Extend the Life of Your Event with Post-Event Planning
SEPTEMBER 18, 2013
Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. What advice do you have for extending an event’s longevity?
Virtual Event Technologies Defined
FEBRUARY 11, 2011
This is the first in a new series of guest posts by famed blogger on social media and events, Jeff Hurt, of Velvet Chainsaw Consulting. No doubt you’ve started investigating the dizzying array of digital solutions for your event: content-capture, hybrid, live stream, on-demand, Skype, videoconferencing, virtual, webinar, 2D, 3D. Virtual Event Definitions. Skype.
Blogger Relations: Know Your Audience
SEPTEMBER 12, 2011
Last month, ConAgra, the company that owns the brand, and Ketchum , their PR firm, invited food and mom bloggers to a night out with “ Ultimate Cake Off host George Duran and (my favorite) food analyst Phil Lempert. Turns out, upon finding out, bloggers were not pleasantly surprised. Clearly bloggers are not the right medium for this kind of event. The catch?
Samsung Threatens Bloggers and Provides a Valuable Lesson
SEPTEMBER 6, 2012
Then we had a healthy debate about it and she convinced me it’s something we should all know about and consider for any future blogger relations and/or brand ambassador programs. So here’s the story… Samsung Threatens Bloggers. But a brand ambassador is different than a blogger. For all intents and purposes, bloggers should be treated as journalists.
Are Bloggers Community Managers?
SEPTEMBER 26, 2011
Are all bloggers also community managers? Are Bloggers Community Managers? Some bloggers are (whether they know it or not) community managers; others are new media journalists, content curators, or simply diarists. When a blog collapses, the most common outward culprits are blogger burnout or failure to thrive. So What’s a Blogger to Do? Finance , Yahoo!
The PR Pro and Blogger Manifesto
JUNE 30, 2011
Thank you! A few weeks ago, I spoke at the Vocus User’s Conference about the PR pro and blogger relationship. Part of that presentation (and something I developed for the presentation Danny Brown and I did at BlogWorld ) was a PR pro and blogger manifesto and many people asked if I would blog it. The PR Pro and Blogger Manifesto. Understand the blogger’s goals.
Presenting as Shock Jocks… Or Bloggers?
JUNE 11, 2011
Blogging Events Shonali Burke Social Media Speaking #bweny alienating your audience bloggers blogworld presentation skills shock jocksMuch has already been written about BlogWorld at which, for the most part, I had a really great time. While there have been a ton of recap posts, here are some from Arik Hanson , Justin Goldsborough and Chuck Hemann to get you caught up.
Top tips for bloggers and brands
SEPTEMBER 17, 2012
Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. Here are some tips for new bloggers to help get the best out of brand relationships: Seattle-area Blogger Meetup Group Photo (2) (Photo credit: Chris Pirillo). Should the blogger tweet throughout the event?
What the Best Bloggers Do Right
Convince & Convert
APRIL 24, 2015
So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? I am inclined to think that entry to this rarefied region is free, as long as you get these three steps just right. Being regular and keeping that blog fresh is one thing that nearly every successful blogger did. Last time I checked , 3.75
What Happened at Problogger Training Event 2016
SEPTEMBER 13, 2016
shared them because sometimes as bloggers it’s easy to procrastinate – and to avoid doing those important things that we know will bring life to our blogging. The two days of the event this year were all about inspiring bloggers to be proactive and giving them the information and support they needed to take action. think that they were right. Actionable Content.
Kmart Halloween Campaign Combines Social Media, Mommy Bloggers, Live Video — and Breaks A World Record
The Realtime Report
OCTOBER 22, 2012
To get consumers excited about Halloween costumes, Kmart hired ad agency Draftfcb to create a live event, a social media campaign, a visually impressive ad — and to break a world record. Mommy bloggers were invited to view the event live, and it was streamed live on UStream. What do you think?
How This Fashion Brand Found the Sweet Spot in Blogger Relations
Convince & Convert
DECEMBER 16, 2014
Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. huge part of this brand’s marketing strategy is blogger outreach. How Lorna Jane Does it with Bloggers. Meet Sam.
Blogger Outreach Changes the PR Timeline Forever
Convince & Convert
SEPTEMBER 27, 2011
PR behemoth Ketchum (the PR agency of record for ConAgra) caught it’s foot in a bear trap of its own manufacture recently, when it thunk up and perpetrated a bait and switch blogger outreach program. Simon Salt has an excellent post about this that rightly points out that the bloggers should have been more cognizant of the overall scenario, and asked who Ketchum was representing.
Dispelling Misconceptions About Bloggers
JUNE 23, 2011
I’ve been reading a variety of blog posts and reactions to them recently about how bloggers should be doing this but should not be doing that that. I’ve come to realize that there are a few major myths about bloggers circulating out there that are just wrong. I’m ready to dispel these myths – right here, right now. Bloggers Do Other Things Besides Blogging.
Bloggers: Would You Rather Be First Or Right?
FEBRUARY 28, 2012
To all my blogger friends, I would love to hear opinions on whether it is more responsible for us to be right vs. first when reporting information. Is speculation okay? Is it useful? To add to this, do journalistic tenets of ethics, source validation, etc… apply to blogging? So, can we just apply the same tenets of journalism to blogging? Cheers! Digg this! Email this to a friend?
PostRank Connect and Analytics for Bloggers
APRIL 9, 2011
It has come to my attention that not every blogger knows about or uses PostRank. It gives you pageviews, how long a person spent on the page, “engagement events, Twitter, comments, Facebook likes, Delicious bookmarks, and linkbacks. also win in average points per event. PostRank Connect and Analytics for Bloggers originally appeared on Spin Sucks on April 9, 2011.
ProBlogger Event Speakers Share Their Experience
JUNE 23, 2016
At this year’s 7th Annual ProBlogger Event, hundreds of bloggers will come together to network with each other and learn from over 30 speakers and subject matter experts. Bloggers are speaking, and most of the speakers blog. Get out there, find events, talk to people, make friends, and you’ll grow as a result. Getting to know other bloggers. not much. Focus.
7 Productivity Tips for Bloggers
SEPTEMBER 2, 2015
You can find episode 40 of the ProBlogger Podcast “7 Productivity Tips for Bloggers” here. Further Reading: 15 Quick and Easy Productivity Super-Hacks for Busy Bloggers. Ways Scheduling Will Make You a Better Blogger. Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Social Media, Productivity, and Monetization. General
Why Char-Broil’s Blogger Outreach Program Gives Me the Warm and Fuzzies
Convince & Convert
JANUARY 28, 2014
A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. While these posts are important, educational, and often very funny I had trouble finding positive examples of PR professionals going above and beyond when it came to blogger outreach. Enjoy!
Social Media Events Calendar and Advice Guide
Convince & Convert
AUGUST 25, 2011
The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. If you think the social media event will be great, chances are you’ll be right. The people you meet. Sweet.
Pinterest Basics for Bloggers
MARCH 25, 2012
Bloggers can make use of these “clickthrough images” to attract more people to our blogs. website, who specialise in organising corporate events. Pinterest Basics for Bloggers. This guest post is by Yang of ChilliSauce.co.uk. Does your world only revolve around Facebook and Twitter? After it opened registration to everyone in 2010, the Pinterest boom began. Pinterest boards.
#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers
The Realtime Report
SEPTEMBER 5, 2012
And even before the 2010 event, Cape Town Tourism was no stranger to crowdsourcing and social media, having produced a city guide with content crowdsourced using Facebook and Twitter. This year, as part of its larger “iAmbassador” campaign, Cape Town Tourism invited four international travel bloggers for a stay in Cape Town. billion the city invested to welcome over 1.5 Locals?
5 Ways To Do Blogger Outreach Better
JANUARY 15, 2014
One thing that is certain is the effectiveness of working with targeted influential bloggers to promote any aspect of your brand. From a new product to an infographic to a DIY YouTube video to a product giveaway, bloggers are helping brands score actionable mentions. Here are 5 ways that you can take your relationships with bloggers from decent to awesome. Tweet this ).
6 Ways Personal Development Can Make You a Better Blogger
JANUARY 26, 2012
Once you get involved with different self-improvement topics, your mind starts to change and you’ll start seeing everything differently (the people, the world, the events). Having a strong self-confidence is essential for any successful blogger. If there are two characteristic that every blogger needs, they are persistence and consistency. Build Confidence. Photo Credit.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations. Enjoy!
8 Questions for a Big-Time Marketer Turned Influential Blogger
Convince & Convert
JULY 17, 2015
Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Bloggers don’t want to be used as a campaign or marketing asset—they do their best work when they are a part of the brand. Waking up at 7:30 a.m.
Everything You Need to Know About Nurturing Influencer Relations
Convince & Convert
APRIL 23, 2014
Image via StuffParentsNeed.com Yesterday, I posted on a stellar event that Unclaimed Baggage put together to appeal to local bloggers and earn some authentic coverage for their brand. Tiffany is one of the bloggers who attended the event that Unclaimed Baggage hosted. In this case, it was an awesome fit for both Tiffany and Unclaimed Baggage.
What Do the Best Bloggers Have in Common?
SEPTEMBER 10, 2015
If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up. Someone you might call a “hobby blogger”. Good luck!
12 Bloggers to Follow on Snapchat Right Now
JUNE 2, 2016
Therefore, I’ve rounded up bloggers and online entrepreneurs like you who are making the most of the fastest-growing platform. Food and lifestyle queen Lorraine is an avid Snapchatter, often showing us what’s happening in her kitchen, at restaurants, at events, and on her travels all over the world. Well, I’d agree with all of those! Stalk away! Username: garyvee.
An Innovative Approach to Outreach Marketing from a Quirky Brand
Convince & Convert
APRIL 22, 2014
Unclaimed Baggage found a new way to engage bloggers and grow their brand, while earning their place as our outreach marketing example of the month. Let’s dive in and see how they worked with bloggers. The Goal Since Unclaimed Baggage has one a retail location—no online store component—their goal was to connect with bloggers who were in a 2-3 hour radius of their location.
Grow Traffic to Your Blog Through Guest Posting and Creating Content for Other Blogs, Forums, Media and Events
AUGUST 20, 2015
So head over to ProBlogger.com for episode 37: Grow Traffic to Your Blog Through Guest Posting and Creating Content for Other Blogs, Forums, Media and Events , show notes, and to leave a comment, or a review. Growth Hacking Strategies for Bloggers to Quadruple Their Blog Traffic without SEO. Two Types of Content to Help You Find Readers for Your Blog. And where are they?
Attend the ProBlogger Training Event From the Comfort of Your Home with Our Virtual Ticket
AUGUST 8, 2016
Today we’re launching Virtual Tickets for the ProBlogger Training Event 2016. In September this year we’ll hold our live event on the Gold Coast in Australia for the 7th time. We’re expecting hundreds of bloggers to fly in from around Australia and the world for two great days of training, some amazing networking opportunities, and to have a little fun.
PB155: 5 Tips from Full Time Bloggers
SEPTEMBER 29, 2016
The 5 Top Tips from Full Time Bloggers. It’s advice from about 50 full-time bloggers that I surveyed about two years ago. . I was testing a survey software, and I sent the survey to some bloggers that I knew. What is the number one tip you would give a new blogger who is just starting out and dreaming of becoming a full-time blogger? Are you a full time blogger?
Fetching Friday – Resources Mashup & Baby Blogger on Board
JUNE 15, 2012
10 Free Tools Every Business Blogger Should Bookmark – Explore the free tools out there that will help you be better at business blogging and content creation. Are You Just Another Dumb Blogger? Fox News interviewed a few attendees and exhibitors at the event, then they put together a fun little sketch for the show. The Resources Mashup. Blogging / Writing. Freelancing.
My Top 5 Mistakes as a Blogger
APRIL 7, 2014
My Top 5 Mistakes as a Blogger. I’ve been blogging 11 and a half years now, and while I pinch myself everyday at where blogging has taken me, that time has been littered with mistakes and failures along the way. After I saw that my second blog started to make money I began to dream about ‘going pro’ as a blogger. As each event happened we added the results to the event.
ProBlogger Event 2014 – Wrap Up
SEPTEMBER 22, 2014
It is hard to believe but the 2014 ProBlogger Training event is already last month and if I’m honest with you – I’m still reeling from it a little. This was our second year of holding the event on the Gold Coast in Queensland Australia but it was the first time we’d had over 500 attendees all in the one room. Why do bloggers return to #PBEvent every year?
Google Hangouts: Turning Bloggers into Broadcasters
JUNE 5, 2013
Google+ has allowed bloggers to become broadcasters , adding a visual component to each blog post, and all you need to become a “Blogcaster” is a webcam, an internet connection, and Google+. Once you’re confident in the set up and have ran some practice Hangouts, it’s time to promote a live event. Also, consider using a specific hashtag for your event. Hangout Preparation.
Top blogger-tastic takeaways from #BWENY
MAY 30, 2011
From BlogWorld Expo: Make blogger PR outreach painless – another SBOSM post on Jason Falls’ session about bad pitches. Common Sense and Collaboration: The Last Stumbling Block for PR Pros and Bloggers (Gini Dietrich, Danny Brown) – this one is much more interactive and reads from the bottom to the top, but you can see how people were really into it. Have a look-see.
LinkedIn for Bloggers – Branding, Authority and Traffic
FEBRUARY 24, 2011
When it comes to connecting with bloggers, I usually have no problem finding their Twitter, Facebook, StumbleUpon, and even YouTube channels. What I do run into is a lot of bloggers who do not have a LinkedIn account, which is a shame because there are a lot of untapped opportunities for bloggers on this social network. 6,243 results for video blogger. Headline. Photo.
Everything Bloggers Need to Consider for Their April Content Calendar
MARCH 30, 2016
Luckily for bloggers, there are several significant cultural events throughout the year that are worth leveraging. March Madness is in full swing in the US, and the first week of April is still an optimal time to be publishing blog posts related to this event. Bloggers can take so many different angles, including: General education. April Content. March Madness. Genera