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Facebook Launches Next Stage of Campaign Against Apple's Upcoming Data Tracking Changes

Social Media Today

Facebook has re-upped its push against Apple's coming changes to in-app data tracking, which will make all data gathering opt-in.

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Leveraging Social Data for Better Engagement

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In this episode of Radically Transparent, Oktopost veteran and host, Jennifer Gutman, takes on a solo episode to explore the power of social engagement data and how marketers can gain a 360-degree view of their customers using social engagement data.

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Facebook Goes on the Offensive Against Apple Over Coming Changes to In-App Data Tracking

Social Media Today

Facebook has launched a major campaign criticising Apple's coming changes to IDFA, saying that they will severely impact SMBs.

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Report Suggests Facebook and Snapchat Will be Most Impacted by Apple's IDFA Changes

Social Media Today

With Apple set to introduce new, explicit warnings on data-tracking by each app, a new report suggests that Facebook and Snapchat will be most impacted.

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TikTok Outlines Ad Campaign Changes and Impacts Due to Apple's IDFA Update

Social Media Today

With Apple rolling out its new ATT data tracking prompts in all apps from next week, TikTok has outlined a range of changes to its ad offerings.

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Facebook Announces Webinars to Explain the Potential Impacts of Apple's Coming IDFA Changes

Social Media Today

Facebook has announced a series of webinars to explain the various potential impacts of Apple's coming changes to app data tracking.

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Apple and Google to Team Up on Data Sharing to Help Contain COVID-19 - The Pros and Cons

Social Media Today

Google and Apple will provide access to a new process that will enable tracking of their combined networks to help contain the spread of COVID-19.

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