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Multimedia with Press Releases Gets More Views and Engagement

Proactive Report

Every so often we hear that press releases are dead. Just recently the Google updates about treating press releases as advertisements had PR folk jittery once again. However, there is ample evidence to show that the digital age has given press releases a new lease on life. 2 and included a video.

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5 Tactics Bloggers Should Borrow from Traditional PR

Kikolani

This guest post is written by Mickie Kennedy , founder of eReleases, an online leader in affordable press release distribution. Grab a free copy of the Big Press Release Book – Press Releases for Every Occasion and Industry. Most bloggers respond to current events as they happen.

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How PR and Social Media Can Work Together

Webbiquity SMM

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

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Fashion and P.R. Social Media blogger events

Laurel Papworth

PR people need to be careful how they frame an invite to a blogger press event. This social media invite sent to Fashionista highlights some of the issues of running blogger only events. person that I “had&# to come to a Blogger Preview because it was the first one in Australia. No Journalists.

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Changes in News Delivery Give New Power to Press Releases

Proactive Report

That has changed dramatically in the last five years and we now live in a 24/7 news cycle where people expect to see eye-witness accounts of events as they are occurring. How does this affect the way we write a press release? The press release is available here.). Connect with me: Twitter. Google Plus. LinkedIn.

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PR 101- Reaching Out to Bloggers

Janet Fouts

If you’ve got a great story it seems only natural for PR to reach out to bloggers in your space and get them to write about you right? Yeah… well that seems to be the latest problem for bloggers who get tons of emails and press releases every day trying to get them to write about whatever product or service.

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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? How can you make a press release more friendly to blogs, Twitter and search engines? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. by Blogging PRWeb.

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