Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. Social is extremely measurable, but first you have to do something that can be measured.

Social Media 167

Social Media Content Marketing B2B 167

Sprout Social

NOVEMBER 26, 2018

If you’re trying to wrap your head around modern social media, chances are you’re a bit overwhelmed. It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Hey, we totally get it. Back then, you might see the occasional business profile.

Social Media 106

Social Media Marketing URL Hashtag 106

Oktopost

NOVEMBER 12, 2020

Social media marketing is always changing. Not surprisingly, social networks do the same. LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. So you will need to actively encourage your brand champions to rate you on LinkedIn.

LinkedIn 129

LinkedIn Products B2B Review 129

Sprout Social

JANUARY 26, 2023

This not only encourages people to share product information but also to become active participants in the marketing process by finding potential leads and providing referrals. Here are a few reasons your business should consider having an active referral marketing program. Here’s a quick breakdown of both strategies.

Discount 127

Discount Marketing How To B2B 127

Buffer Social

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP.

LinkedIn 113

LinkedIn Tips Skills URL 113

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Sprout Social

SEPTEMBER 6, 2023

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network. For instance, the URL for our Sprout Social Page is [link].

LinkedIn 115

LinkedIn How To Collaboration URL 115

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. The platform needs to make changes to attract new users, and re-activate dormant accounts, in order to maintain its long-term viability. Just 10 (15%) of these event professionals maintain active Twitter accounts.

Team 160

Team Marketing B2B Eventful 160

Oktopost

APRIL 30, 2020

For many businesses, LinkedIn is the busiest hub of activity involving people they most want to reach. Attendees can also start conversations and post media to the event feed. It is also the top social media platform for B2B lead generation by far. An external URL. Why Use LinkedIn Events? Description.

Eventful 128

Eventful LinkedIn B2B Microsoft 128

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. Use social listening to track brand mentions across different social networks and forums.

Reputation 59

Reputation Brands Construction How To 59

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources.

Forums 62

Forums Reddit Analytics Sentiment 62

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

agora pulse

MARCH 1, 2021

Don’t have active Community Guidelines strikes. Additionally, you can block certain advertisers by URL as well as opt-out of ads on certain topics (by general or sensitive categories). In many niches (SaaS, B2B, etc.), Get started on saving time and energy on your own social media management! Monetization method.

YouTube 208

YouTube How To Guidelines Adsense 208

Convince & Convert

AUGUST 8, 2019

The prize: billions of active monthly users, including coveted millennial and Generation Z consumers. The four most popular messaging apps already have more monthly active users than the four major social networks. It’s important not to confuse dark social with Facebook’s dark posts. mobile users in the U.S.

Brands 154

Brands Analytics Consultant Data 154

Webbiquity SMM

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. Social media is important. How to get it?

Syndication 186

Syndication Data How To HootSuite 186

Buzz Marketing for Technology

MAY 18, 2009

This isn’t a new problem – how to measure lead generation from online activity is as old as the web itself. Not everyone had a shopping cart on their website year ago either, so ways of correlating offline business with online activity had to be devised. Then we certainly can get social media traffic flows right in the long term!

Social Media 100

Social Media Affiliate marketing URL B2B 100

Webbiquity SMM

OCTOBER 25, 2010

So, having recently completed a submission campaign for a client, here is an updated list of blog directories and RSS syndication sites that remain active and free. Webbiquity B2B Marketing Blog). Blog URL (e.g., Feed URL (e.g., charging for inclusion). Long description (up to 500 characters). Blogbunch blog+rss.

Directory 189

Directory RSS Sites Syndication 189

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Webbiquity SMM

DECEMBER 12, 2012

While Marty Weintraub offers a more provocative metaphor below, it almost seems like Google+ is becoming the colonoscopy of social networks: everyone agrees it’s vitally important, but few people really want to talk about it or spend any more time on it than absolutely necessary. by B2B Digital Marketing. ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Convince & Convert

MAY 23, 2017

The prize: billions of active monthly users, including coveted millennial and Generation Z consumers. The four most popular messaging apps already have more monthly active users than the four major social networks. By the way, don’t confuse dark social with Facebook’s dark posts.

Brands 131

Brands Analytics Data Metrics 131

Buffer Social

AUGUST 23, 2018

While much of the focus over the last few years on social media has been on Facebook and Instagram, LinkedIn has been steadily growing its user base to more than 500 million users. In the long-term, LinkedIn marketing will be a game-changer for businesses and brands in the B2B space. – Website URL.

LinkedIn 104

LinkedIn Company Tips RSS 104

Visually SM

JULY 27, 2020

Social media tools are essential for a smart business to manage important channels in their Digital Marketing routine. In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. Sprout Social.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Sprout Social

AUGUST 16, 2016

It’s one of the main metrics marketers turn to when defining the impact and effectiveness of social marketing campaigns. When it comes to measuring engagement , there’s little doubt that social media shares play a critical role. Social signals like Retweets and Facebook shares are key drivers behind popularizing blog content.

Social Media 40

Social Media Mobile Social Networking Trends 40

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. what shocks you?)

Social Media 160

Social Media Statistics Strategy Research 160

Keyhole.co

MARCH 4, 2023

Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date. In turn, this affects your social media ROI, as well as your overall brand image and reception.

ROI 52

ROI Influencer Marketing Campaign 52

Keyhole.co

JULY 5, 2023

With over 2 billion monthly active users , Instagram is one of the most popular social media platforms today. Schedule posts strategically: Use a social media scheduling platform like Keyhole to schedule your posts at optimal times when your target audience is most active.

Instagram 52

Instagram Meme Tips Marketing 52

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Socialmedia.biz

JULY 23, 2017

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. Dynamic Signal. Image source: [link].

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Diva Marketing Blog

FEBRUARY 21, 2011

Along the way, I developed a passion for helping people understand that 1st blogs, and now social media, is a credible and critical part of a marketing strategy. day intensive boot camp on using social media in a business-to-business environment. . We created a "social media" experience offline.

Tips 84

Tips URL Facebook Marketing 84

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. And perhaps most inexcusably, they haven’t even gotten a Facebook URL, and now facebook.com/timberwolves and facebook.com/twolves have been poached. Your Web site. At a minimum.

Social Media 120

Social Media Content Analysis Sports 120

ProBlogger

DECEMBER 12, 2012

The problem is that that leaves just 20% of your time to split between time-intensive (but important) activities like social networking, ad sales, new product creation, and marketing. In this post, you’ll learn how to automatically share your blog posts to your social networks. Stop Socializing!

Tumblr 43

Tumblr Social Media RSS WordPress 43

Oktopost

MARCH 9, 2020

No longer can we ignore the fact that social media plays a critical role in the B2B buyer’s journey. For some of your leads, social is the channel that drove and influenced the opportunity, for many others – a place to research and evaluate your offerings way before starting a conversation with a salesperson.

Social Media 121

Social Media URL B2B Knowledge Base 121

Webbiquity SMM

JULY 24, 2018

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social media is actually even bigger than that, though.

Tools 170

Tools Social Media Netvibes Lithium 170

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. Social Media Examiner’s Live Blogging Q&A. But since we all seem to use shortened URL’s these days, does it really make a difference? Share it here!&#

Questions 167

Questions WordPress Postrank Blogger 167

Oktopost

JUNE 6, 2022

Potential B2B contacts may already be receiving numerous LinkedIn requests every single week. In most cases, this is a sign that the user isn’t active on LinkedIn and therefore isn’t worth contacting. For example, our own Social Media Manager, Olivia Messina, uses a well-lit selfie as her great profile photo.

LinkedIn 145

LinkedIn Skills URL Badge 145

Rebekah Radice

JANUARY 9, 2017

Struggling to find great content to share on social media? If you’ve felt overwhelmed by the amount of time you spend on social media… …Here’s the not so secret, secret. Social media planning can be a HUGE boost to your business and your productivity. Quality Isn’t Enough.

Template 131

Template Templates Social Media Strategy 131