Remove Message Boards Remove Metrics Remove Research Remove Social Networking
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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Facebook / LinkedIn / Google Plus metrics (i.e. YouTube metrics (total videos uploaded, subscribers, video views, recency of last update).

Vocus 184
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

With a little time, research and the right plan, you can have yourself a platform to build your community with. Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. Social Network Platforms 1.

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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

With Keyhole, users can monitor all their competitors at the same time, getting key benchmarking metrics as well as competitive intelligence to help them beat the competition. Similar to Keyhole and Brandwatch, this tool also lets you see your share of voice on social. This includes knowing your audience and your competitors.

Tools 52
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%.

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3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. Social media marketers have been arguing for a while now that social networks aren’t useful as a “broadcast” medium. Let’s take a look. Facebook API data. billion.

Study 167
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The Top 25 Social Media Monitoring Tools [Updated for 2021]

Keyhole.co

Social Mention 16. Sprout Social 21. Union Metrics. Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Similar to Keyhole and BrandWatch, this tool also lets you see your share of voice on social. Union Metrics (Twitter).

Tools 98