SocMed Sean

AUGUST 27, 2015

For example, in 2014 LinkedIn reported that SEO/SEM was one of the hottest skillsets that got people hired. Recently, I left my position to pursue a startup dream and, although I really haven’t told anyone about my change, views of my LinkedIn profile have skyrocketed. It’s simple… just leave your job.

LinkedIn 100

LinkedIn Startup SEO Skills 100

Sprout Social

OCTOBER 11, 2019

Flash back to 2014: The Times was struggling through another year of declining ad revenue and, surprisingly for the one of the most venerated newspapers on the planet, declining readership. Goals: As with most media social teams, there is a heavy focus on driving awareness of the content produced by the publication. TL;DR: PAUSE.

Journal 74

Journal Report Groups Groups 74

Webbiquity SMM

JANUARY 19, 2016

For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012.

Social Media 100

Social Media Marketing Survey Metrics 100

Social Media Strategery

JANUARY 20, 2014

Sure, there aren’t usually any hard costs required to set up social media accounts, but someone is still had to create the content, engage in the conversation, monitor and manage those conversations, etc. Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content.

Social Media 104

Social Media Compete Cost Syndication 104

Little Web Giants

SEPTEMBER 23, 2014

This slideshow was used in conjunction with a presentation for Social Media Week Berlin 2014. Often what they recommend is difficult to scale down and is not applicable to small to medium enterprises, lean startups and not-for-profits. How can you increase engagement and conversions on your campaigns?

Marketing 38

Marketing Startup Applications News 38

Social Media Strategery

SEPTEMBER 3, 2015

It’s no wonder, then, that the “sharing economy” is estimated to be $110 billion (and growing fast), according to a November 2014 Leo Burnett study. What if a tool brand created a branded online community where customers were able to buy, sell and share their tools with a very targeted and engaged group of people?

Hotels 50

Hotels Library Survey Buy 50

Social Media Marketing

JUNE 5, 2013

The affluent demographic in the UK is engaged digitally , spending 21 hours a week online on average. From the Altimeter Group comes the Collaborative Economy , an economic model where ownership and access are shared between corporations, startups, and people. Stumped for how to get your executives involved in social media ?

Social Media 140

Social Media Foursquare Journal Flipboard 140

The Social Media Hat

MAY 21, 2016

Prominent influencers have been developing weekly shows and dedicated followings on the network, just as we saw with Google Hangouts On Air throughout 2013 and 2014. Is that the kind of battle a startup wants to fight? Recorded discussions and interviews can be uploaded to YouTube and Facebook, and the audio can be used as podcasts.

Social Networking 113

Social Networking YouTube Platform Hosting 113

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. So how do you keep track of all this data and uncover what your customers are really saying? Make sure you present your results in an accessible format.

Sentiment 52

Sentiment Analysis Brands How To 52

Little Web Giants

SEPTEMBER 23, 2014

This slideshow was used in conjunction with a presentation for Social Media Week Berlin 2014. Often what they recommend is difficult to scale down and is not applicable to small to medium enterprises, lean startups and not-for-profits. How can you increase engagement and conversions on your campaigns?

Marketing 28

Marketing Startup Applications Eventful 28

Buffer Social

OCTOBER 18, 2016

Personally, I have benefited a lot from reading these blogs, especially blogs published by startup marketers. And today, I’d love to take you on a deep-dive into personal blogs of startup marketers. 33 Blogs to Follow, Written by Some of the Very Best Startup Marketers. It’s amazing how many great blogs there are!

Startup 40

Startup URL Hubspot Marketing 40

ProBlogger

MAY 12, 2016

This encourages the conversation to continue, increasing engagement and overall retention. Like Disqus, Livefyre has the goal of boosting user engagement through promoting conversation and delivering a better social experience. She loves to keep up with trending topics and write all about the startup world. Numbers don’t lie.

System 20

System Comments Disqus WordPress 20

ProBlogger

JANUARY 25, 2015

The momentum grew in 2014 and thousands of corporations, small businesses and startups invested heavily in content creation. Target the blogs where you can engage your potential customers. Share your content on social networks, create engaging and educational email courses, and write eBooks and Whitepapers on industry issues.

Small Business 20

Small Business Strategy Reputation Marketing 20

Buffer Social

NOVEMBER 8, 2023

Time on page The average time your audience spends on your website or reading your blog posts (now called average engagement time in Google Analytics 4) is a strong indicator of your content success.    Time on page indicates how deeply your audience is engaging with your content. It was (and is!) high-quality content, too.

Metrics 98

Metrics Content Marketing Newsletter 98

Webbiquity SMM

DECEMBER 16, 2014

Yet as buyers make increasing use of social media to evaluate the offerings of and engage with vendors, expectations will inevitably increase. 5 Social Media Trends for 2014: New Research by Social Media Examiner. ” 24 Social Media Tips For The DIY Social Media Marketer In 2014 by Idea Girl Marketing.

Social Media 249

Social Media Tumblr Marketing B2B 249

Webbiquity SMM

JANUARY 6, 2015

And recent changes to Google’s search algorithm which place a premium value on earned links —the kind generated by effective PR and social media engagement—have increased the value PR professionals bring to maximizing overall brand visibility. ” Infographic: State of the Media 2014 by leaderswest Digital Marketing Journal.

Press Release 100

Press Release Tips SEO Influencer 100

ProBlogger

JANUARY 8, 2018

My story really began in July 2014 when I published my very first post on the LinkedIn publishing platform. More importantly for me, fantastic engagement. Millions of article views no longer excite me, it was finding other ways to meaningfully engage with those million readers. My URL is predictably www.techblogwriter.co.uk.

Influencer 34

Influencer Blogger LinkedIn Course 34

ProBlogger

JUNE 9, 2015

This serves as our project management tool throughout the duration of the engagement. You can also target specific clients, such as small businesses only or startups (like I do). Author James Patterson made $94M through book sales in 2014. I’m saying that you should operate with the rigor and professionalism of a business.

How To 20

How To Skills Project Small Business 20

Sprout Social

JUNE 27, 2023

View this post on Instagram A post shared by The Traveling Unicorn (@thetravelingunicorn) In 2014, Wolfley joined MeUndies as a customer experience specialist where he talked to strangers about their underwear, a catalyst to launching his formal social career. But he’ll always be a unicorn at heart, whether he’s posting or not.

Travel 91

Travel B2B Automotive Campaign 91

Buffer Social

NOVEMBER 30, 2020

One of the things that inspired me to launch earlier than I may have otherwise, was an initiative someone started on Hacker News called November Startup Sprint. We decided to get on a plane and travel to what we thought of as Startup Mecca, San Francisco. 2014: Our largest acquisition offer and deciding not to sell Buffer.

Team 74

Team Startup Project Company 74

The Social Media Hat

JUNE 28, 2016

Startups like Meerkat and Blab popped up. Making it easier and more accessible for people to view and join Hangouts via mobile would have been a game changer in 2014. At the same time, we've had startups like Meerkat and Periscope which piqued interest but couldn't grow fast enough. And boy, have we seen alternatives.

Video 135

Video Facebook Notification Ustream 135

Ignite Social Media

FEBRUARY 2, 2023

I don’t work with a lot of startups. But what we find when we do that is the client ends up with more impressions, more engagements, more web traffic by doing fewer pieces of content that are more high quality. They told us that we should run things to try and get engagements, and they said, “No, don’t do any of that.

Influencer 85

Influencer Social Media Hubspot Travel 85

Buffer Social

APRIL 5, 2017

Our T-shaped marketer diagram relies heavily on the foundation that Brian Balfour laid with his T-shaped description back in 2014. For instance, Brian Balfour’s 2014 model includes conversion rate optimization (CRO) as a foundational skill. Blog post: Corporate Development 101: What Every Startup Should Know by OnStartups.

Marketing 108

Marketing Diagrams Skills How To 108

Buffer Social

NOVEMBER 13, 2017

When they announced that they’d be opening up their Pulse publishing platform to the public in February 2014, it opened the floodgates to a world of content. Startup Founder, Gretta van Riel , explains just how powerful LinkedIn has been for her content: Video content. It’s working, too!

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Convince & Convert

FEBRUARY 7, 2017

It involves high-quality and creative images of products that look better and more engaging than generic photos. It attracts a larger audience, expands your reach, helps improve brand positioning, and enhances engagement. It will help increase your number of followers and improve engagement on Instagram. Run a Contest.

Instagram 60

Instagram How To Hashtag Domain Name 60

Kikolani

SEPTEMBER 17, 2015

In one particular case study , a startup called The Foundation set their sights on utilizing quizzes through Facebook. These kinds of contests spur an insurmountable amount of customer engagement. In 2014 , Eggo launched a contest in conjunction with International Waffle Day. A Quiz in Action. A Contest in Action.

Social Media 60

Social Media Forums Discount Reddit 60

Convince & Convert

JULY 29, 2015

There’s a good chance you’re already creating more content in 2015 than you did in 2014. Interactive Content Marketing Means More Sharing and Engagement. Interactive Chart of Startups (and how they make money). You probably know a thing or two about creating good content. That’s the challenge. Find Out Customer Lifetime Value.

Content 60

Content Marketing Startup Template 60

Webbiquity SMM

SEPTEMBER 22, 2015

6 Free Social Media Tools for Startups to Build a Strong Social Media Presence by Duct Tape Marketing. gives gentle prompts and reminders regarding who to engage, follow, unfollow, get back in touch with or acknowledge for the level of interaction and engagement you have had”) and Nimble (“Nimble takes what commun.it

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

MARCH 3, 2015

What are the most effective techniques and tools for increasing engagement and growing one’s Twitter following? A to Z of Bite-Size Twitter Tips For Business Startups by Social Success. ** 5 STARS. It is one thing to engage; but it is another to get people do what you want them to do.” by Digital Marketing Musings.

Tips 100

Tips Twitter How To Hashtag 100

Webbiquity SMM

JANUARY 5, 2016

Here are eight types of content Celina Jones advises you should consider publishing to engage your prospects and customers. 5 Engagement-Driven Elements You Should Add to Every Blog Post by Content Marketing Institute. Everyone wants engagement from their content, notes Neil Patel. So is your content boring?

Content 60

Content B2B Marketing Hubspot 60

Twist Image

JULY 18, 2014

" The book was published on July 15th, 2014. " The book will be published on August 11th, 2014. " The book will be published on August 19th, 2014. " The book will be published on September 2nd, 2014. " The book will be published on September 9th, 2014. He''s back!

Startup 107

Startup Publishing Instagram Organization 107

Viper Chill

FEBRUARY 16, 2016

Yet in turning away so many people, they managed to land over 21,000 clients and generate more than $7m in revenue in 2014. Venture backed startups with millions in their bank account? If you’re a plastic surgeon or lawyer or real estate brand and want their services, they’ll turn you away at the door. They want it too.

SEO 40

SEO Industry Sites Case Study 40

ProBlogger

APRIL 14, 2014

Most importantly, test and learn from data you collect looking at engagement metrics, such as social sharing and page views. Double down on best-performing headlines and keep testing new ways to engage your audience. Test words like “awesome,” “unstoppable” and “unconventional” for engaging your reader’s visualizing faculty.

Case Study 54

Case Study Curation Study Startup 54

Laurel Papworth

MAY 13, 2014

If you are a student or simply interested in academic papers, here’s C ivic Crowdfunding: Participatory Communities, Entrepreneurs and the Political Economy of Place by Rodrigo Davies (2014). The US Government has followed up with peer to peer banking deregulation to promote JOBS (Jump On Business Startup). Interesting stuff.

Collaboration 104

Collaboration Crowdsourcing Banking Project 104