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A Curated List of Facebook Marketing Reference Guides

Jon Loomer

” The Art and Science of Movie Marketing. Discover Growth: Facebook Marketing Solutions for Direct Response. Global Ecommerce Market -– Facebook for Ecommerce Industries. Includes a downloadable guide called “Drive Sales with Facebook: The Guide for Retail Marketers.” Facebook Business for Gaming.

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How to analyze customer reviews for brand insights

Sprout Social

Not being proactive can lead to grim repercussions as fast fashion retailers are learning the hard way. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. Review reply management: See your average reply time over the reporting time period.

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How Social Bookmarking Works [Plus 7 Tools To Help You Do It]

Hootsuite

While traditional search engines and trend reports are handy in the long term, they aren’t always the quickest at identifying trends as they’re happening. Digg launched in its current form in 2012, and is a long-running news aggregator that many believe was the inspiration for Reddit. Free to use. Hootsuite Streams.

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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

If you’re drawing blanks, it’s time to recap a few marketing ROI formulas. Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels.

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Top 15 Influencer Relationship Management Tools To Optimize Your Campaign

Keyhole.co

If influencer marketing is an integral part of your marketing strategy, chances are, you might be collaborating with a large number of influencers. That said, working with influencers is not the same as a traditional digital marketing campaign. To prove the ROI, you can download comprehensive reports.

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The Best Way to Keep Up With Marketing Technology and Trends

Convince & Convert

Image via BigStockPhoto.com Since the days of yore, marketing strategy has been designed for the same purpose: sell more stuff. Marketing tactics, on the other hand, are a different kind of animal. The Problem Due to the constant shifting sands of marketing, DataSift’s product is constantly evolving. DataSift Who is Datasift?

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Tablets and Smartphones Account for One-Fourth of All Paid Clicks

Bill Hartzer

The Search Agency has released its quarterly State of Paid Search Report, which, among other findings, reports that smartphones and tablets drove 23 percent of total clicks in the fourth quarter of 2012, an 89 percent increase year over year. Retail surged on mobile during the holidays, but click volume declined YoY.

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