The Marketing Blog

AUGUST 3, 2010

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort. Theme: Pressrow.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success.

Social Media 190

Social Media Paid Search Reputation SMS 190

Jason Yormark

AUGUST 30, 2009

For those of you looking for the quick and dirty, Socialnomics reads quick, is filled with interesting real world stories, and is basically 265 pages of argument that social media is not only here, but ready to transform the way we live our lives and do business (his tagline actually). It's a quick read too.

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Review Case Study Postrank Study 209

Kikolani

OCTOBER 12, 2010

Fetching Friday Many great posts over the last year have been from my Fetching Friday series, where I compile the best posts of the week throughout the blogosphere on a variety of topics, including blogging, social media, SEO, personal development, and more. Learn about the benefits and ways to be more accessible on social media.

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Postrank Social Media StumbleUpon HootSuite 130

Social Media Network Marketing

AUGUST 14, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. Unported License. Awesome Post!

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Social Media How To ROI Reputation 93

Firebelly

FEBRUARY 26, 2010

Facebook Secures Patent for News Feed By Ben Parr A new patent awarded to Facebook this week could have some big implications for the entire social media industry. The world’s largest social network now own the patent for the news feed. Below, we discuss ten important Social Metrics for companies. But now what?

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Feed Reader Marketing Paid Search Metrics 100

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Social Media: Generic Strategy: 50 Ways to Use Social Media : Jeremiah Owyang shows how you can apply social media to some standard social computing objectives. What is the ROI for Social Media? Jason Falls explores the commonly-discussed (but not easily answered) question about social media.

SEO 162

SEO Social Media Marketing Reputation 162

Kikolani

JANUARY 11, 2010

This year, two of the most important things I want to focus on in the blogging arena is content and community. I believe that social media goes hand in hand with blogging, especially since it is another primary focus of Kikolani and also my freelance services. StumbleUpon is definitely my top social network bringing in traffic.

Social Media 99

Social Media StumbleUpon Forums Social Bookmarking 99

Laurel Papworth

JANUARY 14, 2010

In 2009, even the top 30 major hotel brands t increased their dependence on the Online Travel Agencies (OTAs)-from 25.4% a year ago to 30% of CRS bookings in Q3 2009 (eTRAK). Over 44% of Internet users are active in social media. Hotels and Social Media Travel Tourism is a post from: Laurel Papworth- Social Network Strategy.

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Hotels Tourism Travel Social Media 85

Techipedia: Tamar Weinberg

MAY 18, 2010

Through social media, you can find out what online communities your existing customers belong to. And don’t forget that your customers can spread the word for you to these communities. I see more and more people complain about not being able to measure social media ROI and I wonder what they may be doing wrong.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Social Media Network Marketing

MAY 29, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Social Media Ne. About Me - Social Media Network Online Contact Me - Social Media Network Online Your Contribution To This Blog - Social Media Netw. Unported License.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

JULY 21, 2009

Reply Tamar Weinberg July 21, 2009 at 9:21 am In a way, Nick, they certainly could have. Reply Matthew Chamberlin July 21, 2009 at 12:25 pm Even some companies that might not be trumpeting their use of SocMed are in there. I don’t they had much of a choice though. The openness of the Internet has shifted the power.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Myrland Marketing

SEPTEMBER 24, 2010

.&# But I also have one piece of advice which you might have heard me say before in another Myrland Marketing Moment: Myrland Marketing Moment: If you’d like to jump in and use Social Media without a plan, by all means go ahead. Just adjust your expectations of ROI accordingly. Just adjust your expectations of ROI accordingly.

Tools 75

Tools Chemicals ROI WordPress 75

Techipedia: Tamar Weinberg

DECEMBER 2, 2008

What functionalities do you think WordPress, vBulletin, and other common platforms need to be able to better develop communities? Beyond the core of people who want to demonstrate their expertise in a niche by blogging, will blogging continue to grow, or will community-oriented sites become more popular? Again, super post!

Social Media 189

Social Media Class Forums Microblogging 189

Koka Sexton

DECEMBER 20, 2009

99 best social-media and PR posts of 2009 – Holy Kaw! The Top Ten Reasons for Building an Online Community in 2009 From Vovici: If you don’t currently have an online community, and you are not thinking of building an online community next year, you should be. How Do You Build An Online Community?

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

99 best social-media and PR posts of 2009 – Holy Kaw! The Top Ten Reasons for Building an Online Community in 2009 From Vovici: If you don’t currently have an online community, and you are not thinking of building an online community next year, you should be. How Do You Build An Online Community?

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. Rebecca Kelley , Search Marketing and Social Media Consultant : A social media marketer needs to be an active participant in the social media sphere.

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Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JUNE 16, 2010

Are you reaping great benefits from your social efforts? Are you getting ROI on your investments on the social web? Social Media marketing is about building relationships and conversations. Building relationships takes time so you have to give it enough time before you will see good ROI. What is working for me?

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Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

Tagged as: experience , knowledge , learning , Search Engine Optimization , seo , social media marketing { 5 trackbacks } Daily Digest for December 16th | My Blog December 17, 2009 at 2:02 am SEO vs. Social Media: Which is Better? In social media marketing, some people are hired to build buzz about a specific campaign.

SEO 178

SEO Social Media Marketing Digg 178

Josh S Peters

AUGUST 17, 2009

Once you’ve done that use guides like this sex / age based guide by RapLeaf and this World Map of Social Networks – Whats popular in what geography to help determine where your demographic might hang out. When you give to the community they will give back. The first thing you need to do is research your demographic.

Brands 148

Brands Widget Disqus Lijit 148

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MAY 5, 2010

Don’t shy away from giving your community the information needed to find you elsewhere both online and offline. How do I know if there’s ROI in Facebook? Encourage Community Interaction In the simplest form, have a Facebook wall and ask your fans questions or share cool company or even personal insights with them.

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Facebook How To Marketing URL 279

Adam Sherk

JANUARY 12, 2010

At the end of the day, engaging fans, enhancing the fan experience and boosting ROI should be at the core of any social media strategy implemented by NBA team properties. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme. Winning helps, but this stroke of luck is clearly the difference maker.

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Team Twitter Facebook Press Release 179

Bare Feet Studios

APRIL 8, 2009

Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Plus, we do live stream our monthly meetings of Social Media Club expressly so our neighbor islanders can join us. It truly is changing business daily.

Case Study 44

Case Study Study Social Media Twitter 44

Josh S Peters

JANUARY 25, 2009

Social Networks Active Rain – A social network for real estate professionals to gather and tell their war stories, start conversations, get advice, and connect with each other. RealTown – Network with agents, buyers, sellers, investors, etc. Think about buildings.

Real Estate 100

Real Estate Resources Social Media Delicious 100

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This is the newest data since 2009. Your strategies must employ content creation, community management, local/maps optimization, among others. Here are 99 ways, from giveaways to community building to media connections to offering discounts and so much more. New Edition of the Ranking Factors for 2011 is Now Live !:

Marketing 264

Marketing SEO Case Study Small Business 264

Josh S Peters

JULY 22, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » ORSM09 , Social Media » Social media and the outdoors? Social media and the outdoors? Written on July 22, 2009 by Josh Peters in ORSM09 , Social Media 5 Comments - Leave a comment! Only at the ORSM09!

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Social Media Lijit eBook Retail 100

Waxing UnLyrical

DECEMBER 6, 2010

And more important, are you SHARING other people’s status updates with your community? Because it’s not enough to be in the social media space if you’re only there to project your message. ITA that social is not for everyone; you shouldnt be there "just because." ROI rears its head. Are you RT’ing other people’s messages?

Class 211

Class Comments Eventful Social Media 211

Convince & Convert

JULY 5, 2010

Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Thomas for five days.

Community building 116

Community building Social CRM Consultant Posterous 116

Convince & Convert

MAY 4, 2010

There is of course relentless chatter about social media ROI and success metrics. Measuring social media is viable, but not obvious. The ROI of many Enterprise 2.0 For other technologies, the ROI is a bit tougher to quantify. In short, collaboration and adoption need to go up and down, not just side to side.

Social Media 117

Social Media Strategy Consultant ROI 117

Myrland Marketing

JUNE 17, 2010

SPU is Solo Practice University , a successful web-based educational and professional networking community for lawyers and law students. One of the marketing messages I use to communicate with my clients the Myrland Marketing Moment. I’m not saying you shouldn’t dip your toe in to Social Media if you are curious.

Plaxo 65

Plaxo Education LinkedIn Social Media 65

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. With free membership open to all women, JaneNation combines social networking with opinion collection. It’s on JaneNation.

Social Media 126

Social Media Case Study Strategy Study 126

Techipedia: Tamar Weinberg

JANUARY 24, 2008

In other words, they don’t give a damn about the community and they seemed to have moved on — perhaps completely. Instead, since they weren’t, we are left to our own devices and seek alternative methods (which are not the right avenues of communication, but what do you do when the proper roads lead you to a dead end?).

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Digg Buy StumbleUpon Social News 104

Convince & Convert

SEPTEMBER 22, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Jered I think you hit the nail on the head, here. I especially like your comparison of social media to digital bumper stickers and an expression of passion for something, as opposed to permission to market to them. Warm fuzzies. All rights reserved.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Convince & Convert

AUGUST 2, 2010

I’ll be talking about brand community strategy and how to activate your audience. Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post?

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. You’ll be able to easier understand how these events drive social success using Swix.

Social Media 117

Social Media Strategy Statistics Metrics 117