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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 195
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article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 199
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Reddit is all about fostering community by encouraging users (a.k.a. Reddit is a social network with a forum-style discussion structure.

Reddit 100
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How to Make YouTube Shorts: Everything You Need to Know

Hootsuite

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. The good news is that to counter Shorts being ad-free, YouTube launched the YouTube Shorts Fund , a $100 million endowment that anyone is eligible to participate in by creating unique Shorts that “delight the YouTube community.”

YouTube 136
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The Future of Work Weblog

Buzz Marketing for Technology

The official blog for the Future of Work Community. Our goal is to foster community, conversation, and mutual learning about the future of work and the forces driving change. December 2005. November 2005. October 2005. September 2005. August 2005. April 2005. March 2005. February 2005.

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API Widget Economy: Social Media Business Podcast

Laurel Papworth

Embeddable media is critical for spreadability and distribution – YouTube is a clear example of content that is watched 30% or more of the time “off site&# … through an embed on Facebook, blogs and so on. 60,000 developers in 2005 creating apps using the APIs and forming an ecosystem of development. Previous Shows.

Widget 88