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Google AdWords Keyword Tool Gone: Here Are Some Alternatives

Bill Hartzer

As of today, August 27, 2013, the Google AdWords Keyword Tool is gone. And you can no longer get keyword suggestions from the Google AdWords Keyword Tool. When you click on the search result above, you will no longer see the Google AdWords Keyword Tool. And there were huge discrepancies in the data, from time to time.

Adwords 129
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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords.

Analysis 184
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How a social media consultant can help your business

Sherrilynne Starkie

When you figure that nine out of ten Canadian adults use social media, it’s clear where the best marketing opportunity is. The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. and more.

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The Truth about Google + for Business (and Content Marketing)

Convince & Convert

Ultimately, Google is in the content ranking business. Facebook and Twitter data is not public, so Google will continue to want its own social layer that helps with content ranking. He also talks about the new Google+ integration with Google AdWords. If you could do a Skype call with any living person, who would it be?

Google 145
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11 Marketing Dashboards That Make You Think

Oktopost

Metrics associated with your KPIs can inform every aspect of your B2B marketing strategy. So it’s no surprise that more than two-thirds of marketers cite measuring metrics as their top priority. Measuring your metrics helps connect the dots between the information you have and understanding what that data means.

B2B 62
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Must have digital skills for PR pros

Sherrilynne Starkie

They pull actionable insights from data, they experiment and are always innovating. They need to be able to create content across multi-formats and to write code. And they need be bona fide social media and inbound marketing experts. Adwords certification demonstrates basic and advanced proficiency in online advertising.

Skills 179
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A Simple Workflow for Keyword Research for Content Planning

Adam Sherk

But what about using search and social data to influence the editorial calendar over the longer term? To help with that I’ve outlined a basic workflow for using keyword research for editorial content planning. Keyword Research for Content Planning. These three steps will provide a wide range of new content ideas.

Research 183