Convince & Convert
JANUARY 9, 2012
Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Twitter is a living focus group. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth.
Convince & Convert
JANUARY 9, 2012
Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Twitter is a living focus group. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Net-Savvy Executive
MARCH 30, 2011
Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). And, of course, we have regional specialists around the world who can help fill gaps in your coverage.
Sherrilynne Starkie
JANUARY 8, 2018
Conduct stakeholder/key informant interviews and focus groups, interpret survey and poll data, document reviews. Analytics The tools that support analysis Google analytics, QuickSprout, KissMetrics, Brandwatch, Moz, Cision, Trackur, Sysomos, Simply Measured, more. HTML, CSS and JavaScript. Research Skills. Strategy Development.
Writtent Blog
JULY 16, 2013
Everyone reads blogs, and a recent study by Sysomos of over 100 million articles confirmed that consumers of all ages are consuming custom content: Image credit: Sysomos. Remember when corporations had to spend thousands of dollars on focus groups to compile consumer insights? It’s Not Demographic-Specific.
Expert insights. Personalized for you.
115 
Let's personalize your content