Jon Loomer

FEBRUARY 13, 2023

This is all about finding a way to show Facebook what a quality website visitor is. You can use this for reporting, optimization, and targeting. I’d name it “Facebook – 70% Scroll,” but name it whatever you want. Now you should be able to add your custom conversion to your report as a new column.

Eventful 182

Eventful Aggregator Widget Conversation 182

Jon Loomer

SEPTEMBER 13, 2020

Facebook pixel events and custom conversions are important tools that can amplify your marketing and advertising efforts. First, if you haven’t read my guides on how Facebook pixel events and custom conversions work, I encourage you to do so: Facebook Pixel Events: An Introduction. Conversion optimization. Dynamic ads.

Eventful 122

Eventful Conversation Facebook URL 122

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Social media strategy templates Social media calendar templates Social media post templates Social media reporting templates Social media management templates What is a social media template?

Template 94

Template Templates Social Media RFP 94

Jon Loomer

FEBRUARY 15, 2023

Quality traffic with Facebook ads is the Holy Grail. I’m not going to go into it here, but Meta’s ignorance of quality traffic activity is maddening. Use for Reporting I add the Quality Visitor event along with the Scroll and Time on Page events as columns to my Ads Manager. I seriously overcomplicated that tutorial.

Eventful 177

Eventful Aggregator Google Conversation 177

Sprout Social

APRIL 12, 2022

When was the last time you looked at your Facebook Page’s settings? Facebook is constantly adding and removing features for businesses. Spending half an hour or less to complete an annual Facebook audit will ensure you’re still on-brand despite all the changes happening on the platform. Facebook profile and branding audit.

Facebook 123

Facebook How To Metrics Hashtag 123

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? Monitoring requires active listening and timely action.

Reputation 96

Reputation Sentiment Analysis Notification 96

Sprout Social

DECEMBER 1, 2016

Sprout’s Facebook Competitors Report enables your brand to track fundamental metrics for any Facebook Page and benchmark these metrics against your own Pages. With this new report you can understand how your brand growth and engagement on Facebook compares to competitors. Compare Fan Growth & Message Data.

Report 40

Report Facebook Aggregator Metrics 40

Sprout Social

JANUARY 11, 2024

Sprout’s Customer Feedback Report aggregates all customer satisfaction ratings collected via X (formerly known as Twitter), Instagram and Facebook Feedback survey responses. Also aggregate trend and agent-level insights to get a direct measure of how well your brand resonates with your audience.

Brands 109

Brands How To Sentiment Metrics 109

Jon Loomer

JULY 9, 2015

Last week, I told you everything to know about the new Facebook Ads Manager. If you have the new Facebook Power Editor, here’s what it looks like… Let’s dive in! The new Facebook Power Editor is rolling out globally! Reporting: A list of your saved reports lives here. Ad Set Delivery: Active.

Facebook 114

Facebook Real Estate Overview Campaign 114

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. How Do I Report Social Media Analytics? To report social media analytics, you need a tool that can collect accurate data, share helpful insights, and allow your team to draw informed conclusions. Social Media Analytics Defined.

Analytics 179

Analytics Social Media Tools Price 179

Adam Sherk

JANUARY 11, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk PEJ Study Shows Print Still Primary Source of Original News Reporting by Adam Sherk on January 11, 2010 The Pew Research Center’s Project for Excellence in Journalism released a study today of the modern news ecosystem, examining a week of news activity in Baltimore, MD.

Study 147

Study News Press Release Report 147

Harp Interactive

MARCH 31, 2010

Facebook Page Fan Numbers. Facebook Wall Interaction. Like this/thumbs up (Facebook, stumble etc). Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc). Total contributors (and % active contributors). RSS & email subscriptions. Twitter Followers.

Analytics 350

Analytics Social Media Trendrr Digg 350

Mindjumpers

NOVEMBER 23, 2012

The rise of Pinterest and Instagram as well as the creative uses of the Facebook Timeline proves this. It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group. Read the entire report here. What does this mean?

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Mindjumpers

JANUARY 10, 2013

When signing up for a gazeMetrix account, brands are able to monitor photos posted of their logo on Instagram, and soon also on Facebook and Twitter. With all the various monitoring and social data aggregations tools combined, brands are increasingly able to collect true insights. Gain deeper insights.

Brands 264

Brands Aggregator Curation Hashtag 264

Hootsuite

JULY 21, 2022

Then when your boss says, “We gave you $50,000 to spend on Facebook ads –– what’s the return on investment [ROI]?” From a marketing perspective, though, ROI means the return on investment from your marketing activities and costs. Your ROI shows you which marketing activities generate the most value.

ROI 113

ROI HootSuite Cost Campaign 113

Ignite Social Media

APRIL 30, 2018

A lot happened this month in social media with most of the news centered around the Facebook privacy scandal. Facebook Faced Congress. What we learned from that experience is that many people in Congress do not understand how social networks work and that Facebook has a lot of action items to follow up on.

Social Media 97

Social Media Privacy YouTube Aggregator 97

Sprout Social

MARCH 11, 2020

Sometimes considered a vanity metric, new followers signal that you’re actively growing your audience. Facebook is known for its robust (and sometimes overwhelming) analytics platform. ” If you want to know what’s working on Instagram, this easy-to-read report has the answers. So, where do you start?

Social Media 123

Social Media How To Metrics Analytics 123

Hootsuite

APRIL 12, 2021

We’re reimagining that customer care experience with our acquisition of Sparkcentral , a platform that helps the world’s most customer-focused brands deliver exceptional service via social and messaging channels including SMS, WhatsApp, live chat, Twitter, Facebook, Instagram, and others. Activate your workforce with Amplify.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Mindjumpers

JUNE 8, 2011

Get acquainted with news aggregation services. If you on a daily business update your Facebook and Twitter profiles with relevant news, you might be familiar with how much time it actually takes to go through all the different news sources that you find the most useful. Develop social news backgrounders. Do you have some tips to share?

Netvibes 218

Netvibes Social Media Tips Delicious 218

Buffer Social

NOVEMBER 24, 2020

Together with our Facebook, Instagram, and Twitter integrations, this makes Buffer’s analytics an all-in-one solution for these four popular social networks for businesses. The analytics in Buffer lets you track your performance, analyze your posts, and report your results. It is also a great chart to show others in your reports.

Analytics 98

Analytics LinkedIn Data Metrics 98

agora pulse

MARCH 25, 2020

The following initial crisis checklist should already be part of your crisis plan: Check and potentially pause all Facebook , Instagram , Twitter, and LinkedIn Ads. Consider going more into Pinterest, YouTube, and Google instead—where people are actively searching rather than being interrupted with your ad.

Social Media 199

Social Media Social Media Management Issues Team 199

Sprout Social

JANUARY 3, 2022

This internal document is used by marketing, sales and product teams to ensure their messages and activities are tailored to the people they want to reach. They don’t have to scramble doing a bunch of just-in-time research or making guesses about how a marketing message or activity might be perceived by their target audience.

Data 140

Data Social Media Sentiment Team 140

Sprout Social

JANUARY 27, 2021

That’s why we put together this guide breaking down the core pillars of YouTube Analytics, including: General Reports. Watch Time and Audience Reports. Engagement Reports. Earnings Reports. YouTube Analytics: General Reports. The Overview Report. The Realtime Report. The Watch Time Report.

Analytics 142

Analytics YouTube Video Embedding 142

Jon Loomer

APRIL 4, 2022

It’s the Facebook event parameters that provide the power of granular reporting and targeting. Using parameters for granular reporting. Standard events will typically fire on a button click or load of a specific page to notify Facebook that an action like a purchase, registration, search, or lead has occurred.

Eventful 198

Eventful Report Facebook Embedding 198

Keyhole.co

FEBRUARY 23, 2024

Tracking social media performance across Facebook, Instagram, X (formerly Twitter), TikTok, YouTube, etc., Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses. What’s their purchase intent?

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Convince & Convert

JANUARY 17, 2014

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Episode 54: Jessica Gioglio with How to Derive Inspiration from an Active Fan Base. Episode 66: Scott Gulbransen with How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media. Listen Now. Download the audio file: [link].

Questions 136

Questions Aggregator Banking Hosting 136

Webbiquity SMM

MAY 16, 2011

Content aggregation ?). Though hardly a shocking revelation, this report nicely quantifies the shift. Slide 25: Google use is still higher than Facebook. As the report notes, “Overall, 40% more U.S. adults say they use Google in a typical week (60%) than have a Facebook page (43%).&#

B2B 150

B2B Smart Phone Data Hubspot 150

Sprout Social

FEBRUARY 20, 2020

We identified interviewees who have direct reports who bring up common challenges to them, as well as people across the organization who deal with customer feedback loops often. Pick your priority networks based on your varying business goals and where your audience is most active. Step 4: Make a reporting plan.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Sprout Social

JUNE 7, 2023

According to The 2023 State of Social Media Report , 91% of business leaders say social listening impacts their critical customer insights. We synthesize the results into insightful reports that show how people are talking about and engaging with your brand, competitors and industry.

Brands 113

Brands Sentiment How To Analysis 113

Jon Loomer

JANUARY 28, 2021

Facebook advertisers are scrambling as a result of Apple’s iOS 14 update. But one of the most important: Negatively impacting Facebook advertising audiences. If you want to learn more about this topic, I will go into significant additional detail in my new training, Facebook Ads and iOS 14. Details are limited.

Advertising 213

Advertising Aggregator Facebook Eventful 213

Keyhole.co

FEBRUARY 29, 2024

Tracking social media performance across Facebook, Instagram, X (formerly Twitter), TikTok, YouTube, etc., Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses. What’s their purchase intent?

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Adam Sherk

MARCH 8, 2012

How much Facebook integration is too much? A high degree of Facebook integration can feel a bit like being assimilated into the Borg, but the reality is there is a lot of audience across all demographics there so experimentation is certainly worthwhile. but monitoring behavior and activity often proves valuable.

Publishing 215

Publishing Questions Social Media Activities 215

Webbiquity SMM

JUNE 20, 2011

Facebook can be a wonderful platform for sharing information, but also a playground for narcissists. Again, no argument, most of the activity across social networks is of the birds-of-a-feather variety. That’s not necessarily a bad thing (see below) and it’s the biggest part of what makes social media activity enjoyable.

Social Media 205

Social Media ROI Social Networking Foursquare 205

The Realtime Report

AUGUST 1, 2014

Today: B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation. Find true B2B decision makers who are actively involved in the buying journey. Billion Monthly Active Users, #RLTM Scoreboard. Shifting the B2B Media Research Model.

Strategy 178

Strategy B2B Marketing Research 178

Buffer Social

JULY 9, 2018

Aggregated data vs unique audience. Many of these studies suggest best times to post based on aggregated data. Perhaps it’s because people are using Facebook while commuting to work. Posts Report. The first way is to use your Posts Report. Overview Report. And they are just that — a starting point.

Study 111

Study Social Media Overview Aggregator 111

Buffer Social

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Facebook algorithm. Instagram algorithm.

Organization 108

Organization Flipboard Social Media Company 108

Webbiquity SMM

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Lithium also includes response assignment and reporting tools. Wondershare.

Tools 206

Tools Social Media Lithium Sysomos 206