article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 367
article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Future of Community Management

Ignite Social Media

So, when I was asked to share what the future of community management would be like, at first it felt like an impossible task. Perhaps you are feeling the strife of defining “community management”, or trying to figure out where a discipline that touches so many areas of your business fits on your org chart. You’re not alone.

article thumbnail

A digital media framework for smart marketing communications

Sherrilynne Starkie

Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 199
article thumbnail

6 Common Mistakes in Online Community Development

Convince & Convert

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper. Only then can you define the business goals of your community.

article thumbnail

7 Strategies for Growing Community on Your Blog

ProBlogger

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

article thumbnail

What Brands Should Take Away from “The Social Dilemma”

Ignite Social Media

The entire world changed one of its primary forms of communication when we all started switching over to social media in 2005 or so, and it was a seismic change to society. For example, Arab Spring led to a fall of all sorts of dictators and social media helped facilitate that.

Brands 154