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A Review of Google Social Media Tools

Idaconcpts

Google has often been blasted for failing to understand social media and capitalize on the rise of this communication channel. When asked about Google social media tools, the average person will immediately mention Google+. By capitalizing on this knowledge you can create well-designed photos and graphics (e.g.

Review 150
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The History of Social Media in 33 Key Moments

Hootsuite

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

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Social media and Montreal’s student protests

Sherrilynne Starkie

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. It was chosen for its simplicity as a communications tool.

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Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141
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Social Media for Big Companies: 10+ Inspiring Examples

Hootsuite

Social media for big companies has become about as commonplace as human resource departments. Unless you’re Apple, you’re on social media. Even the tech giant, which abstained from traditional social media marketing for light-years by Internet standards, now posts regularly across multiple accounts and channels.

Examples 145
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The Evolution of Social Listening and Why it’s Still Essential

Ignite Social Media

The practices of social listening are not new, but they have drastically evolved over the years. What was once a tool that brands used to gauge sentiment and volume of brand mentions has now become a powerful engagement tool. The Origin of Social Listening. Social Listening Today.

Sentiment 218
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How to Market Your Business on Social Media [New Course]

Rebekah Radice

Social media isn’t as simple as it seems. That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.”

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