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Monday Morning Reads: Mobile Apps; LoTR Revisited; Funky SEO

Dave Fleet

Lots of really interesting reads in the Monday morning reading hopper this week: a look at why dictatorships would be unwise to cut Internet access; several pieces on the latest in mobile applications; a new take on the Lord of the Rings and a couple of neat videos. Social rising in search.

SEO 262
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Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. Many Ways to Engage.

Mobile 182
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Media Fragmentation: 3 Strategies For How Business Marketers Can Keep Up

The Realtime Report

Here are three strategies that will get you there: 1. Unless you’re dealing with a very homogeneous B2B product or service portfolio, research shows that the type of solution you are selling absolutely matters in establishing your content strategy. Find true B2B decision makers who are actively involved in the buying journey.

Strategy 178
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Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business

Pam Moore

Of course your logo, colors, website, mobile site (or not), mobile applications, videos, tweets, Facebook and other social network pages, packaging, communication is also part of your brand foundation. By developing your brand strategy, brand architecture, vision, mission and more, you can impact perceptions.

Brands 60
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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. A Social Media Platform to Embrace Messaging: Kik.

Platform 271
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Effectively Recruiting Top Performing Employees through Social Media

SocMed Sean

Thanks to James for sharing his insights on the topic of social media recruitment and tips on how to find the right employees using social networks! Social Media Recruitment is a valid—and recommended— strategy to gain new, cutting-edge employees and expand your workforce. –Sean.

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Benefits of Hiring a Game Development Company in India

Social Media Marketing

It estimated that in 2018, the mobile application industry in India generated revenue of $5.7bn. One important thing to note is that the mobile app sector in India is worth $3.9bn and employs more than 47,000 individuals across the country. Where to Start? Hence, this makes it even harder to choose the right company to work.

Company 83