Techipedia: Tamar Weinberg

AUGUST 18, 2010

Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. If my actively engaged social media colleague James posts a photo of his young son Harold on his Facebook page, James might expect comments by me and other peers who may not know the mother of that child.

Activities 216

Activities Social Media Policies Social Networking 216

Buzz Marketing for Technology

FEBRUARY 4, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it its the basis for all your online activity. Share this on Linkedin. Related posts: Spray and Pray Marketing 2.0 Tweet This! Share this on Facebook.

B2B 173

B2B Content Marketing Syndication 173

yMarketingMatters

OCTOBER 4, 2013

Tip #3: Before deciding which social media channel to be active on, work out a clear and implementable plan. billion people using the site each month, 665 million active users each day, and generates up to 645 million local business page views per week, Facebook has proved that its popularity amongst users is here to stay.

Social Media 275

Social Media Foursquare Social Bookmarking LinkedIn 275

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. A slightly higher percentage of marketers than last year (41% vs. 39%) called “marketing to a lengthening sales cycle&# a top challenge. You can download the executive summary for free (or pay $400 for the full report ).

B2B 185

B2B Trends Marketing Technorati 185

Buzz Marketing for Technology

MARCH 2, 2010

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Share this on Linkedin. Related posts: B2B Marketing Content: Lure or Lasso? Measuring Engagement.

B2B 206

B2B Engagement Marketing Sentiment 206

Buzz Marketing for Technology

MARCH 9, 2010

According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. If you blow up the chart you can see that Social Media as a percentage of your overall interactive spend has grown from 13 percent of budget to 14 percent of budget for B2B Technology Marketers. Tweet This!

B2B 198

B2B Social Media Marketing Survey 198

Buzz Marketing for Technology

JUNE 15, 2010

The 1-9-90 theory that says out of every hundred people who join a community or network – 1% actively contribute – 9% contribute from time to time – and 90% are lurkers. Share this on Linkedin. Related posts: Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Tweet This!

Social Media 207

Social Media Lurker Crowdsourcing Wiki 207

Webbiquity SMM

MAY 24, 2010

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. This confusion is partly due to some still-common misconceptions about social media marketing. Social media marketing is really hard. Social media is free. Not really.

Social Media 220

Social Media Marketing Cost Guidelines 220

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. Social media bookmarking tools like Digg, Reddit, and Stumbleupon can also generate additional traffic to your site if you create frequent articles and blog posts.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

SocMed Sean

APRIL 1, 2012

Finding a social media professional to help you with your online activities can sometimes be a tough process. Most social media professionals will be willing to share links to their profiles and it would be a good idea to look them over for professional activity. Share this on LinkedIn Share this on Tumblr Share this on del.icio.us

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Buzz Marketing for Technology

DECEMBER 22, 2009

At a recent ANA conference I was interviewing Brian Wallace VP of Digital Marketing and Media for RIM when I heard him say “2 years from now- if I still have a Director of Social Media – I should be fired!&# Share this on Linkedin. and after thinking about that I can’t help but agree with him. What’s your view? Tweet This!

Social Media 243

Social Media StumbleUpon Digg Reddit 243

Techipedia: Tamar Weinberg

JANUARY 12, 2010

I needed to differentiate Digg from social media because they actually are part of a distinctive community (and as you know, I’m very passionate about Digg so it really did deserve its own category). Extracurricular programs combine summer programs, vacations, and related activities. LinkedIn is a industry tool.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. An introductory marketing class will teach you that there are two basic options for marketing: push and pull. A smart online business marketing strategy is to use both types of marketing at the same time.

Press Release 151

Press Release Strategy Forums Marketing 151

SocMed Sean

JANUARY 21, 2012

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

Webbiquity SMM

DECEMBER 28, 2010

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Share this on LinkedIn.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for an Organic Search Marketing Strategist. The Organic Search Marketing Strategist applies their SEO and Marketing skills and experience to develop SEO campaigns that increase visibility, drive qualified traffic to their client’s sites and build/buy tools to help the SEO group become more effective.

Engineering 107

Engineering Organization Marketing SEO 107

Idaconcpts

FEBRUARY 5, 2011

There are lots of ways to advertise on social media sites, but we are just going to cover 3 of the most popular: Facebook, Linkedin, and Twitter. LinkedIn Ads. There is no other social media platform that means more business than LinkedIn. According to LinkedIn, the site has about 90 million worldwide users (close to 36% U.S.

Advertising 155

Advertising Social Media LinkedIn How To 155

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Buzz Marketing for Technology

MARCH 30, 2010

I am a big fan of David Meerman Scott’s work and I am in the middle of re-reading his book the New Rules of Marketing and PR 2nd edition ! Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ?

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

The Marketing Blog

OCTOBER 31, 2007

51 am Linkedin v/s Facebook – Professional up Against Social Jump to Comments Matt Dickman’s thoughtful post on Linkedin v/s Facebook raises a few questions. Everybody knows and has been saying that Facebook is Personal and Linkedin is more Business users. October 31, 2007.10:51 It is more in the mind set.

LinkedIn 100

LinkedIn Web 2.0 Facebook Startup 100

Buzz Marketing for Technology

APRIL 21, 2010

Share this on Linkedin. Related posts: CMO Challenges in Driving Data into Insights A good friend and former colleague of mine Dan Neely, Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

Data 198

Data Social Media Radian6 B2B 198

Convince & Convert

AUGUST 9, 2011

If you didn’t have the ‘no-follow’ tag, spammers would create thousands of Facebook profiles, LinkedIn profiles, and YouTube accounts just to link those sites back to their website. Digg is great for traffic generation, and while not the powerhouse it once was, is still a large community. An article submission site in the Digg vein.

Hubpages 167

Hubpages Digg Foursquare Repository 167

Buzz Marketing for Technology

APRIL 6, 2010

Lead nurturing starts by taking many touch points and pulling them all together into one spot so you can see patterns of activity across your customer base and get a true profile of what they are doing. Share this on Linkedin. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

Platform 224

Platform Facebook CPM CPC 224

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. In terms of revenue generation, the effective use of social media by both sales and marketing teams is critical. Share this on LinkedIn.

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Webbiquity SMM

JUNE 15, 2010

At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. It’s a component (an increasingly essential one) of an overall marketing and PR plan. Mass (as in “mass marketing&# or “mass messaging&# ).

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Adam Sherk

DECEMBER 20, 2010

Another year has passed and that means it is time for marketing blogs to do their obligatory top posts of the year roundups. Here are my 10 top posts of the year by pageviews: The Most Overused Buzzwords and Marketing Speak in Press Releases. So yes I’m joining the club. So yes I’m joining the club.

Sports 126

Sports News SEO Press Release 126

The Marketing Blog

MARCH 8, 2010

Quotes from the Money Life article Iffort’s report states that usage of Twitter will penetrate more organisations, and more firms and customers will start using this social networking tool.Conversations between users and brands which are managed by humans with an emotional quotient will continue to boost Indian marketing efforts.

Study 180

Study Company Web 2.0 Twitter 180

Kikolani

FEBRUARY 18, 2013

Follow Your Target Market. Moms, on the other hand, aren’t hanging around Digg or Linkedin. There are countless places to be social online, but there’s no sense in selling your craft projects to teenagers on Tumblr or Professionals on LinkedIn. Be Active in the Community. Test Markets. Go in Knowledgeable.

Trends 142

Trends Social Media Tumblr Campaign 142

Firebelly

JANUARY 29, 2010

Digitalia | Indianapolis Social Media Marketing « Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle | Main | Social Media & The Super Bowl » January 29, 2010 5 Social Marketing Stories You Need To Read Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

ProBlogger

MAY 19, 2022

The post Go Beyond Blogging – Multi-Channel Marketing via Online Media appeared first on ProBlogger. As part of the online marketing mix, blogging plays a significant role because right now much of the marketing effort still revolves around driving people to your web site. How to Get the Words Out with Content Marketing.

Marketing 35

Marketing Blogger Forums Syndication 35

Webbiquity SMM

SEPTEMBER 13, 2010

Blogging is a social activity. When someone is thoughtful enough to link to your blog, show your appreciation: leave a comment on their blog, link to their post from your blog or from Twitter, Digg their post, send them a quick note, do something to affirm the recognition. Share this on LinkedIn. Share this on Bebo.

Feed 155

Feed Feedly Digg Technorati 155

Buzz Marketing for Technology

MAY 11, 2010

Do you have a team that is very loosely coupled with no clear leader that coordinates your social activity and it feels strained or hard to hold together? Share this on Linkedin. At the highest level there is really 2 ways to organize your social media efforts: Centralized or Decentralized. So stop holding yourself back and just do it!

Social Media 184

Social Media StumbleUpon Digg Reddit 184

Webbiquity SMM

OCTOBER 25, 2010

To give credit where it’s due, both the TopRank Online Marketing Blog and Robin Good have provided nice lists in the past, but as changes in the blog directory world can be challenging to keep pace with, both now include dead links and directories that have significantly changed their policies (e.g. Webbiquity B2B Marketing Blog).

Directory 189

Directory RSS Sites Syndication 189

Twist Image

JANUARY 12, 2012

Forget the popularity of platforms like Twitter , Facebook , Google+ , LinkedIn and more. They can link to the Blog post on LinkedIn and also comment on it there. They can push it out through StumbleUpon , Reddit or Digg. We often look to see the activity in the comments as a form of social proof, don't we? dramatically.

Comments 85

Comments Delicious Tumblr StumbleUpon 85

Idaconcpts

NOVEMBER 18, 2010

What Bloomberg Businessweek and other critics fail to understand is that social media activity is not a proper way to measure whether members of Generation X and Y are accessing their bank accounts mostly online. Activities Least Likely to Give Up for a Week by Generation X and Y. Share this on LinkedIn. Share this on Facebook.

Banking 137

Banking Mobile SMS Technorati 137

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Networks like Digg, FriendFeed, and Facebook are seeing huge growths in value, but the little guys, the ones actually providing the meat and potatoes for those operations, rarely see a nickel. Just like it’s not uncommon for someone to click the “Digg&# button on Digg without ever visiting the site.

Aggregator 151

Aggregator Content Digg Posterous 151