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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Ask questions on social media.

Content 124
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Content Marketing is More Than Just Blogging

Firebelly

Content marketing is about more than just blogging. Some basic content concepts: Written word: White papers, ebooks, newsletters, electronic magazines, online articles, print books — you name it. According to Jeremy Williams, you all should be going crazy over this blog post now.

Picasa 177
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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

The most popular trends recognized by the survey for the next 12 months included storytelling at 79%, content marketing (71%) and thought leadership (67%). Marketing efforts are being automated, increasing the volume of messages and content being pushed out. Creative Commons CC0. Anything is Easy if You Try Hard Enough.

Survey 185
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Eight steps to thriving on information overload

Buzz Marketing for Technology

I wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. In fact, I think that social media is creating a generation of social outcasts. SAP White Paper: Service Delivery Innovation. in the Future of Media Prediction Markets!

Web 2.0 244
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The information processing view of humanity

Buzz Marketing for Technology

At the same time, the extraordinary rise of social media means that the thoughts arising from millions of conversations are now available to the world at large. Certainly the new array of social media and Web 2.0 Which means that those who use social media tools well are strongly advantaged. Upcoming Event.

Process 100
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Building Content That Attracts Customers and Clients

Akamai Marketing

To explain: last we I talked about how you shouldn’t be too blinded by demographics in social media, because, people like to talk to other people, not marketers. They know that infographics are easy to read quickly and easy to share: perfect for our attention-deficit social media community. Guess what?

Content 202
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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”. While this is true, marketers often forget the importance of promoting their content – people don’t find content by mistake, or by accident. Beyond Simple Sharing on Corporate Social Accounts.