Hootsuite

NOVEMBER 25, 2015

If you’re looking at the most common topics discussed by social media managers today, it’s probably a toss-up between two things: social media advertising and emojis. It feels like every month a social network unveils a new social media advertising tool. Social media advertising usage statistics.

Advertising 112

Advertising Social Media List Statistics 112

Rebekah Radice

JULY 20, 2015

Do you want to improve social media productivity? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: Thank you Nicole and team!

Social Media 133

Social Media Marketing Study Activities 133

Social Media Marketing

APRIL 3, 2013

A roundup of relevant links affecting our industry. And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015.

Social Media 160

Social Media Flipboard Storify Reddit 160

Buffer Social

JANUARY 25, 2018

Social media is changing at a rapid pace. For example, the content format Stories was introduced on several major social media platforms slightly more than a year ago. To succeed on social media, it’s essential to stay ahead of the curve and understand the latest social media trends.

Social Media 111

Social Media Trends Report Survey 111

Webbiquity SMM

FEBRUARY 16, 2016

But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double. Social media benefits are unclear. For B2B media companies, the biggest share of revenue comes from events, totaling $12.2

B2B 110

B2B Social Media Marketing Survey 110

Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.

Social Media 104

Social Media Compete Cost Syndication 104

Rebekah Radice

APRIL 13, 2015

As a business owner or entrepreneur, using social media to connect and appeal to consumers isn’t always as easy as it seems. This includes a daily content and social media plan , as well as an effective means for management and monitoring. Kickstart a Social Media Strategy.

Social Media 130

Social Media Strategy How To Real Estate 130

Social Media Marketing

JUNE 5, 2013

A roundup of relevant links affecting our industry. And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Industry Salesforce.com will spend $2.5 Once again, political upheaval is seeing traction from social media over local media - this time in Turkey.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Hootsuite

APRIL 14, 2021

While you’ve probably already included platforms like Twitter and Facebook in your social media strategy , WhatsApp could be equally as important to your brand. If you’ve never considered adding a WhatsApp Business account into your brand’s social strategy, we’ll explore why that might be a good idea. What is WhatsApp?

Tools 140

Tools Tips How To HootSuite 140

Sprout Social

FEBRUARY 27, 2017

Right when you think you’re getting a grasp on your demographics, buyer habits and trends on social media , something new changes and turns your data into old news. That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Social Media Advertising Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Pam Moore

JANUARY 19, 2020

Brands get BRAVE with digital and social media . Even industries that in the past were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the noise. 49% say they will increase their brands presence on YouTube specifically.

Trends 78

Trends Brands Marketing Influencer 78

Pam Moore

MARCH 19, 2020

Brands get BRAVE with digital and social media . Even industries that in the past were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the noise. 49% say they will increase their brands presence on YouTube specifically.

Trends 78

Trends Video Marketing Influencer 78

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. Social Media Stat of the Week: 86% of brands to increase video ad spend in 2014.

Committee 137

Committee Aggregator Social Media Film 137

Likeable

AUGUST 18, 2020

If you’re not up to speed on the happenings of the All the Social Ladies podcast , allow us to help you get there. Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. How can we use social media for social good?

Marketing 87

Marketing Affiliate marketing Proposal Team 87

SocMed Sean

AUGUST 27, 2015

Having worked in social media and digital marketing for quite a while now , I often get asked questions by my clients about gaining more Twitter followers , attracting new Facebook fans or generating more subscribes to a YouTube channel.

LinkedIn 100

LinkedIn Startup SEO Skills 100

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Only 51% of teens use Facebook , making it the fourth most popular social network. Facebook usage stats.

CPC 111

CPC Facebook Marketing Advertising 111

Twist Image

APRIL 24, 2016

For years, I (and many others in this industry) have said that this is not true. As expected, mobile was a beast, growing 66%, from $13 billion in 2014 to $21 billion in 2015. Non-mobile digital video advertising reached $4 billion last year, up 30% over 2014. media agency. social advertising. social media.

Advertising 40

Advertising Automotive Retail Mobile 40

Sprout Social

NOVEMBER 1, 2016

From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. Social media has a huge influence on travel-related purchases. In fact, of those who use social media to research travel, only 48% followed through with their original plans. 33% switched hotels.

Travel 40

Travel Class Social Media Hotels 40

Twist Image

JUNE 12, 2014

The data was culled from a 2014 Millward Brown digital survey, which polled 300 digital marketing decision makers at Fortune 5000 companies and leading advertising agencies in the United States. We don''t count websites, social media, apps and more as part of our branding experience. YouTube has a unique culture.

Data 101

Data Marketing Sentiment Advertising 101

Audiense

MAY 16, 2016

Porsche ’s prestigious brand has flourished on social media with an image-heavy presence, giving it an ample chance to connect with audiences that want to see both its modern technology and classic designs from its long heritage. Alissa Clauson , Porsche Audiense: How is Porsche’s social media team spread out?

Strategy 113

Strategy Automotive Campaign Social Media 113

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. According to Adweek , the industry is set to reach $10 billion in worth by 2020. Other networks like Snapchat, YouTube and TikTok have their own set of influencers with different demographics. The industry you’re in also matters. How to create a strategy.

Influencer 112

Influencer Marketing Survey Campaign 112

Convince & Convert

MARCH 19, 2018

As organic reach dwindles, social media ads are becoming more and more appealing to marketers. In fact, social advertising budgets doubled from $16 billion in 2014 to $31 billion in 2016. No matter what industry you’re in, video marketing doesn’t have to be conservative. Make it fun! Make your videos fun to watch.

CPM 148

CPM CPA ROI Campaign 148

Sprout Social

AUGUST 23, 2016

Despite the growing popularity, social media for business is still put on the back burner for a lot of organizations. However, social media can benefit businesses of any size. Social Media for Business by the Numbers. Being successful with social media for business comes down to creativity and engagement.

Social Media 40

Social Media Avatar Social Networking Compete 40

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Nomadic Matt is well known when it comes to top social media influencers. He has 75K fans on Facebook, 29K followers on Twitter, 141K Instagram followers, and 27K YouTube subscribers. subscribers on YouTube.

Travel 66

Travel Influencer Brands Airlines 66

Buffer Social

MARCH 30, 2022

And while the industry is mostly dominated by men, women are increasingly making gains as small business owners. The company also includes older women with mature, unfiltered skin in their ads and social posts, a rarity in the makeup world. They even went viral for featuring Crowell’s 99 year old grandma on their social media.

Small Business 72

Small Business Instagram Press Release Communities 72

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The YouTube channel is barely mentioned on Facebook.

Social Media 120

Social Media Content Analysis Sports 120

SocMed Sean

JUNE 23, 2017

Mary Meeker, an analyst at Kleiner Perkins Caufield Byers who reviews technology trends every year, once said “ Mobile to overtake fixed Internet access by 2014 ” and looking at current technology trends we can easily say that statement continues to be true and bold.

Organization 182

Organization Mobile Apple SEO 182

Laurel Papworth

APRIL 10, 2018

Periodic ambient waveform analysis for enhanced social functions is a patent to listen to “ambient waveforms” e.g. stuff around you. In 2014 ambient patent (filed 2011). Facebook Eavesdropping Patent 2014 8706499. ” Yeah Facebook totally pwns industrial espionage. Facebook Eavesdropping Patent #1.

Questions 74

Questions GPS Facebook Analysis 74

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. In the beginning, Erik was talking about social media while everyone else was talking about SEO.

Content 60

Content Marketing B2B Journal 60

Keyhole.co

DECEMBER 19, 2023

The brand excels at partnering with celebrities and influencers to promote products, and they continue this trend on social media. In this blog, we’ll examine how Gymshark’s social media strategy helps it stay on top of the fitness apparel game. million Facebook: 2 million YouTube: 503K Twitter: 368.7K

Strategy 52

Strategy Influencer Social Media Meme 52

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” ” Well, she actually only said the first part (which is debatable), but certainly would have said the second part (which isn’t) had social media been around in the 1930s. How effective is social media in comparison to other digital marketing channels?

Statistics 50

Statistics Social Media B2B Hubspot 50

Sprout Social

FEBRUARY 10, 2022

Is a social media rebrand on your radar? In this guide, we’ll break down how to rebrand your business on social media and keep your customers happy. Why (and when) a rebrand on social media is necessary. You’re struggling to stand out in your industry. Mailchimp is a great example of this.

Social Media 117

Social Media How To Press Release Sentiment 117

Hootsuite

APRIL 4, 2023

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. The campaign set the standard for how to fundraise on social media. Not every social media donation drive delivers such stunning results.

Social Media 97

Social Media Tips HootSuite How To 97

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. Social media and blogs reach 80% of all U.S.

Social Media 229

Social Media Hubspot B2B Marketing 229