#FollowFriday: For Bloggers, By Bloggers
FEBRUARY 25, 2011
Well, this isn’t a #FollowFriday for a particular person; rather a site that is written for bloggers by bloggers. The brain child of Danny Brown and contributed to by Joey Strawn , Frank Dicksinson , Aaron Lee , and Judy Dunn , For Bloggers, By Bloggers is chock full of tips for everyone interested in blogging to the most sophisticated blogger.
How To Become An Ethical Blogger
SEPTEMBER 24, 2015
Blogging is growing at an unprecedented rate. As this happens, the chances of corrupt blogging practices increase too. Therefore, bloggers should be made aware of the do’s and don’ts of blogging, both, the new and seasoned ones. Are you an ethical blogger? Before even trying to answer the question you must be thinking what in the world is an ethical blogger?
Bloggers important in PR
MARCH 28, 2012
Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable. Bloggers are here to stay and the PR industry is beginning to embrace them. How Should PRs Pitch to Bloggers?
Blogger Relations: Know Your Audience
SEPTEMBER 12, 2011
Last month, ConAgra, the company that owns the brand, and Ketchum , their PR firm, invited food and mom bloggers to a night out with “ Ultimate Cake Off host George Duran and (my favorite) food analyst Phil Lempert. Turns out, upon finding out, bloggers were not pleasantly surprised. Clearly bloggers are not the right medium for this kind of event. The catch? Sure, 62.5
Are Bloggers Community Managers?
SEPTEMBER 26, 2011
Are all bloggers also community managers? Jayme Soulati , in suggesting this topic , wondered if ignorance regarding community management might explain some blog failures. Are Bloggers Community Managers? Some bloggers are (whether they know it or not) community managers; others are new media journalists, content curators, or simply diarists. So What’s a Blogger to Do?
15 Amazing Women Bloggers You Should Get to Know
DECEMBER 27, 2011
As I wrap up the year I want to take a moment to share with you 15 amazing women bloggers I’ve gotten to know, respect and learn from on a daily basis. Some of them I know in person, but many I know through their blogs and Twitter personas. By the way, instead of just linking to their blogs I linked to some of my favorite posts, so make sure you visit those links! Really.
9 Awesome Tools for Content Authors and Bloggers
MARCH 21, 2015
If you do any kind of writing — blog posts, articles, ebooks, etc. Use this tool to come up with an array of titles for your next blog post or presentation. Hubspot’s Blog Topic Generator. Enter 3 nouns that you’d like to write about and Hubspot’s tool will come up with a week’s worth of relevant blog post titles: 4. Content Idea Tools. Soovle.
Samsung Threatens Bloggers and Provides a Valuable Lesson
SEPTEMBER 6, 2012
Then we had a healthy debate about it and she convinced me it’s something we should all know about and consider for any future blogger relations and/or brand ambassador programs. So here’s the story… Samsung Threatens Bloggers. But a brand ambassador is different than a blogger. For all intents and purposes, bloggers should be treated as journalists.
Blogger Outreach: Three Steps to a Successful Program
SEPTEMBER 27, 2011
Going through the list of questions, there were a lot around finding the right bloggers to pitch for your product or service. Finding the Right Bloggers. There are multiple tools you can use to find the right bloggers to pitch: Vocus (paid). They are the first step in developing your list of bloggers to reach. Blogger Outreach. Cision (paid). Burrelles (paid).
Four (of the) Worst Practices for Pitching Bloggers
NOVEMBER 23, 2015
Brands that are successful at pitching their news and stories to bloggers increase their online presence, gain credibility, and score those coveted “earned” backlinks that Google values as a factor in search rankings. Best practices in blogger outreach , social PR, guest blogging and related topics have been covered here previously. ” Perfect!
The PR Pro and Blogger Manifesto
JUNE 30, 2011
Thank you! A few weeks ago, I spoke at the Vocus User’s Conference about the PR pro and blogger relationship. Part of that presentation (and something I developed for the presentation Danny Brown and I did at BlogWorld ) was a PR pro and blogger manifesto and many people asked if I would blog it. The PR Pro and Blogger Manifesto. Do you feel guilty yet? Awesome!
Using Guest Bloggers
AUGUST 4, 2011
She’s the founder and CEO of Factotum , where she writes content for websites, blogs, and social networks. She asks, How do you decide who to feature as a guest blogger every week? How do you determine how you use guest bloggers? Using Guest Bloggers originally appeared on Spin Sucks on August 4, 2011. Hey Danny Brown and Nancy Davis ? and I’m impressed.
Blogger Integrates With Google+
Small Business Mavericks
OCTOBER 25, 2011
Well, that integration is happening right now for Blogger, the Google blogging platform. I’ve kept it no secret that I’m a fan of WordPress on your own domain name, but there are still people who would rather use Blogger as a free blogging platform. It’s not as effective in terms of SEO as WordPress on your own domain name, but it’s still a blog. If you are a Blogger user and a Google+ user, then I believe integrating your two accounts will cause a big boost in your blog. So what’s next for Google+ integration?
How to Own Your Blogger Outreach Process
Convince & Convert
FEBRUARY 24, 2015
At GroupHigh, I have worked with both brands and agencies on blogger outreach strategy. No matter the goal or the end result, a blogger outreach strategy that works has key components and crucial ingredients. Because I live in the world of blogger outreach, I’m always asking what other marketers are doing in order to see outside my world and stay an expert. Why Bloggers?
Bloggers Unite Today Around Food
OCTOBER 15, 2011
I blogged in 2008 about poverty. blogged in 2009 about climate change. blogged in 2010 about water. This year this blog is about food. Other participating bloggers and intellectual voices are already sharing their messages, such as this video below about eradicating famine. Related articles you may enjoy: INFOGRAPHIC: How Do Bloggers Compare? The U.S.
Two Examples of What NOT to Do When Asking Influential Bloggers For a Link
JULY 6, 2012
Editorial in-content links, the most valuable kind of links today, are impossible to get without contacting people; even if you have a few friends among influential bloggers in your niche that you can ask for a favor to guest post on their blog or just to insert an anchor text link to the existing post, eventually you will run out of them, and new backlinks will be waiting to be made.
Top tips for bloggers and brands
SEPTEMBER 17, 2012
This could be said of the blogging trend, because pronouncements of the death of blogging have been floating around for a few years now. However, blogging is growing more popular than ever before. Bloggers too, are being taken seriously as true influencers by marketers and are being courted by brands and the PR agencies that represent them. Have a blogger media kit.
4 of the Best Blogger Outreach Strategies
Convince & Convert
FEBRUARY 26, 2015
Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. To complete that guide, I want to provide a wrap up of my favorite blogger outreach examples from the past year.
Blogger relations – you’re doing it wrong
AUGUST 15, 2012
I don’t usually write posts outing other PR folks, but a pitch I received this morning from another PR agency roused my blogging tendencies from their slumber. blogger relations communications pitching pr public relationsHere’s how it read: From : [.] gmail.com. Sent : Wed, Aug 15, 2012 at 3:02 AM. PR Firm [.] Address]. Don’t spray and pray: They sprayed and prayed.
Two Tools for Bloggers
APRIL 3, 2011
Isn’t it fun being a blogger? People are talking apps and tablets and eReading and you’ve just figured out WordPress and how to optimize each blog post. Without spending any money building an app or creating a new version of your blog for the tablet, there are two new tools you definitely need to check out! Your Blog On Kindle. Log in and add a blog.
Bloggers Block – When The Words Just Won’t Come
SEPTEMBER 30, 2012
Blogger’s block sucks more. Blogger’s block, on the other hand, is a bit more challenging. Blogging often entails a lot more than technical writing. Blogging requires writing, graphic design, search engine optimization, relationship building, social promotion, and a lot more. Did my readers all leave and flock to new blogs? Take a break. Cheers!
#FollowFriday: The Friendly Blogger
MARCH 25, 2011
Well, Lisa Drubec had it all figured out when she named her blog The Friendly Blogger. So subscribe to and read her blog. FollowFriday: The Friendly Blogger originally appeared on Spin Sucks on March 25, 2011. FollowFriday Social Media friendly blogger link building lisa drubec SEM SEOThat was just me? Not only is she friendly, she’s hysterical.
What the Best Bloggers Do Right
Convince & Convert
APRIL 24, 2015
million blog posts were written today. So what are the qualities or distinct characteristics that mark these super bloggers, setting them on a plane higher than us lesser mortals? I am inclined to think that entry to this rarefied region is free, as long as you get these three steps just right. Take Richard Branson’s personal blog for example. Last time I checked , 3.75
Guest Bloggers Wanted
JULY 6, 2012
You used to read guest blog posts every Friday. Why Negative Blog Comments are Needed by Jeannie Chan. Tips for Successful Business Blogging by Lior Levin. How to Conquer the Peaks of Blogging by Nick Sotos. The last guest blog post by Liz Krause about 6 tips for productive telecommuting was written three months ago. I’m looking for new faces to write for me.
The End Of Blogging?
OCTOBER 14, 2015
It's time for bloggers to take a deep breath, look in the mirror and admit that something (dramatic) is going on here. The other week, I celebrated 12 years of blogging (not a typo). have posted anywhere from four to seven items a week, over on my Six Pixels of Separation blog , every week. To know me, is to know that I am still deeply passionate about my blog, writing and the digital publishing experience. I was there when it first started (remember Blogger ), embraced the power of RSS feeds (remember those?), The half-life of a blog post is tragic.
Presenting as Shock Jocks… Or Bloggers?
JUNE 11, 2011
Andrew Breitbart’s segment, although interesting, was almost entirely centered upon politics, not blogging. By creatively re-wording the blogging seminar titles of the week, she managed to drop an F-Bomb in every other sentence, along with another slew of vulgar terms about female organs. The session that probably generated the most chatter was the much-hyped “New Media LIVE!
Eight Common Blogging Mistakes
AUGUST 9, 2012
We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image. That said, there are several mistakes we made early on we still see bloggers making. Was. A. Disaster. Komen PR Disaster.”
16 Enigmatic Business Blogging and Other Marketing Stats
MARCH 15, 2016
This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? ” Blogging is the ideal vehicle for communicating brand purpose, beyond just “selling stuff.” Business Blogging Stats and Facts. 1.
Write Like a Pro: 5 Techniques Top Bloggers Use to Write Successful Blog Posts
Convince & Convert
JANUARY 6, 2015
In all my years of experience working in the content creation space, I’ve received plenty of requests from bloggers, marketers, and even digital marketing agencies to craft amazing articles. Only a minority of them turned out to be successful blog posts. There are a number of blogs who use font sizes so tiny that you’ll need a magnifying glass to read it. Image via Backlinko.
5 Strategies to Build a Network of Bloggers and Journalists
SEPTEMBER 13, 2013
Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. As an example, the 12 Palms Recovery Center maintains a blog that provides information for families and individuals affected by drug abuse.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations. Enjoy!
Bloggers Unite! A 10-Point Guide for Blogger Collaboration
Convince & Convert
DECEMBER 20, 2012
If you have a blog, you can start connecting from the very beginning. Here’s a blogger collaboration guide to get you started: Note: If you’re already doing some blogger collaboration, check your activity against this list. Click to read more » Blogging and Content Creation andy crestodina blogger collaboration blogging content creation social networking
How To Get Results From Your Blogger Outreach Campaign
APRIL 13, 2011
Bloggers are a unique breed. This is precisely why conducting a blogger outreach campaign can be the most difficult type of social media campaign. Part of the strategy included reaching out to bloggers in the nonprofit space in hopes that they’d write a blog post about the grant. Our goal for this part of the campaign was 30 blog posts. Results.
13 Great Guides to Growing Your Blog Audience
MARCH 25, 2015
You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Got a well-written business blog, but a shortage of readers?
What Every Business Blogger Can Learn from SaaStr
JULY 15, 2015
But a few months ago one of my investors pointed me to a blog that has changed my life. That’s a huge statement coming from someone who spent a career reading, developing, writing for, and pitching to blogs. follow many great blogs. I’ve helped create some notable ones. But other than this here Spin Sucks, I’ve never considered myself a complete nut job fan of a single blog.
Bloggers: Let Your Content and Your Readers Breathe
JULY 29, 2014
More people are becoming content publishers by the minute, whether that be: Blog posts like this one. Comments on blog posts. WHAT ABOUT BLOGGING? Here are a few recommendations for helping your readers when they get to your blog posts. Whenever possible, keep your blog posts shorter than longer. Use Visuals at least once in every blog post. Digestible.
The Changing State Of Blogs
DECEMBER 10, 2015
Are blogs dead? and I on to his podcast to discuss this whole, "is blogging dead?" What is a blog? In the early days of blogging (I started Six Pixels of Separation in 2003), I defined blogs as a personal publishing platform that enabled anyone to write something, hit the publish button, and instantly have it distributed to the world for free (and fast). At the time, many new types of blogs started down the same path. Still, these blogs had the core technical features of a personal blog. Why the term "blog" could (and should) die.
Are Blog Subscribers the Only Success Metric?
OCTOBER 4, 2012
If your blog was ranked (how does that even happen?) and suddenly had a ton of subscribers, would that change your outlook on blogging? Let’s back up… when you launched your blog , was it your goal to earn 500 or 1,000 subscribers in 12 months? Applying for ranking with the Ad Age Power 150 to get that awesome badge in the sidebar of your blog.
JUNE 13, 2012
Tootzypop , the lifestyle blog I founded for savvy women over 40 , is no exception. In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. The world doesn’t need another fashion blog, yoga site, or recipe roundup. Not the formula.
How to Market with Mom Bloggers
Convince & Convert
APRIL 22, 2015
Therefore, brands of every genre are teaming up with mom bloggers and reporting awesome brand lift and campaign results. From fashion brands to food to travel, any brand that has moms as even some of their consumers has been at least dabbling with mom blogger partnerships. Work with each blogger’s strengths. They also had a few bloggers approach them to work together.
7 Blog Post Ideas for Nonprofits
NOVEMBER 19, 2015
If you maintain a blog for your nonprofit, chances are you’ve come up short on ideas more than a few times. Well, in fact there are lots of creative ways to keep your blog active and interesting. Here are some top ideas for writing awesome blog posts for your nonprofit: Photo Essay. Whatever it may be, why not share it with the rest of the community through your blog?
Bloggers Are Not Journalists – But They Are Abducted, Imprisoned Tortured and Assassinated the Same #HowManyMore
MARCH 16, 2015
Shares Extract: George Brandis today said that “Bloggers are not Journalists” meaning they don’t need the same protection. It’s probably worth investigating the number of bloggers killed in the “Line of Duty”… Today, George Brandis Attorney General for Australia stated that “ bloggers are not journalists ” in regard to the #metadata debate (Government accessing Big Data vs Privacy debate). AG George Brandis ‘I don’t regard bloggers as journalists.’ And we may need those bloggers in the future.
Best Buy Mistakenly Exposes Their Exclusive Blogger List
DECEMBER 19, 2014
Best Buy , in a recent internal communication to their Wolf Bloggers exclusive blogger list, sent out an email to their list of bloggers about an agreement with another affiliate organization. One of the bloggers subsequently Replied All to the list, which then exposed Best Buy’s entire exclusive blogger list. In the email, they BCC’d everyone.