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Social Media News Ticker: Twitter Ad Retargeting, Google ‘+Post Ads,’ Apple Buys Topsy

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. and… Apple?! Social Media News Ticker ad retargeting Apple Facebook Google mobile ads social media analytics Tailored Audiences Topsy Tumblr Twitter'

Apple 149
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No-chella: Why Brands Need to Look Beyond Music Festivals for Community-Driven Success

Pixlee

Coachella (and other music festivals) might be a microcosm of the community-driven economy – but some brands are missing the bigger picture. This is where Coachella isn’t breaking new ground – they’re simply recognizing an ever-popular trend for concertgoers and experience seekers that has become a trend from Lollapalooza to SXSW.

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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

Reddit 100
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5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

He graduated with honors from Columbia University with a degree in Marketing and Advertising Previously, he worked as a content marketing manager for a tech software firm. This is a clear and a strong indication of how brands need to adapt to latest trends, especially in light of the importance of optimizing websites for mobile devices.

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Twitch marketing: What it is and how brands can do it right

Sprout Social

Beyond the major social media platforms, Twitch represents a booming community with millions of daily active users. Well, live video is compelling, combining the must-see nature of live TV with the interactivity and community of social media. Emotes are a massive aspect of Twitch’s culture and communities. Good question!

Brands 134
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Chanel’s Social Media Strategy: Fashioning Engagement Via Online Platforms

Keyhole.co

Chanel has gone beyond their niche consumer base and nurtured a widespread community in the realms of fashion and apparel. Using social listening, they strike a balance between leveraging their prestigious legacy while staying on top of ongoing trends, social issues, and current events.

Fashion 52
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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

How can you possibly turn these trends into a concrete plan? Integrate emerging trends and best practices into your 2019 social media marketing strategy. Click the button below to download our editable worksheets for your social strategy (just open in Apple Preview or Adobe to edit!). Sounds like a lot to process, right?

Campaign 111