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13 most engaging Onam social media posts

Unmetric

We used Discover, the world’s largest branded content catalog, to see what brands in India have done in the past for their Onam social media campaigns. In addition to running the usual campaigns, some brands also focused their marketing efforts on social causes. Max Fashions. OPPO Mobile India. Bajaj Electricals.

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The Social-Shake-Up: A New Breed of Marketer is Coming

Buzz Marketing for Technology

All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. This is not your ordinary conference about social media.

Marketing 258
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What is social commerce? The stats, examples and tips you need for 2021

Sprout Social

Online shopping is going social. The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. What is social commerce?

Examples 129
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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. An “employee of the month” program or notice in a monthly newsletter may sound old-fashioned, but it can still be effective. Hey, Social Marketers!

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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

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5 best TikTok marketing agencies in 2023

Sprout Social

Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. They focus on using existing brand assets for repurposed content or mobile optimization, and also provide full-funnel marketing support. Some examples of Byte’s services include chatbot creation and augmented reality. Case study: ASO.

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Snapchat Insights: How to Use the Analytics Tool (And What to Track)

Hootsuite

Before Snapchat launched its analytics, marketers had to do a lot of guesswork and screen grabbing to show how the platform contributed to social media goals. We also know that the majority of our views come from women aged 25-35 who live in New York, and they’re interested in sustainable fashion, recycling, and Vogue magazine.”.

Analytics 144