Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. However, Audience really focuses in a different direction, providing tools that should pique the interest of your sales, marketing and community management folks alike. Community management. Community Management.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367

Marketing Syndication Adwords News 367

Audiense

FEBRUARY 15, 2018

From marketing managers to senior executives increasing your ROI is a common goal shared by all. Could social data help you achieve this fundamental objective? On paper, calculating ROI could not be simpler: (Gain of investment – Cost of investment) / Cost of investment. What part does social data play in all this?

ROI 74

ROI Data Cost Influencer 74

Pam Moore

NOVEMBER 14, 2017

How you kickoff the relationship with your social media agency from day one, all the way to final and detailed execution of strategies and tactics are critical to success. Have you considered hiring a social media agency but not sure where to start? 10 strategies and tips to partner with your social media agency for maximum success.

ROI 164

ROI Social Media How To Marketing 164

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. Make your content easy to share by including social sharing buttons on your blog posts. All of the old measurements are moot.&#.

ROI 191

ROI Case Study Bazaarvoice Klout 191

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations. Yet, 61% of marketers claim measuring ROI is a top challenge.

B2B 91

B2B ROI Social Media Hashtag 91

Sherrilynne Starkie

OCTOBER 25, 2012

The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. It’s proof that smart social media marketing can deliver a significant, lasting and measurable increase in customer engagement and transactions.

Study 377

Study Social Media Wikipedia ROI 377

Pam Moore

AUGUST 13, 2019

Twitter is an amazing platform to not only build community and brand awareness but also to generate leads and increase sales! Yes, smart and social savvy marketers know how to generate sales using Twitter. Included are 14 ideas you can implement TODAY to help you increase the ROI of the time and resource you invest in Twitter.

ROI 60

ROI Strategy Twitter How To 60

Buzz Marketing for Technology

JULY 28, 2010

My suggestion would be to create a vibrant community with them – one which is both online and offline, one where you can get instant feedback, one where their ideas matter to your research and development groups, one where they co-author thought leadership with you and one that rewards them for their loyalty to your firm. Tweet This!

B2B 219

B2B Curation Communities Marketing 219

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. The true power comes in the form of community. The most powerful communities are nurtured and grown over time, not coerced or bribed. The truth is that communities take time.

Communities 60

Communities Strategy Brands Marketing 60

Koka Sexton

FEBRUARY 24, 2012

There are many articles on the ROI of social media. Many of them talk about the ROI of social media not being revenue but more about extending marketing reach and connecting with prospects and customers. One I read recently was called Tackling the Question of Social Media ROI: Change Your Goals.

ROI 102

ROI Social Media Engagement Skills 102

Sherrilynne Starkie

DECEMBER 20, 2020

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195

Marketing Syndication Adwords News 195

Pam Moore

MARCH 9, 2020

Too often they are chasing shiny objects, have a deep rooted fear of missing out and end up wasting cycle after cycle on social networks, technology and tactics that simply are not even appropriate for their business. They lack basic business, digital marketing and social media marketing knowledge and experience.

ROI 78

ROI Strategy How To Marketing 78

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Pam Moore

NOVEMBER 30, 2018

The heart of digital and social marketing success is community. Social networks, blogs, video channels, and podcasts are about people. The true power comes in the form of community. The most powerful communities are nurtured and grown over time, not coerced or bribed. The truth is that communities take time.

Communities 60

Communities Strategy Brands Marketing 60

Webbiquity SMM

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? You’ve got Community , which just raised $40 million. I love LinkedIn.

B2B 306

B2B Influencer Platform SMS 306

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!!

ROI 128

ROI Social Media StumbleUpon Digg 128

Sprout Social

SEPTEMBER 13, 2016

For some, the social network might not be the right fit, but for millions of others, it’s a must. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working. What Is Facebook ROI?

ROI 40

ROI Facebook How To Analytics 40

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. Dark social helps you find these powerful sources.

HootSuite 120

HootSuite URL Analytics Forums 120

Pam Moore

NOVEMBER 19, 2018

Should your content be more focused on your own business or the needs of your audience, dream customers and broader community? Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

ROI 60

ROI Content Training Statistics 60

Laurel Papworth

MAY 6, 2013

digital economy Monetization Money Online Communities press social media social networks The Australian donations Facebook Fundraising group buying laurel papworth ROI Twitter' Twitter: @silkcharm. First published in The Australian April 1 2013 (paywall).

ROI 101

ROI Buy Social Media Social Graph 101

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Pam Moore

NOVEMBER 19, 2018

Should your content be more focused on your own business or the needs of your audience, dream customers and broader community? Take a listen to the 258th episode of Social Zoom Factor to learn 15 BIG Content Ideas to increase ROI and generate more leads and sales. .

ROI 60

ROI Content Training Template 60

Pam Moore

JULY 5, 2017

Do you know… What value Facebook, Twitter, LinkedIn, Instagram and other social networks are providing to your bottom line? How to leverage all of the above to increase ROI on every dollar you spend on paid media, content marketing, influencer marketing, email marketing and more? What content is producing the most leads?

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

JULY 10, 2017

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Content is simply how we communicate, help, and share information with a goal to inspire, engage and activate our audiences and communities to a desired action.

Content 166

Content How To Marketing Training 166

Sprout Social

FEBRUARY 2, 2023

Even with solid success from these formats, Figo’s consistent posting cadence left space for new ideas, too–like their “Ask the Vet Tech” series, which amplifies their internal thought leadership and provides unique value to their community. What’s more important than going viral is finding and building a genuine community on social media.

Social Media 110

Social Media Insurance ROI Meme 110

Pam Moore

APRIL 29, 2019

Being a data and ROI junkie I often find myself buried deep in analytics, spreadsheets and conversion funnels. It's easy to get side tracked by all the geekdom in social. I like to achieve the highest ROI possible out of every minute I spend online. Social Media is About Humans Connecting to and Growing With Other Humans.

Metrics 96

Metrics Social Media Marketing ROI 96

Pam Moore

JULY 13, 2020

It's also how you achieve a positive ROI on every piece of content you produce. The social networks such as Facebook, Instagram, LinkedIn, Twitter as well as the search engines such as Google LOVE it when your content is irresistible. This is how you establish authority in your niche, regardless how crowded it is! Winning! :).

eBook 141

eBook Content Findability Template 141

Webbiquity SMM

JANUARY 24, 2019

In addition, a significant portion of social media marketing is engaging with your community. The first step is to choose which social media sites on which to focus your activities. Pick the platforms where you want to be active; it is a good idea to restrict your focus to the 2-4 largest social networks for your target group.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Sprout Social

APRIL 4, 2023

Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. And, with the right brand advocacy strategy, you can realize a stunning ROI. With Advocacy by Sprout Social, it’s easy to upload photos, videos and links for your employees to share to their networks.

Brands 128

Brands ROI UGC Authentication 128

Social Media Strategies Summit

FEBRUARY 27, 2020

2 Growth of private communities and tight-knit tribes. According to data from Pew Research , messaging apps dominated social networks in 2019. The top messaging apps now boast nearly 5 billion monthly active users combined (compared to the combined social networks which top out around 3 billion ).

Trends 182

Trends Social Media Instagram Platform 182

Pam Moore

FEBRUARY 6, 2018

If you have been building your business on rented land, have you honestly been expecting a massive ROI for your business for free? Social Profit Factor Training Academy and Marketing Nutz Can Help! . Social Profit Factor Online Training Academy + Member Community . We are in a similar scenario today. Need more help?

Feed 164

Feed Feedly News Tips 164

Pam Moore

SEPTEMBER 12, 2016

Pinterest is an amazing platform that surpassed more than 10 million users faster than any stand alone social network in history. Pinterest is different than some social networks though in that it requires both art and science even more so. 5 Steps to Prioritize Social Networks for Business. SoundCloud.

ROI 60

ROI Social Networking Template Templates 60

Hootsuite

NOVEMBER 28, 2022

Reddit isn’t often mentioned alongside the “big” social networks, though it’s one of the most influential. Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Reddit is a social network with a forum-style discussion structure.

Reddit 100

Reddit Brands Meme Forums 100

Pam Moore

FEBRUARY 21, 2017

It is literally jam packed with the exact sizes you need to use for all of the top social networks including Facebook, Instagram, LinkedIn, Twitter, YouTube, Pinterest and more! We also created and are sharing with you Adobe Photoshop templates for all of the top social networks, also sized perfectly for you to start using today!

Template 167

Template Templates Social Media Social Networking 167

Pam Moore

MARCH 31, 2017

Do you have social media problems? . Overwhelmed with constantly changing social networks and technology? Unclear what social networks to focus on? Tired of wasting money on social media training only to find 50 random videos thrown at you that make no sense? With Social Profit Factor YOU will… .

Training 165

Training Social Media Brands Small Business 165

Pam Moore

JANUARY 8, 2019

It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want to grow your online or offline community? Social media simply gives us a medium to communicate with other human beings. Want more leads? Need more help?

Content 112

Content Marketing Training Template 112