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What is Earned Media?

Sherrilynne Starkie

Just two years ago the news media industry looked bleak with almost half, 44 per cent, of people checking the news less than once a week. Here’s a media article which examines the Canadian Cannabis industry and includes a key CEO interview. Great exposure for the individuals and his company among shareholders and the industry.

Fashion 409
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Podcast Playlist: A mix of motivation, news and entertainment

Sherrilynne Starkie

Podcasts great way to keep on top of social media and industry trends and news. I’ve been listening to Shel’s podcasts since 2006 for good reason. Just about my whole career has been working on the agency and consulting side, and I’ve held leadership positions for more years than I’d to admit.

News 170
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Digital grassroots: the Internet fights back

Sherrilynne Starkie

It heard about many contentious issues from industry representatives but when the report was published, the public interest was entirely absent. It was during the 2006 election that first signs that a grassroots movement was taking hold were spotted, according to Geist. So that’s what the government did. This was unprecedented.

Committee 312
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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Several 2006 wishes came true. I hope you enjoy the 2006 - 2009 comparisons. Elana Centor , Funny Business 2006 If I am going to be completely honest and self-absorbed, the thing that I would like it see more of in 2006 is more traffic at Funny Business. Yvonne DiVita , Lip-sticking 2006 MORE Smart Women Bloggers.

Blogger 53
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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. Competitor websites, blogs and industry forums. Guest post by Sean McGinnis. I’ve been a web marketer for a long, long time.

Adwords 278
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Eight steps to thriving on information overload

Buzz Marketing for Technology

The increasing globalisation and diversification of business means that you can no longer look only at your own industry in your own town. Developments in other countries and industries and in technology could all suddenly and dramatically change the dynamics of the business your companies operate in. September 2, 2007 12:53 AM.

Web 2.0 244
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11 Myths of Social Media Marketing

Webbiquity SMM

On the producer side, the most important attributes are interpersonal skills and industry knowledge. While offshoring works well for tasks like IT consulting services and software application development, it tends to be less efficacious for market-facing activities. Social media is free. Ooh, not a good idea. Not really.