, and I’ll dig deeper in a separate post. Like I said, it’s buried!

Study 203

Study Facebook Advertising Research 203

Convince & Convert

MARCH 5, 2024

We conducted a survey of 1,500 US and Canadian social media users aged 18-64 to determine how loyalty was changing and what brands could do to win consumers over. And yet, 79% of redditors agreed that “once I find a brand I like, I stay loyal to that brand,” also tops among social media users.¹ How can this be true?

Reddit 143

Reddit Research Loyalty Survey 143

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? In this post, I have shared some tips on how social media marketers can manage multiple projects efficiently.

Project 126

Project Social Media Template Templates 126

Sprout Social

SEPTEMBER 11, 2023

What are the types of NLP categories? All these capabilities are powered by different categories of NLP as mentioned below. According to The State of Social Media Report ™ 2023 , 96% of leaders believe AI and ML tools significantly improve decision-making processes. How does NLP work? NLP is what powers these tools.

Process 111

Process Sentiment Analysis Applications 111

Sprout Social

SEPTEMBER 30, 2022

Many social media users are using the number of likes on their posts to validate themselves and the content they create. Social media users are also using those numbers to judge the quality and popularity of the content. Experts have found that getting fewer social media likes can decrease feelings of self-worth in adolescents.

Facebook 116

Facebook Privacy How To Film 116

agora pulse

JUNE 19, 2018

To queue, or not to queue … And if you do decide to queue your content, what categories should you use? Setting up your social media content for maximum effect isn’t easy. That’s why we approached some of our favorite social media experts and asked them to share their queue categories.

Content 111

Content Strategy Social Media Management Feed 111

Ignite Social Media

AUGUST 14, 2023

Ignite Social Media has been a social media agency for 16 years (the first in the United States, in fact). Therefore, you’d probably expect us to have a bias that every brand should hire a social media agency. And knowing which category your brand falls in can save a lot of time, money and frustration.

Social Media 147

Social Media Marketing Cost Team 147

Sprout Social

JUNE 28, 2023

Choose your category Instagram business categories allow brands to clearly showcase the purpose of their business above their profile description. Choose the category that best describes your business. Pro tip : The options listed under the suggested categories are just a fraction of the full catalog you can pick from.

Metrics 102

Metrics Instagram How To Patterns 102

Ignite Social Media

OCTOBER 9, 2023

Are you looking to launch social media ad campaigns on platforms like Meta, TikTok and Snapchat, but aren’t sure where to start with targeting your ads? Below, we’ve created a detailed tutorial in which experienced social media ad buyers Victoria Rogers and Toiia Duncan walk you, step-by-step through the process. .”

Campaign 101

Campaign Social Media How To Overview 101

Oktopost

APRIL 6, 2023

Episode Summary Social listening is the practice of monitoring social media platforms to gather insights and gain an understanding of customer behavior and sentiment. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here.

Atlassian 118

Atlassian Strategy B2B Apple 118

Buffer Social

AUGUST 16, 2023

Check out our Transparent Pricing Dashboard How our finances have evolved while staying true to our mission Looking at our finances over the last nine years, you’ll notice fluctuations within the different categories. Several categories of expenses help support Buffer’s overall operations.

Price 70

Price Buy Insurance Cost 70

Oktopost

MAY 18, 2021

The first step for any brand, be it B2B or B2C, is to build a relationship with their consumers to understand the feelings associated with the brand, and to be able to segment those feelings into different groups and categories. The Role of Social Media in Your Brand’s Reputation. The impact of Covid-19 is not lost on any of us.

Reputation 117

Reputation Brands B2B Loyalty 117

The Realtime Report

FEBRUARY 20, 2024

Internet protocol (IP) video could play a critical role in not only optimizing workflows and keeping down OPEX, but also creating new offerings for broadcasters to distinguish themselves and compete with new media providers. Meanwhile, a tremendous amount of content is being produced by nearly every broadcast category.

Industry 91

Industry Video Sports Compete 91

The Realtime Report

FEBRUARY 17, 2021

Standing for search engine optimization, there are two broad categories of SEO. Spreading the Brand’s Identity on Social Media Platforms. Next, it is also important for you to take advantage of social media platforms. Today, there are hundreds of millions of people who use social media on a daily basis.

SEO 219

SEO Engineering Hosting Travel 219