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SEO Guidelines for Sponsored Content and Partner Links

Adam Sherk

However in any implementation it is important to comply with search engine guidelines to avoid negative repercussions for SEO. How do publishers ensure that sponsored content complies with Google’s guidelines? Related posts: Google JavaScript Changes Put Publishers in Violation of Sponsored Link Guidelines.

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Link Building Tactics for Publishers

Adam Sherk

As I covered in SEO Guidelines for Sponsored Content and Partner Links , there are SEO implications to be aware of. Since Outbrain links are paid links, its modules comply with search engine guidelines and do not pass SEO value (a good thing as this protects the participating publishers). Smart syndication. Shine or MSN Living.

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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

What Google doesn’t want is for those links to have SEO value, which is why their guidelines dictate that paid links are coded in a way that they will not pass PageRank. Previously, sponsored links in JavaScript such as those in the example above could not be read by crawlers and thus were in compliance with Google’s guidelines.

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Your Link Building Guide for 2018

Razor Social

Nofollow links also matter. Some links, for example, the ones from blog comments may have the rel=”nofollow” attribute. <a <a rel=”nofollow” href=” [link] “>Example of nofollow link</a> Any paid links must have the rel=”nofollow” attribute to comply with Google’s guidelines.

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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

Develop a content marketing strategy that allocates resources for SEO, network development, content promotion off the blog, commenting on other blogs, quickly responding to comments made on the blog, automatic distribution and syndication, repurposing of content and encouraging social popularity.

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The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

There’s no SEO value to these comments (they’re nofollowed by default), and all this approach does is makes you lose credibility in the eyes of the blogger. Tamar’s tips provides a superb guideline. Blogging and Commenting Commenting on other articles and using the name “Yellow Brick Plumbing.&#

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How to Really Build Backlinks and Dominate Google

Viper Chill

Leave Blog Comments Most blog comments are nofollowed (this means search engines aren’t supposed to give weight to the link, though I believe Yahoo and Bing still do) so they don’t provide much link juice directly. target="_blank" rel="nofollow"> 160 Comments Carla says: February 23, 2010 at 6:37 pm Excellent article as always.

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