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Free Tools for Monitoring Hot Search Trends

Adam Sherk

A tactic that some news and content sites employ is monitoring Google’s Hot Trends list in an effort to identify hot topics and then quickly produce matching content around them. So how do you monitor these trends? Here are some free resources for identifying hot topics and search trends. Does this work?

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How to Write the Perfect Instagram Caption for Better Brand Engagement

Social Media Strategies Summit

While having a high list of followers will get your content in front of more people, having better engagement gets those people to convert. Your voice is how you speak to your audience, from the nature of your content to the tone of voice. Instagram engagement is measured by people interacting with your content.

Instagram 130
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5 tools that make life easier

Josh S Peters

Though instead of a crack pipe or heroin spoon I use Evernote, Xobni, WiseStamp, Delicious, and Bitly. “I read this amazing article the other day… if only I could find it.” If it does them you need to get familiar with Delicious. Content sharing doesn’t get much easier than this. Setup a Bit.ly

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Burger King’s Social Media Strategy: Whopping Online Interaction And Engagement

Keyhole.co

Their social media strategy uses social listening to leverage pop culture and share relevant, gripping content that drives engagement. Region-specific content and promotions Considering the large base of followers Burger King has around the world, their social media strategy seems to parallel the approach to their menus and offerings.

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This Week in Social Media – 8/14/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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3 Factors to Consider Before Starting a Blog – Maintaining Blogging Momentum

ProBlogger

If you already have a blog, reading this article might help you refocus or unlock the solution to a problem that has been standing in the way of your success. For instance, look at how “ Minimalist Baker ” thrives by focusing on simple, delicious recipes requiring 10 ingredients or less, one bowl, or 30 minutes or less to prepare.

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5 Ways to Revitalize Stale Content With Your Personal Brand

Kikolani

As content marketers, we’re occasionally stuck with “stale” content. Stale content comes in many forms, but it shares a commonality in being less effective than its “fresh” counterparts. But stale content presents an interesting dimension; it isn’t necessarily “bad” content. What Is Stale Content?

Brands 60