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Making Social Engagement Data Work for You: How to Nurture Leads Effectively

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. At its core, lead nurturing is rooted in data. The more data you have on leads, the better you can craft engaging content and messaging. How to capture negative sentiment in real-time and use it to exceed your customer’s expectations.

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

It can be tricky to offer numerous integrations with numerous social media platforms and options for technology or data integrations, so I was surprised to see how many options Khoros offers in this area. It uses some data points such as: . What Impressed Me. Khoros pricing details .

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Pumpkin spice and everything nice: 5 seasonal marketing takeaways from fall flavors fever

Sprout Social

In addition to the typical pumpkin drinks, Starbucks introduced its new Apple Crisp Macchiato. Meanwhile, Dunkin’ unveiled its apple cranberry iced beverages. okay @Starbucks DID NOT have to go as hard as they did on this apple crisp macchiato. okay @Starbucks DID NOT have to go as hard as they did on this apple crisp macchiato.

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

It can be tricky to offer numerous integrations with numerous social media platforms and options for technology or data integrations, so I was surprised to see how many options Khoros offers in this area. It uses some data points such as: . What Impressed Me. Khoros pricing details .

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Top Tools & Strategies To Nail YouTube Competitor Analysis

Keyhole.co

Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns. Let’s say you want to analyze your competitor’s brand sentiment on YouTube. For example: If you peek into Apple ’s YouTube channel, you’ll see over 190 videos and shorts.

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Miss Topsy? Here Are The Top 3 Topsy Alternatives

Keyhole.co

Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. It can show you your top posts in terms of engagement and recency, user demographics, percent of positive vs negative sentiments, and location. All of these tools provide you with metrics that show in-depth data about your Twitter audience.

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Why it’s time to break up with your biannual brand survey

Sprout Social

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. For example, people might associate Apple with “minimalism” or “innovation.”. Most notably, ongoing sentiment tracking.

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