Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. Challenges.

Survey 225

Survey Report Social Media ROI 225

Idaconcpts

NOVEMBER 21, 2012

Did you know that the first brand on Twitter was a retailer? Yes, the first Twitter brand account was created by one of Twitter’s founders back in May 2011. Forward to December 2012 and now there are now there are several thousands brands on Twitter joining @earnestswen. I created it and emailed them.

Retail 134

Retail Affiliate marketing Compete Study 134

Twist Image

JUNE 16, 2013

and the brands that serve us. He published his first book, The Impulse Economy - Understanding mobile shoppers and what makes them buy , and appeared on this podcast back in 2012. For over a decade, Gary has been a leader in the mobile industry. He is CEO of Impact Mobile (offices in New York, Los Angeles, Toronto, etc.), david usher.

Retail 80

Retail Committee Forums Mobile 80

Jeff Esposito

JULY 2, 2012

About a week or so back, I came across the Internet Retailer’s Top 500 Guide (top 500 online retailers) and was looking at the areas where Vistaprint ranked. After thumbing through the traditional marketing, I came across the publication’s inaugural list of Retailers with the highest Social Media Impact (full list below).

Retail 42

Retail Social Media List Trends 42

Pixlee

JULY 12, 2021

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand. This is helpful for brands with in-person retail locations or selling area-specific products. Celebrate Pride with Diverse Influencers .

Influencer 95

Influencer Campaign Apparel Travel 95

Pixlee

DECEMBER 15, 2020

Gen Z is made up of individuals born between the years 1997 and 2012. Brands have a major impact on Gen Z due to the fact that every click, search, and like is monitored by their smartphones, laptops, and tablets. Retail Trends. The reason for this is because they are able to compare many different brands and prices.

Trends 67

Trends Retail Marketing Survey 67

Idaconcpts

MARCH 23, 2013

From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. CPG brands have invested millions of dollars in creating robust brand sites and digital marketing campaigns—all in the interest of engaging loyal buyers. Great Outlook, Even Greater Task.

Retail 136

Retail Price Discount Survey 136

Hootsuite

FEBRUARY 4, 2020

And once you do, you’ll be able to create a smart Instagram marketing strategy that will create leads, sales, and an audience devoted to your brand. A decade later, the site has grown into a social media powerhouse with the world’s top brands leveraging the account to create engagement, build an audience, and increase sales.

Instagram 145

Instagram Social Media Marketing Survey 145

Twist Image

APRIL 7, 2017

In 2012, I published an article titled, Is Amazon The Future Of Media? From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created. online retail. online retailer. online retail.

Google 66

Google Retail Facebook Advertising 66

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective.

Social Networking 222

Social Networking Flickr Influencer Retail 222

Pixlee

FEBRUARY 21, 2018

That was the message that IAB CEO Randall Rothenberg delivered about direct brands in his recent address introducing the “IAB 250 Powered by Dun & Bradstreet” report. In a previous blog post, we aligned Rothenberg’s message with that of our Top 25 Digitally Native Vertical Brands report of 2017. Madison Reed. production.”.

Brands 41

Brands Content Apparel Curation 41

Twist Image

JULY 13, 2012

A senior executive with a major brand that is headquartered in Silicon Valley was pulling up to work after a lunch meeting and noticed a postal service truck near the deliveries entrance. Amazon is changing retail. It's hard to overstate how thoroughly this move will shake up the retail industry. Retail is a communal experience.

Retail 111

Retail Startup Price Buy 111

Twist Image

FEBRUARY 15, 2013

I would argue that the best brands in the world are way less interested in procuring private information and much more interested in creating the ultimate in personalized experiences. According to the Business Insider article: "Nomi's team gives retailers a snippet of code that lets wireless routers listen for nearby smart phone signals.

Privacy 107

Privacy Retail Wireless Smart Phone 107

Twist Image

JANUARY 3, 2012

While many article and columns look back at the year that was or posture on the year that will be, it's becoming abundantly clear that 2012 will - without question - be the "Year of More.". Along with the slew of customer service gaffs we've seen businesses go through in the past five years, this has forced brands to become (somewhat) social.

GPS 106

GPS Microsoft Apple Loyalty 106

Twist Image

FEBRUARY 9, 2012

I was recently in New York City giving a presentation at the National Retail Federation 's Big Show 2012 event. I was part of the Shop.org First Look series and talked about the massive changes that retail will face as technology, Social Media and mobile collides at the retail level. Virtual shopping in a physical store.

Retail 91

Retail Fashion Comparison Hotels 91

The Realtime Report

AUGUST 21, 2012

Which brands were the real winners in 2012′s “Social Olympics”? Were Olympic official sponsors – like Adidas – more successful on social media, or did brands like Nike – who sponsored hundreds of individual athletes – steal the show? What were the keys to Nike’s success?

Social Media 180

Social Media Hashtag Sports Compete 180

Writtent Blog

JULY 10, 2013

Revenue from mobile content will reach $40 billion in 2012, and $65 billion by 2016. 61% of US mobile subscribers own a smartphone, a 10% increase over 2012. Worldwide, mobile traffic doubled between 2012 and 2013. Worldwide, mobile traffic doubled between 2012 and 2013. 27% of brands have a mobile-optimized website.

Statistics 108

Statistics Mobile comScore Marketing 108

Buzz Marketing for Technology

JUNE 5, 2013

Thanks to the Internet, another critical moment for consumer/brand interactions is also getting attention: the Zero Moment of Truth (or ZMOT). According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Twist Image

DECEMBER 1, 2012

It wasn't the mad hoards of people trampling one another for the latest electronic whiz-bang, and it wasn't the dreaded story of a major retailer's site going down, making them unable to capitalize on months of build-up, ad spends and hype (not to mention damage to the brand). brand reputation. retail research.

Price 85

Price Retail Mobile Reputation 85

The Realtime Report

JULY 10, 2012

The research I just did suggests that a brand’s new Facebook fans are mostly customers who were already loyal to the brand in the real world. We studied their interaction with 63 brands from January to April 2012 in beauty, food/restaurant, and retail (sectors where sessions on owned media lead directly to sales).

Research 175

Research Facebook Compete Consultant 175

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The company’s fluency in social media drove holiday sales in 2012. Alix Hart, Best Buy @trahla.

How To 131

How To Retail Buy Mobile 131

Twist Image

MAY 21, 2013

Not too long ago, I was asked to give a presentation on the state of digital media and how well brands are intersecting the worlds of marketing and technology. In the Newsweek article, Instagram Will Take Facebook Into the Mobile Age (April 16th, 2012), journalist Dan Lyons so appropriately wrote: "The Internet was all about websites.

iPad 105

iPad Tumblr Yahoo iPhone 105

Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs. People engage with a purpose.

Mobile 225

Mobile comScore Insurance Sites 225

Twist Image

APRIL 7, 2017

In 2012, I published an article titled, Is Amazon The Future Of Media? From the piece: "While people wax poetic about the retail prowess and clout of Amazon, I am always quick to point out that they are one of the most fascinating media companies that has ever been created. online retail. online retailer. online retail.

Google 40

Google Retail Facebook Advertising 40

The Realtime Report

SEPTEMBER 5, 2012

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. ”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What. Under Armour Women (@UAWomen) September 4, 2012.

Campaign 180

Campaign Apparel Social Media Posterous 180

Twist Image

MARCH 28, 2013

It is the ability for a brand to deliver contextual and highly targeted marketing at the local retail level. Applications range from step-by-step indoor navigation, to product-level retail customer engagement, to proximity-based social networking." It's something to pay attention to. Does that creep you out?

GPS 81

GPS Retail Apple Marketing 81

Twist Image

AUGUST 20, 2013

Too many brands continue to build digital ghettos where the Web, mobile, social and even e-commerce occupy and have their own, unique, strategies. Sometimes, the only unifying quality is that they all represent the same brand. Are we still talking about the need for brands to embrace mobile marketing? Desktop had a 12% growth.

Marketing 109

Marketing Mobile B2B Apple 109

The Realtime Report

JULY 11, 2012

Burberry, a “digital darling” among luxury brands, recently launched its Autumn/Winter 2012 collection across 10 different social platforms, according to L2. YouTube has a series of short films about the collection. million followers on Twitter, nearly 38,000 subscribers on YouTube (and over 14.6

Campaign 189

Campaign Platform Social Media Microblogging 189

Twist Image

NOVEMBER 23, 2017

I hadn't heard about this until recently, but apparently it's been around since 2012. This is resignation at its best, and it's literally a church. Want a sign of our times? Here you go. " (Alistair for Hugh). Cow Clicker. "I It's a satire of Facebook games designed to demonstrate just how addictive social games are. alistair croll.

Retail 61

Retail Small Business YouTube Analytics 61

Twist Image

APRIL 17, 2012

On March 30th, 2012, Marketing Charts published a news item titled, Social Shares Drive 1 in 4 Online Shoppers to Purchase. Once at the retailer's site, 53% purchased the product they learned about through their friend's comment. Brands are still afraid to share. Can you make money sharing? The products and services deliver.

Wiki 102

Wiki Hotels Social CRM Retail 102

Ari Herzog

SEPTEMBER 20, 2012

2012: Today. When he's not blogging, Ari helps brands improve their digital media marketing. Comments Comments Related Stories How Social Media Changes Retail Storefronts Wondering If Mobile Technology Kills Creativity Tips and Tricks for Productive Telecommuting. For writers and readers, Goodreads is a blessing. Foursquare?

MySpace 187

MySpace Tweetdeck Mashup Flickr 187

Talkwalker SM

MAY 26, 2016

And yes, several of these pictures define how entire segments of your audience will perceive your products and your brand as a whole. The companies with the largest numbers of brand advocates are able to get up to 264% more earned impressions compared to other brands (2012, Whitegate ).

Analytics 68

Analytics Influencer Apparel Airlines 68

Convince & Convert

SEPTEMBER 6, 2013

Debbie Gioquindo and Keryl Pesce , co-founders of Happy B h Wines , join the Social Pros Podcast this week to discuss the powerful story behind their brand’s origins, the crowdsourcing approach that helped their business bloom, and some wacky giveaways that have earned them some well-deserved attention. Listen Now .

Crowdsourcing 137

Crowdsourcing B2B Social Media Retail 137

Kikolani

AUGUST 24, 2012

Beyond laughing, embrace every bad marketing moment as inspiration to make your brand better. 101 Ways to Improve Your Freelance Brand – Here are 101 branding tips to help you improve your freelance identity and help your business succeed. Bloggers have an advantage that static and retail websites don’t.

Mashup 117

Mashup Resources How To Remix 117

Twist Image

JUNE 30, 2012

Does it matter which device a consumer uses to connect with a brand? Google also announced their tablet, Nexus 7 , at this year's Google I/O 2012 developer conference this past week. Touching, twisting and multi-gesture on tablets will elevate the online shopping experience, bringing it fairly close to a physical retail experience.

iPad 97

iPad MySpace Microsoft Apple 97

Twist Image

AUGUST 28, 2012

billion for its third fiscal quarter that ended in June 2012, and as Canada Post looks into new methods of delivery (something they're calling, " postal transformation "), both organizations are seeing more positive signs of revenue in the package shipping business. While the USPS posted a net loss of $5.2 " It's happening now.

Badge 101

Badge Retail Compete Buy 101

Mindjumpers

FEBRUARY 28, 2012

And since the beginning of 2012, daily users has increased by more than 145 %. More and more brands has also starting to tap into this platform. Brands on Pinterest. Therefore the most successful brands on Pinterest are the ones who are less promotional and more human ie. million in September.

Brands 271

Brands Social Bookmarking Retail Statistics 271