Sprout Social

JUNE 15, 2020

Is there a link between GDPR and social media? Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. Over $126 million in fines have been issued to companies violating GDPR as of January 2020. What is GDPR, anyway? Good question!

Social Media 131

Social Media Privacy Marketing Policies 131

Keyhole.co

DECEMBER 15, 2023

You still need to carve a memorable niche among audiences, particularly on social media platforms. There are many online platforms and mobile-toting people. They use software platforms like Mentionlytics, which helps brands capitalize on historical data analytics and social listening.

Sentiment 52

Sentiment Price Analysis HootSuite 52

The Realtime Report

JULY 23, 2012

Regular social media use can stave off depression among older users. According to a study by by Shelia Cotton, a sociologist at the University of Alabama, Internet and social media users over the age of 50 may reduce their chances of suffering from depression by one-third compared to those who do not participate in social media.

Activities 192

Activities Social Media Journal Study 192

Writtent Blog

JULY 22, 2013

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

Analysis 106

Analysis BuzzStream Marketing SEO 106

Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. Here are how the most popular platforms rank in terms of social media analytics: 1.

Analytics 60

Analytics Platform Social Media comScore 60

Sprout Social

JUNE 28, 2023

While it may not provide the same level of detail as an advanced Instagram analytics tool, it’s still a valuable resource for conducting on-the-fly analysis. We’ll also share how to use the tool in combination with an advanced social analytics solution to drive results faster.

Metrics 98

Metrics Instagram How To Patterns 98

Keyhole.co

DECEMBER 13, 2023

Social media marketing keeps evolving with each new social app. Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Hootsuite

APRIL 15, 2020

Whichever social media platforms your brand uses as part of its social media strategy , knowing how to use hashtags will help boost your brand’s social media engagement. This post breaks down the basics of effectively using hashtags on social media and why you should use them. Why use hashtags?

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Sprout Social

FEBRUARY 8, 2021

VoC stage 2: Analysis. In the analysis stage, you sort through the collected data to find the metrics that help you answer your questions. The analysis is then presented to the relevant departments to help them move onto the next stage. The collection stage uses social listening , review sites and on-site survey cards.

Data 121

Data Survey How To Review 121

Hootsuite

AUGUST 2, 2022

Or, more specifically: To decrease the time it takes a customer to solve an issue by 20% on average this quarter. Structure this like a traditional SWOT analysis. Use Hootsuite Streams to track them across every social network. Do your research (AKA a competitive analysis). Know your competitors. Source: Heyday.

Template 77

Template Templates Strategy HootSuite 77

Razor Social

MARCH 30, 2016

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. They are very useful to monitor conversations online and deal with any issues (positive or negative) as they occur. Campaign Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Social Media Strategies Summit

SEPTEMBER 12, 2019

Sophisticated data analysis helps buyers to identify the best use of their advertising budgets. The programmatic AdTech industry has had ongoing issues of transparency and ad fraud. Brands should consider issues like tone of voice when experimenting with voice-activated advertising. Personalization. Expansion of 5G.

Advertising 118

Advertising CPM CPC Buy 118

Sprout Social

NOVEMBER 2, 2023

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. It doesn’t need to be a two-way interaction.

Examples 100

Examples Template Templates How To 100

Keyhole.co

MAY 16, 2023

Basically, the process is all about keeping track of what people are saying about a company, brand, or product in the media. This encompasses social media, news articles, blogs, and other online sources. Crisis management Media monitoring detects any potential crises before they escalate.

Tools 52

Tools Sentiment Analysis Metrics 52

Pixlee

SEPTEMBER 29, 2020

Social media engagement including liking, sharing, and commenting on posts. Attending company events, social gatherings, and demonstrations. Using a mobile app or online service. Highlight any urgent issues. 1 Likes, Comments, and Shares on Social Media Platforms. 3 Mobile App Metrics.

Engagement 90

Engagement How To Metrics Loyalty 90

Keyhole.co

SEPTEMBER 12, 2023

Twitter for Mobile For starters, the mobile version doesn’t have a dedicated Twitter advanced search feature. Hashtags and mentions Hashtags and mentions are commonly used as search operators on social media platforms like Twitter and Instagram. Hashtags group together similar conversations on social media platforms.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Hootsuite

SEPTEMBER 23, 2021

It’s the seventh most-used social media platform in the world, with 689 million global active users , and it’s been downloaded more than 2 billion times. This isn’t a fad — it’s a social media phenomenon. TikTok is a platform for short-form mobile videos. Okay, it’s official: you can’t ignore TikTok anymore.

How To 141

How To Privacy Trends Library 141

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. That’s one reason why “ dark social ” is one of the biggest lead attribution issues facing digital marketing. Accuracy in both big-picture and fine-grained analysis.

Software 101

Software Marketing Analytics B2B 101

BeingOptimist

MAY 17, 2023

Additionally, strategies enable businesses to use social media, content marketing, SEO, and email marketing to increase sales and revenue.   The landing page must be responsive to mobile devices, quick, and user-friendly. Leverage Social Media: Social networking can increase earnings and audience size.

Strategy 75

Strategy Software Campaign Conversation 75

Oktopost

JANUARY 5, 2021

I speak daily with product, marketing, and sales professionals about the impact that social media can have on developing buyer personas, launching a product, building a brand, or even on individuals standing in their respective marketplace. But what has this got to do with social media? Everything! That is around 2.5

Data 131

Data B2B Statistics Social Media 131

Diva Marketing Blog

NOVEMBER 2, 2009

From social media networks to blogs, widgets, tweets and hot mobile apps marketers are faced with more choices than we ever could have imagined. One of the benefits that social media brings to the enterprise is a critical need to ensure cross functional communication systems are in place. and to confuse.

Social Media 68

Social Media Marketing Widget Social Enterprise 68

Janet Fouts

OCTOBER 8, 2012

Don’t even get me started on the personal promoted posts issue as reported by Mashable , it’s just not OK at all (rumble rumble) but for pages the freemium model makes some semblance of sense. I also liked their take that reach is dropping because mobile usage is up.

Real Estate 156

Real Estate Facebook Smart Phone Mobile 156

Sprout Social

SEPTEMBER 10, 2020

All of the above should be priorities for just about any business when it comes to your website, content and social media presence. Below is Notion’s site, for reference: But of course, your website should likewise be a seamless experience on mobile devices as well. This is where social media can come in handy.

Tips 124

Tips Sentiment Marketing Real Estate 124

Oktopost

OCTOBER 23, 2019

For businesses this isn’t an issue. On the one hand this is good, since this will give advertisers a more holistic reach within the Google ecosystem (especially with mobile and multi-device browsing). Okay… but the issue is that everything stays in Google. The platform says that the feature was removed for simplicity.

Marketing 110

Marketing YouTube Overview Instagram 110

Pixlee

MARCH 15, 2021

Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. Another thing you should look out for in email template analysis is whether all your templates are 600 px wide or not.

Template 83

Template Templates Embedding Metrics 83

Convince & Convert

OCTOBER 2, 2013

These seven tips will create a powerful concoction that will be hard for any company, including media companies and your direct competitors, to compete with. Make Mobile Your Top Channel Strategy. Well, today , online auctions are just 10 percent of its total business — its payment and mobile business is half the company.

Crowdsourcing 133

Crowdsourcing Curata Mobile Content management systems 133

Pixlee

OCTOBER 19, 2017

We chose to work with Ad Council because they have extensive experience producing campaigns on the most pressing social issues of the day, from bullying to equality to safe driving. Every social cause today has an associated grassroots movement that is community driven and requires a social media component to thrive.

Curation 41

Curation Campaign Analysis Influencer 41

Sprout Social

AUGUST 22, 2018

Customer service isn’t what it used to be thanks to social media. According to Sprout’s 2018 Social Index , nearly half of all consumers have taken to social media to raise questions and concerns to brands. In short, Twitter encourages you to immediately get to the root of any potential issue.

Twitter 97

Twitter Tips Notification Sentiment 97

SocMed Sean

DECEMBER 30, 2018

So, to make your life easier and reduce the time you spend troubleshooting issues with plugins, resolve to keep them to a minimum. Do a deep-dive analysis of each of your plugins and ask yourself the following questions: Do I really need this plugin? One less plugin causing overhead issues and waiting to break.

WordPress 208

WordPress Tips URL Widget 208

OnlineRockersHub Marketing Blog

SEPTEMBER 1, 2019

If you’re attempting to rank your page for a specific topic and your site has a duplicate content penalty, you need to correct the issue before you will see any real results. If your site is taking at least 12 seconds to load each page, you obviously have a technical issue that needs to be addressed. Leverage the power of social media.

Template 57

Template Templates Strategy Content 57

Razor Social

OCTOBER 11, 2017

This is a very useful on-page SEO analysis tool that crawls through your website and looks at all the key SEO parameters. It’s great for finding basic SEO issues that may exist on your older pages, such as duplicate titles, missing or long meta descriptions, missing alt headings, etc. Social sharing. Build More Links.

Tools 111

Tools Tips Content Marketing 111

Bill Hartzer

APRIL 13, 2012

BrightEdge , a company that provides enterprise SEO, has been awarded its first patent issued by the United States Patent Office. Beyond their web site, they can also leverage blogs, social media, video sharing, mobile content, and many other channels.

SEO 99

SEO Construction Social Bookmarking System 99

Tweaklibrary

DECEMBER 16, 2023

Although both platforms boast impressive NLP (Natual Language Processing) capabilities, determining their performance in different scenarios requires a more thorough analysis of their features and advantages. It allows developers to create integrated systems or mobile apps, bringing robust AI capabilities to the mobile market.

Comparison 11

Comparison Google Analysis Training 11

Audiense

JUNE 7, 2016

With presence on over 11 different social media networks, WHO is followed by over 7.1 We spoke to Sari Setiogi , head of media monitoring and social media at WHO, to understand how the foremost global health agency uses Twitter to inform their wider communication strategy, and how it’s helped demystify many health rumours and myths.

Strategy 60

Strategy Twitter Social Media Tweetdeck 60

Oktopost

JULY 30, 2020

Connectivity issues. It allows for up to 10,000 attendees for one webinar and includes comprehensive marketing capabilities, including designing and running email and social media campaigns from within the platform. Limited mobile compatibility. Screen sharing can be buggy. Can get expensive. WebinarNinja. Ease of use.

B2B 98

B2B Platform Price Software 98

Sprout Social

OCTOBER 22, 2018

According to the latest Sprout Social Brands Get Real report, more than half of consumers want CEOs to have a personal presence on social media–indicating that CEOs with personal profiles seem more approachable, accessible, human, honest and trustworthy. The most outspoken CEOs run the industry gamut. In conclusion.

Reputation 72

Reputation Industry Aggregator Research 72

Pixlee

DECEMBER 29, 2017

Seminars focused on specific regions and types of travel allow participants to delve into the unique issues and trends among those travelers. Hot topics like experiential marketing, social media influencers, brand perception will be discussed by leading practitioners, media, and thought leaders in the travel industry.

Travel 40

Travel Conference Tourism Forums 40