Social Media Marketing

JUNE 5, 2013

Last week, we shared the 2013 Internet Trends deck from Mary Meeker; this week, The Atlantic takes a look a the 11 most fascinating charts from her presentation. India is seeing the benefit of social advertising for branding , according to the Ernst & Young Social Media Marketing: India Trends Study 2013 report.

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Social Media Foursquare Journal Flipboard 140

Social Media Marketing

JULY 18, 2013

Platforms Examples from five brands that have used Instagram video include strategies such as taking fans behind the scenes, launching a product, telling the brand story, giving demos and being entertaining. Users can now add photos to comments to all Facebook pages globally. Be vigilant, community managers.

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Social Media Flipboard Hashtag Metrics 167

Techipedia: Tamar Weinberg

JANUARY 30, 2013

With intermittent signal, you’ll struggle to build momentum around your product or service. Most don’t really know what they want out of their engagement; they don’t set clear goals and set themselves up for failure. The social media marketing landscape has changed in the past 3 years. Who’s with me?

Marketing 170

Marketing Social Media Company ROI 170

Social Media Marketing

JUNE 12, 2013

In the first quarter of 2013, email grew by 11.6% If you''ve ever gotten pushback from an executive who thinks social media eats into productivity, perhaps you should help them understand what smokers are costing their company, in productivity, downtime and healthcare costs. Think email is dead? Think again. versus 22.2%

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Social Media Metadata Flipboard Metrics 130

Social Media Marketing

MAY 8, 2013

Industry News Content is always challenging to develop for social media, but what about the efforts you''re undertaking for engaging fans? Here are 7 ways to improve your social media engagement. For autos, even the Super Bowl didn''t help, as social sharing around that content fell flat in Q1 2013.

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Social Media Automotive Klout Flipboard 160

Social Media Marketing

MAY 15, 2013

of internet users in 2013 to 54.7% In an era when many newspapers and magazines are using typography and layout to make their apps look like their print product, Reuters — with no print edition to ape — is instead making its website look a lot like its new apps , building a consistent "river of news" experience across platforms.

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Social Media Flipboard Social Networking Foursquare 162

Sherrilynne Starkie

FEBRUARY 23, 2013

Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Instead they should be looking at pageviews, comments, replies and retweets if they wish to gain insight into engagement and influence.

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Blogger Brands Technorati comScore 389

Kikolani

NOVEMBER 28, 2013

The following are the best sales for products I highly recommend for Internet marketers and bloggers! One, I am an affiliate for most of the products mentioned. This is because I only recommend products that I have used for myself or my clients. Need help with productivity? Two things to know before going forward.

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WordPress Marketing Hosting Class 136

Webbiquity SMM

JANUARY 2, 2013

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. companies have integrated social media with their customer service, sales, or product development processes. Marketing Charts ).

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Social Media B2B Marketing SEO 245

Convince & Convert

AUGUST 27, 2013

At Taggs, we decided to bring data to help settle the debate – Do people pictured in brand images help or hurt Facebook engagement? Brand images without people would be associated with greater engagement than those images including people. How Does the Presence of People in Brand Images Relate to Engagement?

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Research Engagement Facebook Retail 163

Social Media Marketing

AUGUST 16, 2013

Another reason why it''s important to stay engaged and to not simply push content out. If you''re a woman in Canada, you''re more likely to talk about brands and products with your social circle. Facebook and Instagram are moving a little closer together: Instagram got its first director of product , Peter X.

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Social Media Flipboard Press Release Trends 167

Writtent Blog

OCTOBER 15, 2013

Delay your next case study’s publication in your editorial calendar a bit, and focus your efforts on creating a scary story about what your buyer personas can expect if they don’t buy your product. The inclusion of brand characters has been found to increase engagement on social media networks as much as 585%.

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Content Marketing Upcoming Retail 109

Rebekah Radice

AUGUST 10, 2015

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts. But when it comes to Facebook engagement, gaining audience attention can be tough. If you want to increase engagement, you need to make a few changes. 11 Little Facebook Tips That Bring BIG Engagement Results.

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Engagement Tips Facebook Nielsen 131

Social Media Marketing

MARCH 29, 2013

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. The platform has enormous potential, especially given the fact that YouTube users are 10 times more-likely to engage, embed or share content than on blogs or social media. “If

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Engagement Video Brands comScore 167

Kikolani

MARCH 18, 2013

Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Engage more with your followers. Engage more with your followers. Benefits for Bloggers.

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Engagement Twitter Klout How To 167

Mindjumpers

DECEMBER 20, 2013

2013 is coming to an end after what has been an interesting year for social media and we think that 2014 isn’t going to be any less interesting. Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral. Real time is king. It’s all about visual content. The social TV.

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Social Media Tumblr Smart Phone Mobile 269

Ari Herzog

OCTOBER 10, 2012

If you clicked here to learn how local government websites can engage you, there is something I need to ask you to do first: Please vote for me so I can speak about the subject in April 2013 at the National Conference for Media Reform. The irony is people are accustomed to visiting websites and engaging online. Got a question?

Engagement 101

Engagement Proposal Case Study Conference 101

Mindjumpers

JUNE 12, 2013

Agencies need to define and drive relationships for brands by developing content that will engage audiences and motivate them. Technology : Insights on the technology that will enable agencies to provide clients with scalable content marketing and production. What do you think? Companies Are Data-Rich and Insight-Poor [Report].

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Report Nielsen Overview Compete 244

Social Media Marketing

APRIL 3, 2013

Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. Video is a great way to do brand storytelling - particularly when 57% of consumers rely on videos to get product information. An interesting pairing of articles from Inc.

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Social Media Flipboard Storify Reddit 160

Diva Marketing Blog

FEBRUARY 3, 2013

When The Baltimore Ravens might be walking way with the 2013 Superbowl win, but when it came to social media marketing Oreo won the viral prize with a simple tweet. Content : relevant, creative, fun, supported customers' activity with the product "oreo cookie dunking" . The community is failry engaged. I can help but wonder. .

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Team Twitter Comparison ROI 103

Social Media Marketing

JULY 24, 2013

In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. Relying on the product alone is not enough to sustain an ongoing story. according to a study by 360i. At a digital roundtable of 100 senior marketers the state of digital marketing in Hong Kong was discussed.

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Social Media Flipboard Journal comScore 162

Mindjumpers

AUGUST 7, 2013

In May 2013 the app was even the most downloaded non-game app on iOS globally. So by combining a discount and a surprise element, 16 Handles was able to engage with their customers on Snapchat. So the question is – does this popular app hold any possibilities for brands to explore? Other ways to Snapchat. What do you think?

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Brands Discount Upcoming Eventful 264

Mindjumpers

MAY 16, 2013

Visual content is more and more in focus as a way to express who you are and to create engagement – both for individuals as well as for brands. Here are some examples of how brands are using Vine so far: Product demonstration: Why not demonstrate a product instead of just having a still photo.

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Brands Instagram Social Networking Hashtag 260

Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Engaging Customers.

B2B 155

B2B Sentiment Analysis Reputation 155

Buzz Marketing for Technology

OCTOBER 18, 2013

Some place the highest premium on loyalty and trust in a brand or product. As different as consumers are, they all want to feel like the brands and products they use are tailored specifically for them. Does product pricing influence the purchase decisions of your customers? Reach the right audience. Overall, U.S.

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Retail Discount Loyalty Data 217

Ignite Social Media

APRIL 22, 2021

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.

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YouTube Social Media Notification Film 154

Buzz Marketing for Technology

MAY 15, 2013

Armed with the science of data analysis and the art of consumer engagement, the CMO is well positioned to emulate merchant princes of old and join the ranks of retail royalty. Product recommendations and other offers are then provided based on what the various groups are most likely to purchase. More Traffic? Or More Conversions?

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Retail Analysis Analytics Data 202

agora pulse

MAY 30, 2019

When Snapchat unveiled Stories in 2013, it didn’t seem momentous. This can be seen in the engagement numbers. Of course, embracing Stories is only effective if consumers are open to this sort of engagement. How times have changed! The good news is that they appear to be. Pin This Post!

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Social Media Survey Social Media Management Instagram 129

Mindjumpers

OCTOBER 8, 2013

Visual content has always been important in social media, but 2013 has set whole new standards. Social videos give businesses an opportunity to extend their mobile reach and engage in the rapidly changing social media world. Showcase your product. The video format is perfect for showcasing your product.

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Video Film Instagram YouTube 266

Sprout Social

DECEMBER 8, 2020

Between 2013 and 2018, video consumption online has increased at an average of 32% per year. One study found that if you want higher engagement, 2 to 5 minutes was the range to aim for. According to Twitter’s internal data , Tweets with video had 10x more engagement than without video. Instagram video length best practices.

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Video Social Media Study Instagram 129

Koka Sexton

FEBRUARY 6, 2023

They have so much content that it’s going to be great to start leveraging it to engage the community for the Talent, Marketing and Sales Solutions. Business is a by-product of great engagement. I believe that there is a whole ecosystem of members that want to be acknowledged and be a part of the larger voice.

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LinkedIn Energy Groups Groups 52

Buffer Social

OCTOBER 17, 2017

Posts with unusual engagement patterns (a like-baiting signal). To help you grow your Facebook Page reach, we’ve written a few guides that you might like: Post Less, Boost Top Posts, and More: 14 Ways to Increase Your Facebook Page Engagement. The Simple Facebook Posting Strategy That Helped us 3x Our Reach and Engagement.

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List Facebook Feed Feedly 190

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. This is a layer I expect to see grow a lot more in 2013. They aim to inform with the hope to make sales.

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Social Media Reputation SEO Engineering 188

Amy Porterfield

JANUARY 23, 2014

The post #23: 5 Lessons I Learned in 2013 That I Will Repeat in 2014 appeared first on Amy Porterfield | Online Marketing Expert. I call them lessons, but really they were big wins that just really worked well that you can apply to your own online business. […].

Marketing 52

Marketing Price Course System 52

The Realtime Report

APRIL 10, 2019

The study examined data from more than 1,600 ad instances for five retailers that advertised on 83 programs during the fall 2013 television season. Our research indicates that there may be four key reasons why programs with high online engagement may benefit advertisers,” said the authors.

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Study Advertising Nielsen Retail 79

The Realtime Report

AUGUST 29, 2012

.” The report lays out the method behind Ben & Jerry’s engagement with audiences across its social media platforms, leading with more than 4 million fans on Facebook. Celebrating the Product, and the Fans . The tantalizing product shot. An average of 300+ engagements each. A key ingredient? One example?

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Sample Samples Case Study Hotels 180

Convince & Convert

JULY 30, 2013

Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience. We analyzed brand characters and engagement in Facebook image posts from Charmin, Frosted Flakes, Keebler, M&Ms, Nesquik, Cheetos, Green Giant, Travelocity, Planters, and MetLife.

Brands 150

Brands Case Study Content Facebook 150