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Does your brand take bloggers seriously?

Sherrilynne Starkie

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. This disconnect is a result of a lack of uniform metrics used to measure the success of influencer marketing campaigns.

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Bloggers important in PR

Sherrilynne Starkie

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Bloggers are here to stay and the PR industry is beginning to embrace them.

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How to Make Email Newsletters Better

Idaconcpts

This is the screenshot of my email newsletters signup form at my blog. Today I wanted to share what I have learned on how to make email newsletters better. These emails are awesome, because they are are PERSONAL, RELEVANT, and ANTICIPATED messages (the three pillars of Seth Godin’s permission marketing ). Right-hand side.

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Mindjumpers Launches Newsletter in Danish

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Location Based Social Media for Brands For Companies: 10 Questions to ask yourself before entering social media » Mindjumpers Launches Newsletter in Danish Posted by Marlene Friis Aug 18th, 2010 Tweet At Mindjumpers we have decided to introduce a new initiative.

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Mindjumpers Launches Newsletter in Danish

Mindjumpers

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Location Based Social Media for Brands For Companies: 10 Questions to ask yourself before entering social media » Mindjumpers Launches Newsletter in Danish Posted by Marlene Friis Aug 18th, 2010 Tweet At Mindjumpers we have decided to introduce a new initiative.

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7 Best Newsletter Builders for Creating Great Newsletters

Writtent Blog

Like other forms of content marketing, email marketing can be a very powerful tool for boosting engagement and generating leads. To effectively harness the power of email, you need a strong newsletter builder to create campaigns, manage contacts, and analyze results. Learn more about the Aweber newsletter builder here.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

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