The Realtime Report

DECEMBER 3, 2018

The Future of Analytics: 6 Predictions. Analytics have become an important part of the decision-making process for many companies in the past few decades, particularly with corporations using data assets as a core competency and point of origin. By Dr. Beverly Wright. Deliberate data-culture initiatives.

Analytics 79

Analytics Compete Education Data 79

Convince & Convert

APRIL 12, 2024

This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. So if we know how important social media is to connect with consumers and bring them along the social media marketing funnel, why do we find it difficult to prove ROI to leadership within an organization?

ROI 135

ROI Team Social Media Metrics 135

Convince & Convert

DECEMBER 15, 2023

Set your marketing team up for success by trusting them to make the right judgment calls on when and what to post on company channels. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. to get through. How do they do this?

Brands 148

Brands Marketing Real Estate Collaboration 148

Buffer Social

JANUARY 22, 2024

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. He shared that he’s started to work with brands on sponsored content on LinkedIn and had more inquiries from companies interested in partnering with him on sponsored posts and newsletters. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sherrilynne Starkie

APRIL 5, 2018

It takes digital knowledge along with solid marketing and communications experience. Despite sinking time and resources into social media, many companies are not seeing the results they want. To drive business progress, social media objectives need to be tied into the organization’s strategic plan.

Social Media 329

Social Media Consultant Resources Curation 329

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years.

Groups 111

Groups Groups Communities Organization 111

Sprout Social

MARCH 19, 2024

Artificial intelligence-driven analytics tools sift through massive datasets to identify patterns, trends and insights humans might overlook—allowing brands a distinct competitive edge by making strategic decision-making easier and improving customer experiences.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Waxing UnLyrical

APRIL 29, 2015

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Guest Post by Kari Kiel.

Communities 100

Communities Eventful Case Study Groups 100

Later

MAY 13, 2021

We spoke to Marissa Grootes , founder of STIL , a purpose-led company that sells organizational products and planners. . Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . A post shared by S T I L | organization (@stilclassics).

Communities 60

Communities Instagram Small Business Hosting 60

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox. What’s in it for you?

B2B 62

B2B LinkedIn Authentication Loyalty 62

Pam Moore

MARCH 30, 2020

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. This is not good if they are not communicating to understand what the other departments are doing and what content they are developing.

Organization 78

Organization Content How To Marketing 78

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. She also points to a shift in mentality from new generations that are coming into the organizations now.

Social Media 112

Social Media Authentication Communities Campaign 112

Oktopost

MARCH 25, 2024

Utilizing both can dramatically enhance engagement in advocacy programs, expanding participation and cultivating a community of passionate brand ambassadors. Strengthens community: Gamified advocacy fosters a positive work culture, promoting teamwork and collaboration among employees.

Metrics 75

Metrics Training iPad Meeting 75

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. But the business page isn’t the end of it.

Small Business 100

Small Business Engagement Strategy Facebook 100

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. It sounds basic but branding your channel properly is one of the most important steps you need to take to build your community.

Community building 90

Community building YouTube Communities Influencer 90

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Cheyanne explains, “Stay on top of trends within your community.

Social Media 110

Social Media Insurance ROI Meme 110

Proactive Report

JUNE 4, 2018

You keep hearing that it’s vital to learn how to use data and analytics, but the very thought gives you a headache. Position your company or organization as an authority on a topic or industry. Think of Google Analytics as your new BFF – the one who knows everything about everyone and is willing to dish! 3 minute read.

Analytics 51

Analytics Data Exercises Newsletter 51

Keyhole.co

APRIL 3, 2024

Twitter communities Join the Twitter Community. X is all about making connections, and what better way to do that than through Twitter Communities? For instance, if you’re in the footwear business, why not create a community for sneaker lovers? It should mirror your company ethos and identity.

Strategy 52

Strategy Twitter Tips Marketing 52

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Most engaging content on August 15th around rain in NYC as rated by Radian6 Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

agora pulse

JULY 17, 2020

When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy. So, you have to keep your organization or agency up to date about what’s working and what needs to change. Creating a community. Create a community.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

JANUARY 24, 2024

To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you. It also shows you have a growing community doing word-of-mouth marketing. You can also use Google Analytics for social media reporting and influencer marketing metrics.

Metrics 100

Metrics Influencer Marketing Survey 100

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. This is not good if they are not communicating to understand what the other departments are doing and what content they are developing.

Organization 60

Organization Content Marketing Template 60

Oktopost

AUGUST 10, 2023

That’s why, now more than ever, optimizing lead generation strategies to identify and nurture these MQLs becomes paramount to any organization’s revenue generation efforts. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

JUNE 27, 2023

It will highlight its importance for companies and creators and its many advantages in: Analytics Content optimization Growth tactics Let’s explore the Instagram Professional Dashboard’s potential! Also, the Dashboard has features like labels and tags to help organize and keep track of content.

Instagram 52

Instagram Analytics Hashtag Metrics 52

agora pulse

JULY 23, 2020

Social media managers can be an enormous asset to all businesses, brands, and organizations. For a company to ask one of its team members to tackle this is too much if they’re in any other role in that company. It’s actually extremely important that a company doesn’t do this. Strategy matters.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Sprout Social

JANUARY 31, 2024

YouTube’s native analytics provide metrics to help channels understand how engaged your audience is. Leveraging insights from YouTube analytics can uncover ways to optimize your content and channel’s for further engaging your target audience. ” You can find impressions in the “Reach” tab in YouTube analytics.

YouTube 100

YouTube Engagement Metrics Analytics 100

Sprout Social

OCTOBER 18, 2023

This was particularly helpful for software company Goally. Goally uses Sprout Social Listening to find smaller creators organically, and invites them to join their affiliate program. “It’s This is especially important when your company makes big moves. And this trend is likely to continue. Then, dig in further.

Examples 123

Examples Social Media Sentiment Influencer 123

Pam Moore

APRIL 9, 2019

The purpose of this post is not to educate you on what content marketing is, but instead to help you organize it, prioritize it and maximize the investment you have already made in content marketing to date. This is not good if they are not communicating to understand what the other departments are doing and what content they are developing.

Organization 60

Organization Content Template Templates 60

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. People feel much more connected to a brand that actively engages their community. You’ll get more analytics and the option to create a shop and a product catalog. Download now.

Instagram 117

Instagram HootSuite UGC Influencer 117

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. ); document.write( ); FastCompany.com | Where ideas and people meet. Find People. Find Groups. Find Blogs.

Company 279

Company Health Care Energy Groups 279

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. The benefits of influencer marketing for your organization Influencer marketing amplifies your brand’s reach and credibility. Productivity app Notion uses Easlo to build a community for the brand to this end.

Influencer 107

Influencer Marketing Collaboration ROI 107

Hootsuite

SEPTEMBER 14, 2023

Here are just a few ways harnessing your social media intelligence can benefit your organization. Durex was one of the first companies to use social media intelligence to identify the needs of the LGBTQIA+ community — a market they had previously largely overlooked. Advanced analytics and insights.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

The Realtime Report

AUGUST 29, 2022

However, classical media companies simply don’t have the budgets large enough for technological expansion and will ultimately lose out to corporations. Achieving success is something that every company strives for, but more than that, they want to be recognized for their achievements.

Upcoming 91

Upcoming Aggregator Press Release Banking 91

Devumi

AUGUST 22, 2014

It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. The new Instagram ad analytics tools being introduced recently are a way to offer those with money a chance to skip past building a social media following and reach more users.

Analytics 74

Analytics Instagram Tools Wikimedia 74

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. Alternatively, you can use competitive monitoring and social listening to learn what other companies your audience is interested in.

Analysis 94

Analysis Report Examples Tools 94

Sprout Social

DECEMBER 29, 2022

To establish a strong brand reputation, take a stand on issues that matter to your organization and your customers. On TikTok, the brand expertly showcases their mission by connecting their audience with grassroots organizations through Patagonia Action Works. Supporting your community. Then, make those values known on social.

Reputation 90

Reputation Sentiment Loyalty Nielsen 90